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Becoming Design-Led : Lianza13 Conference

A keynote presentation given on October 21 at LIANZA13, The Library and Information Association of New Zealand Aotearoa Conference, 2013. The talk explored how design strategies and tools offer us ways to work with our communities to co-design and re-think our approach to future services, and even to defining the role and purpose of our organisations. This has a particular relevance for libraries who are facing significant changes to their traditional service models, and are in the (ongoing) process of evolving, redefining and extending their role and purpose in response to things like changing user needs, digitisation and new channels for search and discovery.

See the programme http://www.lianza.org.nz/news-events/conferences/lianza-conference-2013/programme

See the abstract http://www.lianza.org.nz/sites/lianza.org.nz/files/keynote_2_penny_hagen.pdf

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Becoming Design-Led : Lianza13 Conference

  1. 1. Becoming Design-led Penny Hagen, #Lianza13 @pennyhagen
  2. 2. Human Centred Design Customer Experience User Experience Design Innovation Participatory Design Co-design Design Futures Design Thinking Co-production User Centred Design Co-creation Design-Led Co-design
  3. 3. A way to work with our community to create the future we want, and have the greatest impact.
  4. 4. Design is:
  5. 5. Design is: Now Possible Future
  6. 6. Design is: Discover Define Develop Deliver UK Design Council Double Diamond Design Process
  7. 7. 04 Qualities of Design
  8. 8. 01 People-centred
  9. 9. 02 Tangible & Experiential
  10. 10. 03 Action-based
  11. 11. 04 Collaborative
  12. 12. Design is growing up
  13. 13. A democratisation of design
  14. 14. Inspire Foundation Designing youth mental health services with young people
  15. 15. Inspire Foundation
  16. 16. Australian Federation of AIDS Associations Designing Future HIV testing services with Australian men.
  17. 17. Australian Federation of AIDS Associations
  18. 18. Why? To develop services that are more relevant and meaningful for their community.
  19. 19. How? Organisation Community
  20. 20. Purpose Who are we? Who do we serve and why? What is our role? Organisation Service Strategy What services should we be offering? Services How can we improve existing services?
  21. 21. Purpose Who are we? Who do we serve and why? What is our role? Libraries? Service Strategy What services should we be offering? Services How can we improve existing services?
  22. 22. Hurstville Public Library Exploring the role of the library today and tomorrow
  23. 23. MOST RECENT VISIT BEST EVER VISIT MOST FRUSTRATING VISIT Hurstville Public Library All the years I’ve been to the library, I didn’t know this was here! Tell us about your recent library experiences. Why do the books take up all the space by the windows?
  24. 24. Hurstville Public Library
  25. 25. A creative cultural hub is a natural extension for Hurstville library Library signage and the collection needs to reflect the cultural diversity of the city. Hurstville Public Library
  26. 26. Library plays an important role: a quiet retreat, be technically sophisticated, The library shouldan escape from but not overloaded, it is still a sanctuary in the city hectic city life. The library should be technically sophisticated, but not overloaded, it is still a sanctuary in the city Hurstville Public Library
  27. 27. Green space as well as books and buildings The library should be technically sophisticated, but not overloaded, it is still a sanctuary in the city Hurstville Public Library
  28. 28. UTS: Library University of Technology, Sydney http://www.slideshare.net/malbooth/design-catalyst-ci-lab-notes
  29. 29. UTS: Library
  30. 30. UTS: Library http://www.slideshare.net/malbooth/design-catalyst-ci-lab-notes
  31. 31. UTS: Library http://www.slideshare.net/malbooth/design-catalyst-ci-lab-notes
  32. 32. UTS: Library http://www.slideshare.net/malbooth/uts-library-future-service-modelwith-notes
  33. 33. We needed to stop expecting students to do it our way… whenever possible we needed to consider changing our thinking rather than the other way around. This is quite a big shift. http://www.slideshare.net/malbooth/uts-library-future-service-model-with-notes UTS: Library
  34. 34. UTS: Library http://www.slideshare.net/malbooth/design-catalyst-ci-lab-notes
  35. 35. UTS: Library
  36. 36. AUT: Library Auckland University of Technology
  37. 37. AUT Library
  38. 38. AUT Library
  39. 39. AUT Library
  40. 40. “Most of us would say we are user centred and always have been, but that has often been from the point of view of what we think the users want, rather than seeing the users as active participants in the planning process.” AUT Library
  41. 41. “It’s early days, but this approach has changed the way we approach all our projects.” AUT Library
  42. 42. Going on the #designjourney What to expect? Reflections from those on the road…
  43. 43. Library Community ?
  44. 44. “It’s not an overnight thing…”
  45. 45. It is a shift in how we work… Experimental, Playful, Collaborative
  46. 46. Principles Learning by doing…like action research Experiment, innovate, learn Learning how not to start with knowing. AUT LOF principles Auckland Libraries Development Approach, Te Kauroa 2013-2023 UTS: Library
  47. 47. Principles Collaborating and partnering for success Being collaboratively creative Revealing more comprehensive solutions through empathy and play Auckland Libraries Development Approach, Te Kauroa 2013-2023 UTS: Library UTS: Library
  48. 48. Embedding users actively takes planning. “It means involving users all the way through, “not just at the end when we want to test usability or measure satisfaction” and that takes planning. “
  49. 49. You’ll need a champion But everyone can (and should) be involved
  50. 50. Expect the unexpected
  51. 51. Give yourself permission to redefine yourself
  52. 52. Be brave
  53. 53. #designjourney
  54. 54. Some possible start points…
  55. 55. Begin building a shared picture of your community and their world Who do we serve? What is the intersection between the lives of our community and our organisation? How do they perceive and experience us?
  56. 56. Formal engagements Diaries or co-design workshops Libraries Ideas Website Woollahra http://libraryideas.woollahra.nsw.gov.au/
  57. 57. Opportunistic engagements UTS: Wallwisher http://www.slideshare.net/malbooth/uts-library-future-servicemodel-with-notes Interviews in the Stacks, Swinburne Academic Library
  58. 58. Purpose Who are we? Who do we serve and why? What is our role? Organisation Service Strategy What services should we be offering? Services How can we improve existing services?
  59. 59. Identify what is unique to you and your community
  60. 60. Learn through involvement and mentors
  61. 61. Start somewhere. Start anywhere. “Even if you adopt these approaches only to a limited extent, they will expand your knowledge of your users and their experiences of your service” AUT Staff member
  62. 62. Design is a way to work with our community to create the future we want, and have the greatest impact.
  63. 63. You can build your design capacity in a number of ways And you can start tomorrow
  64. 64. Thank you
  65. 65. References Design as Catalyst UTS , Mal Booth http://www.slideshare.net/malbooth/design-catalyst-ci-lab-notes Design Thinking and UTS Library Presentation, Mal Booth .http://www.slideshare.net/malbooth/dt-vala-aug-2013-notes UTS Library Service Model, Mal Booth & Team http://www.slideshare.net/malbooth/uts-library-future-servicemodel-with-notes Libraries Ideas Website Woollahra http://libraryideas.woollahra.nsw.gov.au/ Libraries in Aotearoa New Zealand – 2013 Lianza http://www.lianza.org.nz/news/2013/jul/1/libraries-aotearoa-newzealand-2013 Te Kauroa - Future Directions 2013-2023 http://www.aucklandlibraries.govt.nz/EN/About/Documents/ futuredirectionsfull.pdf Design the Box Activity : Gamestorming Book http://www.gogamestorm.com/ McKay, D., & Conyers, B. (2010). Where the streets have no name: how library users get lost in the stacks.Originally published in Proceedings of the 11th Annual ACM SIGCHI NZ Conference on Computer-Human Interaction (CHINZ 2010), Auckland, New Zealand, 08–09 July 2010 (pp. 77–80). New York: ACM.Available from: http://doi.acm.org/10.1145/1832838.1832852image Image of Library Books: http://www.flickr.com/photos/ ccacnorthlib/3554628032/
  66. 66. Design Toolkits Co-Designing Thriving Solutions: A prototype curriculum for social problem solving http://www.tacsi.org.au/assets/Uploads/Co-designingThrivingSolutions.pdf http://www.tacsi.org.au/assets/Uploads/CodesigningThrivingSolutions.pdf See also http://www.tacsi.org.au/co-design/our-approach/ Design methods for developing services. Design Council, London, UK. http://www.innovateuk.org/_assets/pdf/design_methods_services.pdf Health Service Co-Design A toolkit for Cco-design in Healthcare developed by Hilary Boyd, Stephen McKernon and Andrew Old and hosted by the Waitemata District Health Board http://www.healthcodesign.org.nz Human Centred Design Toolkit. IDEO’s Human Centred Design Toolkit (they also have an educators version) http://www.ideo.com/work/human-centered-design-toolkit/ Prototyping Public Services Guide NESTA (and companion Prototyping Framework by NESTA/Think Public) http://www.nesta.org.uk/events/assets/features/prototyping_in_public_services Social Design Methods Menu. Kimbell, Julier (2012) Fieldstudio Ltd, London, UK. http://www.lucykimbell.com/stuff/Fieldstudio_SocialDesignMethodsMenu.pdf

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  • ronaansi

    Nov. 6, 2013
  • IvanelPerez

    Sep. 1, 2014

A keynote presentation given on October 21 at LIANZA13, The Library and Information Association of New Zealand Aotearoa Conference, 2013. The talk explored how design strategies and tools offer us ways to work with our communities to co-design and re-think our approach to future services, and even to defining the role and purpose of our organisations. This has a particular relevance for libraries who are facing significant changes to their traditional service models, and are in the (ongoing) process of evolving, redefining and extending their role and purpose in response to things like changing user needs, digitisation and new channels for search and discovery. See the programme http://www.lianza.org.nz/news-events/conferences/lianza-conference-2013/programme See the abstract http://www.lianza.org.nz/sites/lianza.org.nz/files/keynote_2_penny_hagen.pdf

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