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10 Steps to Get API Distribution For Your Company
1.
10 Steps to
get distribution for your API! ! Pedro Sorrentino!
2.
• 2 and
a half years at SendGrid • Never worked for an API company • New almost nothing about email before ! Just a little background
3.
Some numbers about
our growth • 20.000 Accounts • 3 Billion Emails a Month • 3 Partners • 30 Employees 2 Offices • 150.000 Accounts • 13 Billion Emails a Month • Over 25 distribution partners • 250 Employees 5 Offices
4.
2010
5.
SendGrid Cloud Distribution
Partners ! 2014
6.
SendGrid outside of SendGrid.com
7.
10 Steps to
Get More Distribution for Your API
8.
#1 Work on
an universally distributed protocol =SMTP = SMS =Payments =Storage =Transaction Authentication
9.
#2 Add More
Value Than What you Can Capture
10.
#3 Be there
early.
11.
#4 Have Internal
Resources that Can Support You
12.
#5 Service as
a Software Matters
13.
#6 Sample Apps
and Documentation
14.
#7 Pay attention
to "the why” of the deal
15.
#8 Launching and
closing is only the first step
16.
#9 Learn how
to say no.
17.
#10 Also that
no, means not yet. Most of the times.
18.
Thanks! Pedro Sorrentino BD &
Partnerships pedro.sorrentino@sendgrid.com @pedrosorren !
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