A quick and high level presentation of what's possible with PayPal Payments Platforms given at the Women 2.0 Will it launch workshop on Feb 6th.

1. www.x.com mä-nə-tə-ˈzā-shən with PayPal Payments Platform Feb, 6th 2010 Praveen Alavilli, Developer Evangelist, PayPal X Developer Network

2. “You chase your dream, money will follow”

3. building and running an app is cheap but a successful and profitable company needs Good Monetization Strategy

4. Advertising ? What else ?

5. eCommerce Virtual Goods Premium Content Value added Services Memberships Subscription License of Content, Brand and Services

6. How PayPal X can help you ?

7. Pay Anyone ! Receive from Anyone ! (an email address or a phone number)

8. Facilitate Payments Manage Accounts Information and Reporting

9. Simple to Advanced enabling…

10. Simple/Parallel/Chained Payments Preapprovals Subscriptions Disbursements Micropayments Rewards Donations Digital Goods Gift Certificates

11. (while taking care of things that you don’t want to manage yourself) Risk and Fraud Management Security Compliance Settlements Refunds/Charge backs

12. How simple can it go ?

13. Email Payments (old school) Send invoice over email from PayPal Virtual Terminal your POS terminal on the Cloud ! accept payments over phone, mail, & fax Website Payments Standard (aka WPS or “cut & paste payments”) buttons, buttons, buttons

14. Simple but Powerful Sell Single/Multiple Items (cart) Subscriptions Donations Inventory Control UI Customization Fraud/Risk Controls

15. enter advanced world

16. Express Checkout “all it takes is 3 API Calls” a checkout solution Payflow a payment gateway Website Payments Pro WPS + Payflow + Express Checkout Mass Payments disbursements

17. Adaptive Platform (Adaptive Payments & Adaptive Accounts) for Web 2.0 and Web.Next applications Parallel and Chained Payments

18. Payments on the Cloud

19. Keep thinking about Monetization back of your mind!

20. Join the conversation on www.x.com PayPal X Developer Network @paypalx @ppalavilli