This presentation will discuss reasons why businesses fail. It will cover key areas like marketing, pricing, placement and product

1. Why do Businesses Fail?
By: Paul Young, CPA, CGA

2. Agenda
• Bio
• Market Analysis
• Scratch Start
• Cash Flow
• Four P’s of Marketing
• Subsidies

3. Bio – Paul Young, CPA, CGA
• 25 years of Corporate Finance/Acccounting
• 8+ years in Academia
• 11+ years in financial solution
• Active blogger in business and financial solutions

4. Market Analysis
• Who is your Target market
• Demographics
• Geographic
• Market Segment

5. Scratch Start
• Starting a new business from start
• Entry Capital
• 2-3 years of losses

6. Four P’s Marketing
• Price
• How is your product price compare your competitors?
• Product
• Product Quality
• Product Acceptance
• Placement
• Distribution/Selling
• Promotion
• Brand Recognition

7. Subsidies
• Government funding/Support