This is the presentation I used at FranCamp Nashville 2011 about LinkedIn Strategies.

1. Strategies

2. Paul Segreto

3. http://www.linkedin.com/in/segreto

4. There is no magic in LinkedIn

5. You’re not alone!

6. A time-consuming process…
with uncertain results
• Researching potential prospects & competition
• Prospecting & cold-calling
• Getting past the gatekeeper
• Introducing yourself & your company
• Making the presentation
• Presenting references
• Keeping prospects engaged
• Closing the sale

8. The LinkedIn Effect
• Researching potential prospects & competition
• Prospecting & cold-calling
• Getting past the gatekeeper
• Introducing yourself & your company
• Making the presentation
• Presenting references
• Keeping prospects engaged
• Closing the sale

9. Triple P Tripod Theory
• Personalization
• Participation
• Patience

11. Your LinkedIn Profile… is YOU!

13. Building your Network

15. Earning the Right!

17. Truth, Trust & Transparency

18. Building Truth, Trust & Transparency

20. Perceived Expert

21. Cross-platform & Multi-tiered

23. Researching potential prospects
& competition

26. Researching potential prospects
& competition

27. Prospecting & cold-calling
Getting past the gatekeeper

28. Introducing yourself & your company

29. Your message matters!

30. Making the presentation

31. Presenting references

32. Keeping prospects engaged

33. Closing the sale

37. I’d love to hear from you!