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The Future of TYPO3

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Talk at the TYPO3 Eastern European congres 2016 in Cluj, Romania about the future of TYPO3

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The Future of TYPO3

  1. 1. THE FUTURE
 OF TYPO3 Patrick Broens patrick.broens@typo3.com @aurora_borealis / @t3batman A look in the crystal ball
  2. 2. THE FUTURE OF TYPO3 CMS PILLARS OF 
 TYPO3 CMS 11.11.16 2
  3. 3. THE FUTURE OF TYPO3 CMS PILLARS OF TYPO3 ▪TYPO3 Community ▪TYPO3 Association ▪TYPO3 Inc 11.11.16 3
  4. 4. THE FUTURE OF TYPO3 CMS TYPO3 INC Ok, technically it‘s a GmbH, but hey.... 11.11.16 4
  5. 5. THE FUTURE OF TYPO3 CMS TYPO3 INC 1. Purpose 2. Marketplace 3. Marketing 4. Project Support 5. Operational Support 6. Lead Management 7. Crowdfunding 8. Send your Junior! 11.11.16 5
  6. 6. THE FUTURE OF TYPO3 CMS PURPOSE 11.11.16 6
  7. 7. THE FUTURE OF TYPO3 CMS PURPOSE ▪Speed up development ▪Growth for TYPO3 ▪Provide support 11.11.16 7
  8. 8. THE FUTURE OF TYPO3 CMS MARKETPLACE 11.11.16 8
  9. 9. THE FUTURE OF TYPO3 CMS MARKETPLACE ▪Go-To place for clients ▪Presentation channel for agencies ▪Job Portal ▪Themes ▪Trainings ▪Extensions ▪Anything we haven’t thought about 11.11.16 9
  10. 10. THE FUTURE OF TYPO3 CMS MARKETING 11.11.16 10
  11. 11. THE FUTURE OF TYPO3 CMS MARKETING ▪Improve product presentation ▪Sales-Help ▪Structure available content ▪2nd Level Support (StackOverflow etc.) ▪Focus communication 11.11.16 11
  12. 12. THE FUTURE OF TYPO3 CMS PROJECT SUPPORT 11.11.16 12
  13. 13. THE FUTURE OF TYPO3 CMS PROJECT SUPPORT ▪Sales Representative ▪Engineers ▪Benefit for Clients and Agencies ▪Better Projects ▪Reliable Investment 11.11.16 13
  14. 14. THE FUTURE OF TYPO3 CMS OPERATIONAL SUPPORT 11.11.16 14
  15. 15. THE FUTURE OF TYPO3 CMS OPERATIONAL SUPPORT ▪SLAs ▪Audits ▪Reviews 11.11.16 15
  16. 16. THE FUTURE OF TYPO3 CMS LEAD MANAGEMENT 11.11.16 16
  17. 17. THE FUTURE OF TYPO3 CMS LEAD MANAGEMENT ▪TYPO3.org generates leads ▪80% loss rate ▪Partner Profiling ▪Lead Nurturing ▪Project Support ▪Retrospectives 11.11.16 17
  18. 18. THE FUTURE OF TYPO3 CMS CROWDFUNDING 11.11.16 18
  19. 19. THE FUTURE OF TYPO3 CMS CROWDFUNDING ▪Core Features ▪Your Extensions ▪Your Book ▪Your Event ▪Your what have you… 11.11.16 19
  20. 20. THE FUTURE OF TYPO3 CMS SEND YOUR JUNIOR 11.11.16 20
  21. 21. THE FUTURE OF TYPO3 CMS SEND YOUR JUNIOR ▪Learn structure, discipline ▪Different areas ▪ TYPO3 Core ▪ Internal, agile projects in SCRUM ▪ Support ▪3-12 months (yes, months) ▪Free 11.11.16 21
  22. 22. THE FUTURE OF TYPO3 CMS ROADMAP 11.11.16 22
  23. 23. THE FUTURE OF TYPO3 CMS11.11.16 23
  24. 24. THE FUTURE OF TYPO3 CMS GENERAL TOPICS 11.11.16 24
  25. 25. THE FUTURE OF TYPO3 CMS GENERAL TOPICS 1. Marketing Automation 2. Personalization 3. Accessibility 4. SEO 5. Content Channels 11.11.16 25
  26. 26. THE FUTURE OF TYPO3 CMS MARKETING AUTOMATION 11.11.16 26
  27. 27. THE FUTURE OF TYPO3 CMS MARKETING AUTOMATION ▪HubSpot ▪Oracle Eloqua ▪Central Reporting ▪Channel Monitoring 11.11.16 27
  28. 28. THE FUTURE OF TYPO3 CMS PERSONALIZATION 11.11.16 28
  29. 29. THE FUTURE OF TYPO3 CMS PERSONALIZATION ▪Personalized Content ▪A/B Tests ▪Central Reporting 11.11.16 29
  30. 30. THE FUTURE OF TYPO3 CMS ACCESSIBILITY 11.11.16 30
  31. 31. THE FUTURE OF TYPO3 CMS ACCESSIBILITY ▪We‘re done ▪Editor‘s are not ▪Education ▪Help ▪Inline as you type 11.11.16 31
  32. 32. THE FUTURE OF TYPO3 CMS SEO 11.11.16 32
  33. 33. THE FUTURE OF TYPO3 CMS SEO ▪Improve settings ▪Educate Editors ▪Supply help ▪Supply reports 11.11.16 33
  34. 34. THE FUTURE OF TYPO3 CMS CONTENT CHANNELS 11.11.16 34
  35. 35. THE FUTURE OF TYPO3 CMS CONTENT CHANNELS ▪Level on top of languages ▪Visual augmentation ▪Fallback Chains ▪Dedicated content 11.11.16 35
  36. 36. THE FUTURE OF TYPO3 CMS TECHNOLOGY SOLUTIONS 11.11.16 36
  37. 37. THE FUTURE OF TYPO3 CMS TECHNOLOGY SOLUTIONS 1. Editors 2. Developers 3. DevOps 11.11.16 37
  38. 38. THE FUTURE OF TYPO3 CMS EDITORS 11.11.16 38
  39. 39. THE FUTURE OF TYPO3 CMS EDITORS ▪New Richtext Component ▪Support Content editing ▪Wizards ▪Unified Lingo ▪Guided Tours 11.11.16 39
  40. 40. THE FUTURE OF TYPO3 CMS DEVELOPERS 11.11.16 40
  41. 41. THE FUTURE OF TYPO3 CMS DEVELOPERS ▪Reduce Time-To-Market ▪Ease technical complexity ▪Code Migrations ▪Backend configuration Wizards 11.11.16 41
  42. 42. THE FUTURE OF TYPO3 CMS DEVOPS 11.11.16 42
  43. 43. THE FUTURE OF TYPO3 CMS DEVOPS ▪Composer, Composer, Composer ▪Upgrades on Command Line ▪Installation on Command Line ▪Simplify Deployments 11.11.16 43
  44. 44. THE FUTURE OF TYPO3 CMS QUESTIONS? 11.11.16 44
  45. 45. THE FUTURE OF TYPO3 CMS START YOUR ENGINES 11.11.16 45

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