Patrick Hourihan

London, United Kingdom United Kingdom

Insight Consultant

Advertising / Marketing / PR

I’m an experienced consumer and media research professional with a passion for understanding how customers use digital media and new technology – whether it's to consume media, engage with brands, or interact with others. I’ve worked for over 14 years in customer, content and media research, delivering high-quality, insightful outputs, which answer strategic questions and challenges thinking. I have worked agency side, across a variety of sectors, and held long term client side insight leadership roles at the BBC, and for the past 6 years, at Yahoo. All of these roles have involved working across online, mobile, social, and new technologies. With a business background and a breadth and...