2. DIFFERENT
PRESSURE DEMAND
BUSINESS AS USUAL
DRIVES INNOVATION
EXPECTATIONS PROFITS
COMPETITION
CENTRO DE INNOVACIÓN | TECNOLÓGICO DE MONTERREY | CAMPUS GDL
DANIEL PANDZA | pandza@itesm.mx | Tel: 0052 (33) 3669 3000 ext. 2266
3. OUR BACKGROUND
CENTRO DE INNOVACIÓN | TECNOLÓGICO DE MONTERREY | CAMPUS GDL 3
DANIEL PANDZA | pandza@itesm.mx | Tel: 0052 (33) 3669 3000 ext. 2266
4. WE HAVE DEVELOPED AN INNOVATION CERTIFICATE
…FOR UNDERGRADUATE STUDENTS FROM A DIVERSE RANGE OF DISCIPLINES
MULTIDISCIPLINARY
SPECIALIZTION
ING.
UNDERGRADUATE
STUDIES LIC. LDI
SYSTEMATIC
OPPORTUNITY
SEARCH
REAL BUSINESS
ISSUES
4
CENTRO DE INNOVACIÓN | TECNOLÓGICO DE MONTERREY | CAMPUS GDL
DANIEL PANDZA | pandza@itesm.mx | Tel: 0052 (33) 3669 3000 ext. 2266
5. SYSTEMS THINKING…
INSPIRED US TO CONSIDER ALL KEY FACTORS THAT INNOVATORS NEED TO CONSIDER
ENVIRONMENT
ORGANIZATION
INDIVIDUALS
5
CENTRO DE INNOVACIÓN | TECNOLÓGICO DE MONTERREY | CAMPUS GDL
DANIEL PANDZA | pandza@itesm.mx | Tel: 0052 (33) 3669 3000 ext. 2266
6. THEORY MEETS PRACTICE
M
G D
B
B = BIRTH | G = GRWOTH | M = MATURITY| D = DECLINE
CENTRO DE INNOVACIÓN | TECNOLÓGICO DE MONTERREY | CAMPUS GDL 6
DANIEL PANDZA | pandza@itesm.mx | Tel: 0052 (33) 3669 3000 ext. 2266
7. OUR FOCUS IS TO SOLVE IMPORTANT CHALLENGES
¿WHAT´S YOUR BUSINESS CHELLENGE?
GROWTH DIFFERENTIATION EFFECTIVENESS &
EFFICIENCY
profitability
grwoth
SUCCESS
FAILURE
time
time
7
CENTRO DE INNOVACIÓN | TECNOLÓGICO DE MONTERREY | CAMPUS GDL
DANIEL PANDZA | pandza@itesm.mx | Tel: 0052 (33) 3669 3000 ext. 2266
8. …AND SUPPORT OUR BUSINESS CUSTOMER
THROUGHOUT THE WHOLE INNOVATION PROCESS
IDEA GENERATION PRODUCT BUSINESS MODEL LAUNCH &
& EVALUATION DEVELOPMENT DESIGN FOLLOW-UP
…BY INTEGRATING THE CAPABILITIES OF RESEARCH
CENTERS AND EXTERNAL PARTNERS.
CENTRO DE INNOVACIÓN | TECNOLÓGICO DE MONTERREY | CAMPUS GDL 8
DANIEL PANDZA | pandza@itesm.mx | Tel: 0052 (33) 3669 3000 ext. 2266
9. INTEGRAL SOLUTIIONS BY
MULTIDISCIPLINARY TEAMS
DESIGN
BUSINESS ENGINEERING
CENTRO DE INNOVACIÓN | TECNOLÓGICO DE MONTERREY | CAMPUS GDL 9
DANIEL PANDZA | pandza@itesm.mx | Tel: 0052 (33) 3669 3000 ext. 2266
10. WHERE CAN INTRAPRENEURS
FIND OPPORTUNITIES?
CENTRO DE INNOVACIÓN | TECNOLÓGICO DE MONTERREY | CAMPUS GDL 10
DANIEL PANDZA | pandza@itesm.mx | Tel: 0052 (33) 3669 3000 ext. 2266
11. ACROSS ALL DIMENSIONS OF THE
BUSINESS MODEL
ADMINISTRAR
Key Activities & CRM
ACTIVIDADES RELACIONES
Processes
Partner CoreRECURSOS
Capabilities
SOCIOS CANALES DE VENTA Y SEGMENTOS DE
Channel Customer
Network
ESTRATÉGICOSRessources & Assets MERCADO
INTERNOS COMUNICACIÓN Segments
Value
PROPUESTA DE
Proposition
VALOR
ESTRUCTURA DE GASTOS
Cost Structure FUENTES DE INGRESOS
Revenue Streams
Fuente: Alexander Osterwalder (2008). Business Model Innovation.
12. VISUAL AND INTEGRATIVE THINKING TOOLS
FACILITATE THE INNOVATION PROCESS
Fuente: Alexander Osterwalder (2008). Business Model Innovation.
13. http://paradygnamics.wordpress.com
CONTACTO:
Daniel Pandza | Centro de Innovación
Tecnológico de Monterrey | Campus Guadalajara
Tel: 0052 (33) 3669 3000 ext. 2266
E-Mail: pandza@itesm.mx
URL: http://www.gda.itesm.mx/innovar
Blog del Centro:
http://paradygnamics.wordpress.com
SERVICIOS Certificado en Innovación Asesoría Empresarial Capacitación para
empresarios y empresas
CENTRO DE INNOVACIÓN
TECNOLÓGICO DE MONTERREY
