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1. For PhD Researchers Dr Palitha Edirisingha University of Leicester, UK. Research: the Grand Design!

2. Research topic and problem RESEARCH QUESTIONS and purpose / objective RESEARCH STRATEGIES Basic research Applied research From Blaikie (2010), Bryman (2008) RESEARCH PARADIGMS Concepts, theories, hypothesis and models Data types, forms and sources Selection from data sources Data collection and timing Data reduction and analysis 'What' questions 'Why' questions 'How' questions Inductive Deductive Explore Describe Understand Predict Change Evaluate Assess impact Ontological considerations Epistemological considerations Methodological considerations Positivism Interpretivism Feminism Other Natural social settings Semi-natural settings Artificial settings Social artefacts Research methodology / design Top down Bottom up Primary data Secondary data Tertiary data Qualitative data Quantitative data Qualitative methods Quantitative methods Mixed methods Population Probability sampling Non-probability sampling Historical Cross-sectional Longitudinal Case study Experiments Comparative Other? Grand theories Mid-range theories Literature (as proxy for theory) Grounded theory Thematic analysis Content analysis Criteria of good research: ethics, validity, reliability, generalisability, other?

3. Thank u! pe [email_address]