Federal Equipment Company

Cleveland/Akron, Ohio Area United States

Advertising / Marketing / PR

As a communications professional with more than twenty years of experience in business-to-business marketing, I have worked both agency-side and client-side and understand the unique challenges presented on both sides of that table. Strategic Skills: • Managing Staff • Managing Agencies (budget and project) • Evaluating and Establishing Goals and Metrics for Measuring Communications • Trade-Show Management • Analytics • Media Buying • Managing Budgets • Localization (digital and print) Tactical Skills: • Writing • Production Design • Web Design (html/CSS, and various content management systems) Software skills include: (It is kind of silly to list these as a