Openday Sermoneta gloves

On Point Pr
On Point PrOn Point Pr
PR e media relations ,[object Object],brand del lusso,[object Object]
Obiettivo ,[object Object],[object Object]
Gestire le media relations e armonizzare la comunicazione  internazionale  per affermare lo stile Sermonetagloves: unico, al di là delle mode e dei mercati.,[object Object]
Attività,[object Object],Location: Milan store, via Spiga 31,[object Object],Press kit,[object Object],Invitation card,[object Object],Communicationtools,[object Object],Lookbook,[object Object]
Attività,[object Object],The test of the gloves: a personalizedgiftforeachjournalist,[object Object]
Risultati,[object Object],Il Sole 24 Ore,[object Object],13/03/2010,[object Object],Participation: 145 journalists,[object Object],top magazines:,[object Object],[object Object]
Vogue Nippon
Vogue Sposa,
Vogue Uomo
Elle
Grazia
Amica
Marie Claire
WWD
Style.it
Rai TV
La7 TV
Glamour
CosmopolitanMedia coverage,[object Object],Period 27 February / 8 April 2010,[object Object],[object Object]
Economicvalue€ 262,981 Period 15 November 2009 / 8 April 2010,[object Object],[object Object]
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Openday Sermoneta gloves