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Social Media Leadership
With ROI
Slide Deck on Slideshare.net
bit.ly/doylebuehler06
Hello, I’m Doyle Buehler
•Entrepreneur: Multiple Businesses in Online ecommerce & Digital Media
•Educator: Teach Digital S...
#eComMelb
I’m Giving Away A Paperback Copy of My Book
on Digital Leadership…
“The Digital Delusion: How To Overcome The
Misguidance ...
What Am I Here To Talk About?
• Help you understand the babble of ROI
• Help you find the focus of ROI
• Help you action w...
How I spent $250,000+ on a website
So, What ABOUT Social Media & Digital Leadership?
Are You Ready to #ownonline
What Are Your Goals
Of This Session?
1 _______________________
2 _______________________
3 _______________________
Please ...
What Questions Do
You Need To Answer?
1 _______________________
2 _______________________
3 _______________________
Please...
What Are Your Online
Challenges/Problems
With Social Media ROI?
1 _______________________
2 _______________________
3 ____...
What Happens When Nobody Likes You?
The PAIN of Social Media
• No Real Community
• No Leads from Social
• No Sales from Social
• No Profit from Social
• No KN...
Ready to Get Started With
Social Media ROI?
It’s Not Just About The “Like” –
It’s MORE About the
CONVERSATION
Wake UP! Your Audience Awaits!
#eComMelb
HOT Seat
What Is Your
Experience With
Social Media ROI?
Who has
calculated it and
reviewed it?
Other Quotes From Famous Dudes
“What is the ROI of Your Mother?”
– Gary Vaynerchuk
“The secret to a company’s reach strate...
What’s The REAL Story of
Social Media ROI
Conversations +
Community +
Connections =
Conversions #eComMelb
It’s About Your Online Purpose
• To Deliver TRUE value to your audience
• To Create your “social selling value”
• To move ...
The End of The Story?
It’s more about the conversation, the
community, as well as the connections that you
make
The conver...
THE ULTIMATE GOAL?
#6. Move YOUR AUDIENCE into your OWN
digital ecosystem to continue the conversation.
#eComMelb
#eComMelb
Where to go for more help?
Content/Quotes/Ideas
www.thedigitaldelusion.com/ecommerceexpo2105
Slide Deck on Slideshare.net
...
Social Media Leadership
With ROI
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Mel...
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How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Melbourne By Doyle Buehler

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How To Build Social Media AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Melbourne By Doyle Buehler

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How To Build Social Media LEADERSHIP & AUTHORITY With Practical Return On Investment ROI - Ecommerce Conference & Expo Melbourne By Doyle Buehler

  1. 1. Social Media Leadership With ROI
  2. 2. Slide Deck on Slideshare.net bit.ly/doylebuehler06
  3. 3. Hello, I’m Doyle Buehler •Entrepreneur: Multiple Businesses in Online ecommerce & Digital Media •Educator: Teach Digital Strategy, Business Planning & Entrepreneurship •Author: The Book on Digital Leadership for businesses – The Digital Delusion.
  4. 4. #eComMelb
  5. 5. I’m Giving Away A Paperback Copy of My Book on Digital Leadership… “The Digital Delusion: How To Overcome The Misguidance & Misinformation Online” Tweet @doylebuehler #ownonline
  6. 6. What Am I Here To Talk About? • Help you understand the babble of ROI • Help you find the focus of ROI • Help you action what you need to do • Help you implement
  7. 7. How I spent $250,000+ on a website
  8. 8. So, What ABOUT Social Media & Digital Leadership? Are You Ready to #ownonline
  9. 9. What Are Your Goals Of This Session? 1 _______________________ 2 _______________________ 3 _______________________ Please share @doylebuehler #ownonline
  10. 10. What Questions Do You Need To Answer? 1 _______________________ 2 _______________________ 3 _______________________ Please share @doylebuehler #ownonline
  11. 11. What Are Your Online Challenges/Problems With Social Media ROI? 1 _______________________ 2 _______________________ 3 _______________________ Please share @doylebuehler #ownonline
  12. 12. What Happens When Nobody Likes You?
  13. 13. The PAIN of Social Media • No Real Community • No Leads from Social • No Sales from Social • No Profit from Social • No KNOWN Results • Just COST-COST-COST
  14. 14. Ready to Get Started With Social Media ROI?
  15. 15. It’s Not Just About The “Like” – It’s MORE About the CONVERSATION
  16. 16. Wake UP! Your Audience Awaits!
  17. 17. #eComMelb
  18. 18. HOT Seat What Is Your Experience With Social Media ROI? Who has calculated it and reviewed it?
  19. 19. Other Quotes From Famous Dudes “What is the ROI of Your Mother?” – Gary Vaynerchuk “The secret to a company’s reach strategy lies in the program’s ability not only to acquire fans, followers, subscribers and connections, but to convert them through its use of social media into transacting customers.” ― Olivier J. Blanchard #eComMelb
  20. 20. What’s The REAL Story of Social Media ROI Conversations + Community + Connections = Conversions #eComMelb
  21. 21. It’s About Your Online Purpose • To Deliver TRUE value to your audience • To Create your “social selling value” • To move them into your OWN digital ecosystem to continue the conversation #eComMelb
  22. 22. The End of The Story? It’s more about the conversation, the community, as well as the connections that you make The conversion is the result of having a strategy, having a process, and having all of the pieces in place for your audience.
  23. 23. THE ULTIMATE GOAL? #6. Move YOUR AUDIENCE into your OWN digital ecosystem to continue the conversation. #eComMelb
  24. 24. #eComMelb
  25. 25. Where to go for more help? Content/Quotes/Ideas www.thedigitaldelusion.com/ecommerceexpo2105 Slide Deck on Slideshare.net bit.ly/doylebuehler06 #eComMelb
  26. 26. Social Media Leadership With ROI

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