What was the biggest technological event in 2014? The smartwatch? iPhone6? The Sony hack? Looking back at 2014 it is not some device or moment, its more like the continued development of ongoing trends. In this Annual State of the Technology Lecture, I will look at where we are beginning the year 2015. We look at the network economy, the sharing economy, wearables, and internet of things. And we look at the most popular craze in 2014.

1. LECTURE L02
STATE OF TECHNOLOGY 2015

2. What was the biggest technological event in 2014?

3. REALLY, APPLE FANBOYS?!?! AGAIN?

4. Or maybe this?

6. "so on point – it's shit-white-girls-say-meets-a-club-remix”
- Oliver Lukkett, theAudiance

7. What is it with this #Selfie?

9. Selfie of the Year

11. The Orignal Selfie?

13. Best new Product of 2014

14. SELFIE STICK

15. Person of the Year in Google Search

17. THE SMARTPHONE EATS THE WORLD

18. THE SMARTPHONE EATS THE WORLD
FOR THE FIRST
TIME IN HISTORY
ACCESS TO TECHNOLOGY
IS FOR EVERYONE

19. THE SMARTPHONE EATS THE WORLD
4 billion people are buying new smartphones every two years
1.6 billion PCs every five years
Source: ITU, a16z, Benedict Evans slides

20. THE SMARTPHONE EATS THE WORLD
7.5 trillion SMS message sent each year globally
WhatsApp, an app that was built by a team of
30 people and acquired by Facebook for $19 billion,
processes 7.2 trillion messages a year.
Source: ITU, a16z, Benedict Evans slides

21. Source: ITU, a16z, Benedict Evans slides
GROWTH INTO THE BUBBLE

22. Source: ITU, a16z, Benedict Evans slides
GROWTH SINCE THE BUBBLE

23. Source: ITU, a16z, Benedict Evans slides
GROWTH SINCE THE BUBBLE

24. Source: ComScore Media, multiplatform & mobile metrix, Benedict Evans slides
MORE TIME IS SPENT IN APPS THEN THE TOTAL WEB

25. AND TECHNOLOGY CONSUMES US

27. THE SMARTPHONE EATS THE WORLD
RESULT?
TRANSFORMATION OF
COMPANIES,
INDUSTRIES,
GOVERNMENTS…
Source: ITU, a16z, Benedict Evans slides

28. THE NEW NETWORK ECONOMY

29. 20TH CENTURY SOCIETY WAS HIERARCHAL
Governments structure
Corporation structure and
interaction of companies
Coordination cost is high
Responsibility and titles (and compensations) floats up,
speciality and knowledge down

30. 21ST CENTURY SOCIETY BECOMES NETWORK
Software connects individuals
Coordination drops towards zero
Responsibility goes to the individuals and knowledge becomes
statistics in analytical software

31. 21ST CENTURY SOCIETY BECOMES NETWORK
“Sharing economy”
Coordination cost is low
Rating systems replace inspections
Any business that is built around a hierarchy with high coordination cost,
will be crushed by a networked software solution with low coordination cost

32. Need a ride?

37. Need a to drive the car?

40. New a place to stay?

43. Middleman, gatekeepers and
inspectors are at risk
Consumers interact directly with
companies using apps
Consumers interact with each
other using apps
This will result in a changed work market
21ST CENTURY SOCIETY BECOMES NETWORK

44. THE NEW JOB MARKET

45. NETWORK OF TASKS
Uber of X
Then X can be anything
Need to buy groceries, paint the wall, clean the house…?

51. REDEFINITION OF JOBS
When the cost of coordination drops, the smaller the task can be
The X can now be a small chore, and still be beneficial to both
Will the job of the future be self employment with cloud based agents?

52. SOFTWARE RULES THE WORLD

53. THE COST MODEL IS CHANGING

54. SOFTWARE IS THE COORDINATOR
If the app is the magic wand the consumer uses to get his/her
wishes fulfilled, the software is the magic spell
Software connects consumer and worker/service
New services, impossible before, become possible

56. SOFTWARE IS GOING ANYWHERE
With sensors becoming tiny they can be anywhere and in any product
Computer hardware becomes so small, software can go anywhere
We can even wear them

57. WEARABLES

59. INTERNET OF THINGS

61. So we begin 2015