2. pulse marketing & advertising
pulse marketing & advertising is a solution oriented, strategy driven
shop that provides creative direction and execution in a variety of
media. We have worked with clients large and small, from start-ups to
Fortune 100 companies, on everything from strategy and marketing
planning to advertising campaigns, web sites and packaging. If it has
a creative element to it, we’ve probably done it.
3. Capabilities
Advertising
Annual reports
Branding
Collateral
Corporate identity
Direct response
Events
Marketing strategy
Outdoor
Packaging
Public relations
Publications
Point-of-purchase
Radio
Television
Web and interactive
4. Industries
Automotive Investing and Finance
Avionics Manufacturing
Banking Media
Biotechnology and Not-for-Profit
Pharmaceuticals Publishing
Building Construction Restaurants and Dining
and Maintenance Sports
Building Supplies and Transportation
Equipment
Commercial and Residential
Real Estate
Communications
Computers and Technology
Consumer Electronics
Consumer Goods
Education
Entertainment
Fashion
Government
Healthcare
Healthcare Technology
Household Goods and
Furnishings
Insurance
5. Clients
Access Corporation bioMerieux (RT) Disney (H) IBT Reference Laboratories
Amateur Poker League bo Concepts (RT) Encompass Services Integrated Marketing
American Academy of Family Bob Sight Kia Corporation Summit (pb)
Physicians Foundation Boese Electric Entire Computer Solutions Intel (MD)
American Century (CC) Brain Injury Association of EntraCare JcAIR – Division of
American Century Kansas and Greater Fellowship of Christian BF Goodrich
Mutual Funds Kansas City (pb) Athletes Jet Tech
American Family Insurance Brotherhood Bank First Strategic Partners Johnson County
Group (ZDS) Capital Electric (REV) General Services Community College
American Stationery (JS) Carlyle Van Lines Administration Kansas City Dental Care
Americraft Carton Group Carrington Laboratories Glamour Magazine (D) Kansas City Freelance
Anchor Bank (ZDS) Celliance (RT) Global Art Materials Exchange
Ancient Artifacts Center for Management Greater Kansas City Officials’ Kansas City Missouri
Argus Assistance Association School District
Arsalon Technologies Champions Tour Greater Kansas City Sports Kansas City Sports & Fitness
Arthritis Foundation of Chevron (ZDS) Commission Magazine
Kansas City (pb) Community America Halbrook Law Firm Kauffman Center for
At Home in the Northland Credit Union (CC) Hallmark Entrepreneurial Leadership
Magazine Credit Union Executives Hallmark Gold Crown Stores Kay Furniture
AVAX Technologies Society (ZDS) Harcourt Publishing (MD) Kessinger Hunter
B&D Instruments & Avionics Culligan High Tek Solutions Commercial Real Estate
Benedictine College Custom Color Higuchi Biosciences Center KidneyWise.org
Big Brothers Big Sisters CyDex Hill’s Pet Nutrition (CC) Kommerling (RT)
Biologix Research Company Derma Sciences Houlihan’s Restaurant Group Life Care Services (JS)
6. Clients (continued)
Louis Vuitton (D) Oneida (D) Sports Illustrated Advertising Walmart (REV)
Maple Woods Oscar Mayer (ZDS) Softball World Series Wenger Manufacturing (J)
Community College PB&J Restaurants Sprint (RT) Win-Vent Architectural
Media Mix PMD Sports – Division of Tahitian Noni (JS) Windows
Metropolitan Knit-Rite Taylor Guitars (MD) Winn-Dixie (VML)
Community Colleges Platinum Network Group TheraTech Wisconsin Education
Microsoft (REV) Premier Mortgage Traveler Magazine (D) Association Council
MidAmerica Nazarene RSVP Tri-State Pontiac Dealers Yellow Freight (VML)
University Rajeunir Medical Spa Association (D) YRC Worldwide
Midwestern Baptist Real Estate Revolution Trinity Biotech (RT) Zona Rosa
Theological Seminary Remel (RT) U.S. Army Recruiting
Milwaukee County Zoo RhinoTech (RT) Battalion Kansas City CC Callahan Creek
D Deutsch
Mobility Assistance Products Robert E. Miller UMB Bank H Holuebek
MyLink Security Systems Group Insurance Union Broadcasting - J Jewell
National Association of Ruth Burke & Associates Good Sports Radio/TV JS JSchmid
Intercollegiate Athletics (pb) St. Joseph Light & Power (REV) University of Missouri- MD Mires Design
REV revolution
National Kidney St. Joseph Medical Center Kansas City RT Radtke Tomberlin
Foundation (pb) Samsung Consumer University of Wisconsin VML VML
Nationwide Tour Christmas in Electronics (D) Credit Union (ZDS) ZDS ZD Studios
October Golf Tournament Silicon Prairie Upper Deck Trading Cards pb pro bono
New Life (JS) Technology Association Urban Ranger Corps
North American Salt (REV) Silver City Rail Variform (REV)
Olathe Chamber of Singer (D) Verkerke – Division of
Commerce Sokkia International (J) Hallmark
7. David O’Brien – Creative Director/Principal
David got his jump-start in marketing and advertising through
internships with several East coast advertising agencies while still in
school at Bucknell University. Following graduation, he went to work
in the trenches at Deutsch in New York as Traffic Manager and
Assistant Account Executive. Leveraging this new found knowledge,
David headed for Boston and the corporate side as the Marketing
Manager for a medical products manufacturer. There, he was
responsible for the in-house development of sales support materials,
advertising and packaging, as well as trade show management. With
experience on both sides of the fence under his belt, David finally
made his way to Kansas City where he set up shop as a freelance
graphic designer. Today, almost 20 years after he began, and through
many iterations and a couple of detours along the way, David is now
where he truly wants to be – working with a fun group of partners
to invigorate the brands of our diverse group of clients through the
development of strategic, results-oriented work.
8. Cherie Dean – Creative Director/Digital
Fresh out of the University of Wisconsin-Milwaukee with a B.F.A.
under her belt, Cherie got started in graphic design with ZD Studios
as a Graphic Designer. After a couple of years getting her feet wet
and getting a feel for the business, she moved on to revolution (a
division of Valentine Radford) as an Art Director. In 1999, after several
years working for others, Cherie cut the corporate leash and went
out on her own, initially doing freelance for Mires Design (San Diego)
then ultimately marking her territory in Kansas City as Owner and
Creative Director of Fetch Design. Cherie brings over 15 years of
experience invigorating brands through print, identity, environmental
and digital design.
9. Ryan Duffy – Creative Director/Copywriter
Ryan is a copywriter who has created award-winning campaigns for
such clients as Microsoft, Sprint, American Century Mutual Funds and
the Senior PGA Tour [now called The Champions Tour]. He’s worked in
creative development of television, radio, print, web and direct mail
projects for a variety of organizations, including those in the fields
of retail, insurance, banking and higher education. Duffy’s 18-year
advertising career has included stints with advertising agencies,
both large and small – along with a two-year stint in the marketing
department of a subsidiary of H&R Block. Duffy served as a President
of the American Advertising Federation’s Kansas City chapter before
becoming a part of the Pulse Marketing creative team.
10. Jim Potoski – PR Director/Copywriter
Jim is a copywriter, public relations practitioner and radio/TV
broadcaster who started his advertising and marketing career in
the mail room at McCann-Erickson Los Angeles. For more than two
decades he has worked almost exclusively with small businesses,
emerging companies and entrepreneurs in developing a variety of
creative and branding strategies. His portfolio includes radio,
direct mail, press releases, media relations + story placement, sports
marketing, trade shows and web projects. For the past four years Jim
has been a talent wrangler and co-host of “Good Sports – the Kansas
City Sports & Fitness Radio/TV Show” heard live on Saturday mornings
on KCTE Hot Talk 1510 AM as well as for viewing the following week
on SureWest Cable Channel 7. Needing a diversion from the creative
process, he’s been a Missouri state-registered basketball official for
17 years and volleyball for 12. All these conceptual, athletic and
administrative skill sets will be made available to clients and partners
as part of the Pulse Marketing creative team.
