1. Once Upon A Time... There Was A Book
Exploring the Future of Books
by Nicola Plummer

2. Image from flickr by paul goye9e
Image from flickr by Erik
It is almost impossible to imagine all of this....
It is almost impossible to imagine all of this....

3. ....could fit into this.
Image from flickr by jblyberg

4. In a fast paced environment where there is a large emphasis on convenience,
it is no wonder ereaders have been adopted so quickly.
Image from flickr by DiGitALGoLD

5. Image from flickr by Cavan Images
The Kobo alone reaches 2.3 million users worldwide.

6. So why an ereader?
Image from flickr by JulesHolleboom.nl

7. size
Image from flickr by ntr23

8. more accessible reading
Image from flickr by Éole

9. ease of use
Image from flickr by cubicgarden

10. Amazon is selling 115 ebooks for
every 100 paperbacks.
Image from flickr by ...‐Wink‐...

11. However, 75% of students said they prefer printed text
when it comes to textbooks...
... noXng that ebooks cannot be resold.
Image from flickr by tempoincerchio

12. But what about the print market?
Image from flickr by mberasetagi

13. The newspaper industry saw a decline of revenue of 36%
between 2000 and 2011,
and has been listed as one of the top 10 dying
industries in the U.S.
Image from flickr by kmardahl

14. Industry analysts such as Sarah Rotman Epps have a call to
acXon for publishers: “your future is mulX‐pla_ormed and
app centric”
Image from flickr by Guillermo Esteves

15. But ereaders are not the only thing revoluXonizing the
market...
Image from flickr by brianjmaXs

16. Tablets are growing at a rapid rate,
and with Apple’s release of the iPad 2,
the game has changed again.
Image from flickr by John Biehler

17. It is esXmated that of the 24.1 million tablets that will be
sold in 2011
Image from flickr by adm

18. Image from flickr by Cesar Dominguez
20 million of them will be iPad 2s.

19. Image from flickr by pntphoto
That’s almost 85% of the market.

20. Has Apple become a monopoly?
Image from flickr by enriqueburgosgarcia

21. The Oxford DicXonary defines an ereader as
“an electronic version of a printed book”
Image from flickr by randomsurfer:प्रतीक:Gupte

22. ... but the book doesn’t necessarily need to be in print to
be accessible by an ereader, a trend found more and more
today.
Image from flickr by pedrik

23. Both formats are enXrely different and offer your five
senses a different experience.
So which will prove to be
more durable?
Image from flickr by nw10photography

24. Will ereaders find a permanent home in the houses, book
clubs and libraries of our society?
Image by Handout, NaXonal Post

25. or is the simple pleasure of a real book enough?

26. References
http://blogs.forrester.com/sarah_rotman_epps/11-01-04-
us_tablet_sales_will_more_than_double_this_year
http://blogs.forrester.com/sarah_rotman_epps/11-03-02-
ipad_2_will_claim_80_of_us_tablet_market_share_in_2011
http://www.finfacts.ie/irishfinancenews/article_1022309.shtml
http://oxforddictionaries.com/view/entry/m_en_us1242960
http://www.printcan.com/news/2011/20110512776.shtml
http://www.smartbitchestrashybooks.com/index.php/weblog/comments/
untethered-the-wrap-up-and-drinking-game/
http://www.thestar.com/business/article/950307--kobo-e-reader-reveals-it-
has-2-7-million-users