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[object Object]
Anatomy of a Venture ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Overview
1: What is a Venture? ,[object Object],[object Object],Example 1- Consistent Venture:  Hunger Lunch Example 2-One-time Event: Hold ‘Em For Hunger
2: Why a Venture? ,[object Object]
2: Why a Venture? ,[object Object]
2: Why a Venture? ,[object Object]
Leadership Development
3: Venture Brainstorming ,[object Object],[object Object],[object Object]
Venture Brainstorming Session ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
4. Selecting the Venture ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Innovation Table: Hunger Lunch 4. Selecting the Venture Cancer Awareness Bake Sale Nourish International Hunger Lunch ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
4. Selecting the Venture Innovation Table: Hold ‘Em For Hunger Inter-Fraternity Poker Tournament Nourish International  Hold ‘Em For Hunger ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Prioritization tool ,[object Object],[object Object]
Prioritization Tool Difficulty Hard Easy Impact Low High 1 2 3 4
5: Making it a Reality ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],General Tips 5: Making it a Reality
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Building a Strong Team 5: Making it a Reality
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Building a Strong Team 5: Making it a Reality
5-Making it a Reality Finances Revenue - Expenses = ____________ Profit 100 meals x $4/meal = $400  - Food: $2/plate x 100 = $200 Equipment fees  ~ $50 ~ $250 = ____________ $150 Profit First step: Initial calculation to determine potential gains of your venture
[object Object],[object Object],5-Making it a Reality Marketing
5- Making it a Reality ,[object Object],Segment: Poker Players Segment: Socially Conscious Segment: People who like cool prizes Pitch: Awesome  poker tournament  with huge prizes, winner named  poker champion of Carolina Pitch: Poker tournament  raising money for sustainable development projects abroad Pitch: Fun Poker with prizes like a  big screen TV, vacation to Europe, Scooter Marketing
5- Making it a Reality Marketing
Marketing ,[object Object],[object Object],[object Object]
5: Follow Up  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Parting Thoughts ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Anatomy Of A Venture

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  • 14. Prioritization Tool Difficulty Hard Easy Impact Low High 1 2 3 4
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  • 19. 5-Making it a Reality Finances Revenue - Expenses = ____________ Profit 100 meals x $4/meal = $400 - Food: $2/plate x 100 = $200 Equipment fees ~ $50 ~ $250 = ____________ $150 Profit First step: Initial calculation to determine potential gains of your venture
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  • 22. 5- Making it a Reality Marketing
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Editor's Notes

  1. Take a second for each line
  2. What do we mean by student business: filling a gap, something of inherent value, social value in money Provide 2 examples
  3. Most tangible way to get involved, engage a broad constituency
  4. --by marketing the right way, emphasizing the right points, enabling people to see a direct link between the venture and the projects (money they are given and actual results)--
  5. Opportunity for growth for those involved
  6. 15 min-brainstorm ideas in groups 15 min-share best idea. Engage the rest of the group—what do you like? What concerns do you have about the idea? How might you address these concerns? Is this replicable/repeatable? Basketball tournament Something w/ music Video game tournament Road race
  7. Think about the transition, this is the time to pare down ideas to what people want to do Going to share some tools to help through this Innovation matrix…joking around with…really simple about why it’s import --compare your ventures…-- Innovation Matrix How are you different? Guide your thinking Prioritization tool.. Decision making tool
  8. Decision making Venture Marketing Use specific venture ideas from earlier Frame this with their chapter plan competition this evening
  9. These things are important for a venture as well as in general Recruit your team Division of responsibility Know your value add Know your audience Sponsorship Persistence. If nothing else works, WORK works. Starting Early Follow up Marketing
  10. These things are important for a venture as well as in general Recruit your team Division of responsibility Know your value add Know your audience Sponsorship Persistence. If nothing else works, WORK works. Starting Early Follow up Marketing
  11. These things are important for a venture as well as in general Recruit your team Division of responsibility Know your value add Know your audience Sponsorship Persistence. If nothing else works, WORK works. Starting Early Follow up Marketing
  12. Food-2$/plate Everything else-$250 (assuming 2/plate + equipment fees)
  13. Reference decision tool Marketing channels..use at your descretion Online marketing Facebook Web calendars Chapter website Flyering Full page flyers Handbills Traditional media Newspapers Targeted Groups Class Announcements Listservs Other Methods Antics A Frames Collaborations Individual Invitations Word of Mouth
  14. Un-pack, reflection, debriefing, what went well what didn’t Exit survey in MINOR Relaxing..
  15. All of these lead to SUSTAINABILITY!! Difficult but rewarding path ahead of you, but I’m there for you! Building a consensus within the group