2. Introduction to e-
Element of e-commerce
The Process of e-
Types of e-commerce
Applications of e-
3. • Commonly known as Electronic Marketing.
• “It consist of buying and selling goods and services over an
electronic systems Such as the internet and other computer
• “E-commerce is the purchasing, selling and exchanging goods
and services over computer networks (internet) through which
transaction or terms of sale are performed electronically.
4. There are certain elements required to perform
Promote your Web site presence.
Have an online catalog or store.
Have the capability to receive payments.
Be able to deliver the item.
Provide after-the-sale support.
The technology reaches across national boundaries,
Supports video, audio, and text messages
The technology works through interaction with the user
Vast increases in information density—the total amount and quality of
information available to all market participants
6. WHY USE E-COMMERCE …?
• Low Entry Cost
• Reduces Transaction Costs
• Access To The Global Market
• Secure Market Share
9. • BUSINESS-TO-CONSUMER (B2C) is
the model taking businesses and
consumers interaction. The basic
concept of this model is to sell the
product online to the consumers.
• For example: if you want to sell
goods and services to customer so
that anybody can purchase any
products directly from supplier.
BUSINESS TO BUSINESS means
business to business. It is the types
of e-commerce in which buyer
and seller, both are businesses.
In this, one business is sells its
goods or services while other
business buys these products or
Example :- Alibaba.com.
There are many sites offering free
classifieds, auctions, and forums
where individuals can buy and
sell thanks to online payment
systems like PayPal where
people can send and receive
money online with ease.
EBay’s auction service is a great
example of where person-to-
person transactions take place.
12. CONSUMER TO BUSINESS is a
types of e-commerce in which
customers sells their products
or services to businesses.
Its common example is the
advertisement that people put
on different sites.