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Nicole

  1. 1. Mobile Phone Market Continues to Grow Mobile A Network
  2. 2. Overcoming Obstacles <ul><li>It was expensive to erect a single cell tower </li></ul><ul><li>Operation cost were higher than revenues </li></ul><ul><li>2001: service revenues exceeded operating costs </li></ul><ul><li>2002: service revenues cover up to 85% of infrastructure costs </li></ul>
  3. 3. Contributing Factors <ul><li>In 2001 mobile phone infrastructure achieved an average of 98% completion in the U.S. </li></ul><ul><li>The providers could sign on 15% more customers for each dollar invested in the infrastructure, as opposed to 5% more customers for each infrastructure dollar. </li></ul>
  4. 4. International Expansion <ul><li>Companies could expand their own business or a joint venture with a foreign entity. </li></ul><ul><li>International expansion allowed for a huge expansion of subscription growth </li></ul>
  5. 5. Numerical Growth <ul><li>U.S. subscribers: 123.000 (1990) to 45 million (2005) </li></ul><ul><li>European subscribers: 75,000 (1990) to 35 million (2005) </li></ul><ul><li>Asian subscribers: 45,000 (1990) to 215 million (2005) </li></ul><ul><li>Other markets: 12,000 (1990) to 14 million (2005) </li></ul>
  6. 6. Consumer Growth 1: U.S. 2: Europe 3: Asia 4: Other
  7. 7. The Best Cell Phone Company <ul><li>Verizon because it has reliable service and good phones. It is the only cell phone company I have ever and will ever use. Another reason I believe it is the best is because many people use it so I can talk and text friends on Verizon for free </li></ul>

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