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'Stalingrad' (2013 - Distributed by: Columbia Pictures)
YOU SHOULD download this document
and/or print this out.
7 Areas to be familiar with
Key Term:

PDME

Who Produced the film and at what cost?
Was it a multinational conglomerate a
smaller Indie studio in comparison?
Vertical Integration – Applicable?
Who Distributed the film globally?
Were the Producers in a co-production deal?

How was the film marketed globally Above the line
and Below the line? – Give examples
How can people watch the film?
YOU SHOULD research examples and see if it is
avilable exclusively on VOD or if there is synergy
with a VOD brand in place
Key Facts about the film such as:

Box Office takings - Global

Other interesting information:
and

http://trailers.apple.com/trailers/sony_pictures/stalingrad/

• VOD – Is there synergy with a global brand such as iTunes?
and

• IMAX– Is this really popular or a FAD that could disappear and decrease in popularity?

YOU SHOULD read Page 126 – 127 for further information on 3D Cinema.
Has this had a positive impact on the success of ‘Stalingrad’ (2013)?
and

WHY was important to produce this film using IMAX 3D Technology in order to be
successful at the box-office?

WHAT formats do you think the film will be released on post-Box-Office?
http://www.stalingrad-movie.co.uk

Key Facts/Figures:
• In 2012, US Produced films (Hollywood) controlled around 61.5% of the UK Box-Office
share –
HOW likely was ‘Stalingrad’ (2013) going to succeed at the box-office without the backing of
Columbia Pictures?

• Hollywood Majors control around 75% of the market in the UK between 2012 – 2013 –
What obstacles did ‘Stalingrad’ face with UK
audiences?
(Language of the film? Lack of ‘star appeal’ –
Richard Dyer?)
Key Points to consider:
•
•
•
•

What films are most popular amongst cinema going audiences?
Why?
Does ‘Stalingrad’ (2013) appeal to this same need?
“it’s much safer to bank on a profitable franchise.” (Wheeler Winston Dixon, professor
of film studies at the University of Nebraska) –

1) Did Columbia Pictures (Big 6) take a risk distributing this film to an American audience?
2) HOW has the film been marketed in order to appeal to a more mainstream audience?
Check out:

http://www.stalingrad-movie.co.uk

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'Stalingrad' (2013) case study

  • 1. 'Stalingrad' (2013 - Distributed by: Columbia Pictures)
  • 2. YOU SHOULD download this document and/or print this out.
  • 3. 7 Areas to be familiar with
  • 4. Key Term: PDME Who Produced the film and at what cost? Was it a multinational conglomerate a smaller Indie studio in comparison? Vertical Integration – Applicable? Who Distributed the film globally? Were the Producers in a co-production deal? How was the film marketed globally Above the line and Below the line? – Give examples
  • 5. How can people watch the film? YOU SHOULD research examples and see if it is avilable exclusively on VOD or if there is synergy with a VOD brand in place
  • 6. Key Facts about the film such as: Box Office takings - Global Other interesting information:
  • 7. and http://trailers.apple.com/trailers/sony_pictures/stalingrad/ • VOD – Is there synergy with a global brand such as iTunes?
  • 8. and • IMAX– Is this really popular or a FAD that could disappear and decrease in popularity? YOU SHOULD read Page 126 – 127 for further information on 3D Cinema.
  • 9. Has this had a positive impact on the success of ‘Stalingrad’ (2013)?
  • 10. and WHY was important to produce this film using IMAX 3D Technology in order to be successful at the box-office? WHAT formats do you think the film will be released on post-Box-Office?
  • 11. http://www.stalingrad-movie.co.uk Key Facts/Figures: • In 2012, US Produced films (Hollywood) controlled around 61.5% of the UK Box-Office share – HOW likely was ‘Stalingrad’ (2013) going to succeed at the box-office without the backing of Columbia Pictures? • Hollywood Majors control around 75% of the market in the UK between 2012 – 2013 – What obstacles did ‘Stalingrad’ face with UK audiences? (Language of the film? Lack of ‘star appeal’ – Richard Dyer?)
  • 12. Key Points to consider: • • • • What films are most popular amongst cinema going audiences? Why? Does ‘Stalingrad’ (2013) appeal to this same need? “it’s much safer to bank on a profitable franchise.” (Wheeler Winston Dixon, professor of film studies at the University of Nebraska) – 1) Did Columbia Pictures (Big 6) take a risk distributing this film to an American audience? 2) HOW has the film been marketed in order to appeal to a more mainstream audience? Check out: http://www.stalingrad-movie.co.uk