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ENTREPRENEURSHIP AND INNOVATION:   3.
[object Object],[object Object]
3.1 THE INNOVATION CONCEPT: (Continued) ,[object Object]
NEW PRODUCTS: ,[object Object]
NEW PRODUCTS: (Continued) ,[object Object]
NEW SERVICES:   ,[object Object],[object Object]
NEW PRODUCTION TECHNIQUES: ,[object Object],[object Object]
NEW MEANS OF INFORMING THE CUSTOMER ABOUT THE PRODUCT: ,[object Object]
MULTIPLE INNOVATION: ,[object Object]
IMPORTANCE OF INNOVATION  FOR ENTREPRENEURSHIP:   3.2
ORGANIZATION FOR INNOVATION: CORPORATE ENTREPRENEURSHIP   ,[object Object]
[object Object],[object Object],[object Object],ORGANIZATION FOR INNOVATION: CORPORATE ENTREPRENEURSHIP (Continued)
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],ORGANIZATION FOR INNOVATION: CORPORATE ENTREPRENEURSHIP (Continued)
3.3   SOURCES OF INNOVATION FOR OPPORTUNITIES
SOURCES OF INNOVATION ,[object Object]
The first four exist within the industry itself, and the last three in the social environment.   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Factors affecting a new venture’s success  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3.4   THE INNOVATION PROCESS
Invention versus Innovation: Analytical planning Organizing resources Implementation Commercial application To identify: Product design market strategy financial need To obtain: Materials technology human resources capital To accomplish: Organization product design manufacturing services To provide: Value to costumers rewards for employees revenues foe investors satisfaction for founders ,[object Object]
[object Object]

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Entrepreneurship And Innovation