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Introduction to the concept. ,[object Object]
What are we going to do? ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],The benefit for the cities A unique impulse to the economic development of the cities.
[object Object],[object Object],[object Object],How are we going to do this? BO’s Users Unique theme: address listings &  contact details in   non native languages Everyone’s objective: Reach unreached people
[object Object],[object Object],[object Object],[object Object],Roles in the concept Municipality BO’s Cities BO’s Licensed MultiLingualCities Users
[object Object],[object Object],Help the other to help you The BO’s in the city creating opportunities for the municipality, city government in reaching new international target groups. The city government creating opportunities for the BO’s in their city in reaching new international target groups. Enables Enables
Exclusive features available for city governments ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],} on public search domain } on account pages in other cities
[object Object],[object Object],[object Object],[object Object],Content example
Users  < ––––––––––––––– >  Listed BO’s Being abroad, speaking their native language. ‘BLUE TRAVELERS’ Selling* in his country, speaking a foreign language. ‘BLUE ICON’ Buying internationally, receiving goods or services in his country. ‘GREEN GLOBE’ Selling & delivering  internationally, exporting. ‘GREEN BOAT’ green line blue line
BI - GB  Address Listing Bannering Banners / videos* by  the municipality. Its city’s  accounts USERS ‘green boats’ On all the Address Listings The municipality license Realize who is the user seeing your city banner / video. Especially where s/he is at that moment! ‘ blue travelers' ‘blue icons’ ‘ green globes’ * Per operational language Listed BO’s City banners on ‘Green Boat’ address listings promote your city in other countries.
[object Object],[object Object],[object Object],[object Object],How will the world, the users know about the global network, the website?
[object Object],[object Object],[object Object],Listed BO’s enable cities reaching people example example
R.U.P. feature Banners / videos by  your municipality. Another city’s accounts Your city’s  accounts USERS Your banners seen in # cities Address listings Your municipality license Your city (nr 31) month  myMLC pages myMLC pages myMLC pages myMLC pages myMLC pages Another city’s  accounts Another city’s  accounts Another city’s  accounts Another city’s  accounts 30 10 5 29 9 4 28 8 3 27 7 2 26 6 1 11+12 3+4 1+2
Example myMultiLingualCity page Accountholder sees the banner from 1 another MLCity Located in the Netherlands From 2 another MLCity From 3 another MLCity From 4 another MLCity From 5 another MLCity
R.U.P. Value Banners / videos by  your municipality. Another city’s  accounts Your banners seen by  X myMLC people  in # cities Your municipality license Your city (nr 31) months  myMLC pages myMLC pages myMLC pages myMLC pages myMLC pages Another city’s  accounts Another city’s  accounts Another city’s  accounts Another city’s  accounts 5 10,000 5,500 4 2,000 6,000 3 7,000 3,000 2  4,000 4,500 1 6,000 5,000 sum Ʃ 29,000 24,000 After 12 3+4 1+2
R.U.P. feature ,[object Object],[object Object],[object Object]
R.U.P. feature TARGETTING Banners / videos by  your municipality. Another city’s  accounts Your banners seen in # cities Your municipality license Your city (nr 31) month  myMLC pages myMLC pages myMLC pages myMLC pages myMLC pages Another city’s  accounts Another city’s  accounts Another city’s  accounts Another city’s  accounts So enabling a MLCity to specifically target another city -- - - -- - - 28 - 3 -- - - -- 6 - 11+12 7+8 5+6
Numbers ,[object Object],[object Object],[object Object],[object Object]
Global – Continental Bannering Banners / videos* by  the municipality. The Paris banner: On all address listings of the world The municipality license Realize who is the user seeing your city banner / video. Especially where s/he is at that moment! * Per operational language Additional  option The Malaga banner: On all address listings per continent
Marketing communication ,[object Object]
Closing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Mlc For Cities Introduction To The Concept

  • 1.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. Users < ––––––––––––––– > Listed BO’s Being abroad, speaking their native language. ‘BLUE TRAVELERS’ Selling* in his country, speaking a foreign language. ‘BLUE ICON’ Buying internationally, receiving goods or services in his country. ‘GREEN GLOBE’ Selling & delivering internationally, exporting. ‘GREEN BOAT’ green line blue line
  • 10. BI - GB Address Listing Bannering Banners / videos* by the municipality. Its city’s accounts USERS ‘green boats’ On all the Address Listings The municipality license Realize who is the user seeing your city banner / video. Especially where s/he is at that moment! ‘ blue travelers' ‘blue icons’ ‘ green globes’ * Per operational language Listed BO’s City banners on ‘Green Boat’ address listings promote your city in other countries.
  • 11.
  • 12.
  • 13. R.U.P. feature Banners / videos by your municipality. Another city’s accounts Your city’s accounts USERS Your banners seen in # cities Address listings Your municipality license Your city (nr 31) month myMLC pages myMLC pages myMLC pages myMLC pages myMLC pages Another city’s accounts Another city’s accounts Another city’s accounts Another city’s accounts 30 10 5 29 9 4 28 8 3 27 7 2 26 6 1 11+12 3+4 1+2
  • 14. Example myMultiLingualCity page Accountholder sees the banner from 1 another MLCity Located in the Netherlands From 2 another MLCity From 3 another MLCity From 4 another MLCity From 5 another MLCity
  • 15. R.U.P. Value Banners / videos by your municipality. Another city’s accounts Your banners seen by X myMLC people in # cities Your municipality license Your city (nr 31) months myMLC pages myMLC pages myMLC pages myMLC pages myMLC pages Another city’s accounts Another city’s accounts Another city’s accounts Another city’s accounts 5 10,000 5,500 4 2,000 6,000 3 7,000 3,000 2 4,000 4,500 1 6,000 5,000 sum Ʃ 29,000 24,000 After 12 3+4 1+2
  • 16.
  • 17. R.U.P. feature TARGETTING Banners / videos by your municipality. Another city’s accounts Your banners seen in # cities Your municipality license Your city (nr 31) month myMLC pages myMLC pages myMLC pages myMLC pages myMLC pages Another city’s accounts Another city’s accounts Another city’s accounts Another city’s accounts So enabling a MLCity to specifically target another city -- - - -- - - 28 - 3 -- - - -- 6 - 11+12 7+8 5+6
  • 18.
  • 19. Global – Continental Bannering Banners / videos* by the municipality. The Paris banner: On all address listings of the world The municipality license Realize who is the user seeing your city banner / video. Especially where s/he is at that moment! * Per operational language Additional option The Malaga banner: On all address listings per continent
  • 20.
  • 21.