posted to TheAgentTrainer.com/adorna with permission

1. Camp REBAC Course Provider Symposium: Winter 2011

9. Timed Outline for Today 8:30 – 9:30 REBAC admin review + BPOR and e-PRO Dawn Headtke and Heidi Henning 9:30 – 9:45 15-min. break 9:45 – 10:15 Green, RPR + new courses Kristen Short 10:15 – 11:00 CRB courses Ginny Shipe 11:00 – 11:30 Marketing with Adorna Adorna 11:30 – 12:15 45-min. lunch 12:15 – 12:30 Broker education discussion panel Adorna plus panel 12:30 – 2:00 Marketing with Adorna Adorna 2:00 – 2:15 15-min. break 2:15 – 4:30 Marketing with Adorna Adorna

11. 2012 REBAC Royalty Discounts January Green, 100, 200, 300 50% discount February ABR ® Designation Course 50% discount March SRES ® Designation Course 50% discount April Green, 100, 200, 300 50% discount September Green, 100, 200, 300 50% discount October ABR ® Designation Course 50% discount November SRES ® Designation Course 50% discount

40. CRB Course Licensing REBAC Camp December 8, 2011  Chicago, IL

41. Today’s Schedule CRB Council: 101

44. Setting the stage …

45. Hello? Anyone there? About 1 in every 11 Members is a Brokerage Manager or Owner

46. Hello? Anyone there? Yet the Bulk of Education, Sharing & Resources are designed for the Agent Population

48. Research Reveals …

50. Your Feedback Reveals

51. On Stakeholder Expectations? No Class Today! Welcome to Your Training Center! Are You Delivering? Take One CRB Class Every Three Months for Maximum Results

52. Way Back When… There was a time when licensing CRB courses required much risk on the part of sponsoring organizations. This is simply no longer the case. Now when you partner with The CRB Council - it will work out !

53. Delivery Models BLENDED LEARNING OPPORTUNITIES

63. The Survey Says … 5.0 Scale / Cumulative Average since 2008

65. Your Success Partner

66. Building and Implementing an Effective a Professional Development Marketing Plan A Strategy for Growth

69. Course Business Plan Worksheet Wholesaler or retailer? Target audience(s) Grabber Msg WIIFM “flyer” Communicate Venues Best trainer(s) Budget Pricing options, audience/profit Up &cross-sell

73. 2 Day Course - P&L Example Pricing = $149 early/discount; $199 target price; $249 reg price Compliments of Dynamic Directions, Inc. – DynamicDirections.com $150 P/L $200 P/L $250 P/L V-Exp F-Exp 25 $3750 -$4500 $5000 -$3250 $6250 -$2000 $2250 $6000* 30 $4500 -$4250 $6000 -$2700 $7500 $1200 $2700 $6000* 35 $5250 -$3900 $7000 -$2150 $8750 -$400 $3150 $6000* 40 $6000 -$3600 $8000 -$1600 $10000 $400 $3600 $6000* 45 $6750 -$3300 $9000 -$1050 $11,250 $1150 $4050 $6000* 50 $7500 -$3000 $10,000 -$500 $12,500 $2000 $4500 $6000* 55 $8250 -$3300 $11,000 -$550 $13,750 $2200 $4950 $6600 60 $9000 -$3000 $12,000 $0 $15,000 $3000 $5400 $6600 65 $9750 -$2700 $13,000 $550 $16,250 $3800 $5850 $6600

74. 2 Day Course - P&L Example Pricing = $279 early/discount; $299 target price; $329 reg price; $349 walk-in Compliments of Dynamic Directions, Inc. – DynamicDirections.com $280 P/L $300 P/L $330 P/L V-Exp F-Exp 25 $7000 -$1250 $7500 -$750 $8250 even $2250 $6000* 30 $8400 -$300 $9000 even $9900 $1200 $2700 $6000* 35 $9800 $650 $10,500 $1350 $11,550 $2400 $3150 $6000* 40 $11,200 $1000 $12,000 $1800 $13,200 $3000 $3600 $6600 45 $12,600 $1950 $13,500 $2850 $14,850 $4200 $4050 $6600 50 $14,000 $2900 $15,000 $3900 $16,500 $5400 $4500 $6600 55 $15,400 $3850 $16,500 $4950 $18,150 $6600 $4950 $6600 60 $16,800 $4800 $18,000 $6000 $19,800 $7800 $5400 $6600 65 $18,200 $5750 $19,500 $7050 $21,450 $9000 $5850 $6600