Learn how to use email campaigns for your real estate business.

1. Email Campaigns for Real Estate
and other fun digital tools!
Brought to you by:
Wednesday, August 7, 13

2. Why do email campaigns?
- Stay in touch with clients
- Be seen as an expert
- Connect with more potential clients
Regular Newsletters
Sharing market information
Sharing tips and advice
Add sign up on website
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3. Tips on how to use email effectively
- People want value. Share great tips and advice.
- Use an email service! Do not BCC your list!
- Take time to design a great looking email.
- Keep your email short. Provide links for more info.
- Always include your social links.
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4. Compare different email services
Mailchimp Icontact Constant Contact
All of them do:
HTML emails, have templates,
tracking, list sorting, scheduling
0-2000 contacts:
FREE
0-500 contacts:
$14/ month
0-500 contacts:
$15/ month
No auto responder
No spam filter test
emails branded with
mailchimp logo
More social
sharing opportunity
Coaching and
better reporting
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5. Great things to share:
Tips and advice on maintaing/ repairing your home
Information on market trends
Advice about how to buy/ sell a home
Talk about latest sale
Share tips and specials from the community
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6. Other great tools:
Way to post a house for sale Do a 6 second walk through
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7. Thank you for participating!
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