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Marketing Efficiency Assessment

Marketing Efficiency Assessment

For an updated version of this presentation: https://www.slideshare.net/clearaction/marketing-efficiency-assessment-127189827

Jump-start your organization’s awareness of marketing effectiveness and efficiency improvement opportunities. Socialize your assessment results through this coffee table book with more than 2 dozen analyses and recommendations. Get insights on becoming more scalable, more flexible, and more competitive.

See https://ClearAction.com

For an updated version of this presentation: https://www.slideshare.net/clearaction/marketing-efficiency-assessment-127189827

Jump-start your organization’s awareness of marketing effectiveness and efficiency improvement opportunities. Socialize your assessment results through this coffee table book with more than 2 dozen analyses and recommendations. Get insights on becoming more scalable, more flexible, and more competitive.

See https://ClearAction.com

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Marketing Efficiency Assessment

  1. 1. Answer the assessment questions and socialize your assessment results through this coffee table book with more than 2 dozen analyses and recommendations Jump-start Your Organization’s Awareness of Marketing Efficiency Priorities Center your business on customers as the key to growth: accountability, alignment & agility
  2. 2. Depending on Your Role & Answers, the Survey Will Take 20 to 40 Minutes:
  3. 3. You Get an 88-Page Report: Table of Contents
  4. 4. How it Works: 1) Invite an unlimited number of participants from your company • Your survey is customized with your brands, regions & business units • The online questionnaire takes 20-40 minutes to complete, depending on your role • The survey is available in English, German, Dutch, Russia • The survey covers: marketing roles, decision-making, brand use, marketing processes, and demographics • Your logo identifies the online survey and the cover of the hard-copy book 2) The pretested questions represent a decade of improving Marketing Operations for some of the best brands in the world 3) Your inputs are secure and confidential; used only by Marketing Operations Partners directly with you 4) You get 5 copies of the bound report and a soft-copy (low-rez PDF file) • Your report contains about 30 graphs and recommendations in 88 pages, in English • Table of contents includes: transparency, maturity, priority, improvement, alignment, conclusions 5) Marketing Operations Partners walks you through your results • Walk-through includes in-depth insights and recommendations about your company’s place in your journey to marketing operations maturity www.MOpartners.com/resources/MO-DNA
  5. 5. A Sneak Peak to Your Marketing Assessment Report:
  6. 6. www.MOpartners.com/resources/MO-DNA
  7. 7. www.MOpartners.com/resources/MO-DNA
  8. 8. We guide marketing organizations to become a value center We are front-runners in Marketing Operations to create a consultancy dedicated to Marketing Operations to publish an article on MO to create a college course on MO to teach a professional symposium on MO to conduct a benchmarking study of MO practices © 2016 Marketing Operations Partners. All Rights Reserved. 1st 1st 1st 1st 1st Companies we’ve influenced: (partial list)
  9. 9. © 2016 Marketing Operations Partners. All Rights Reserved. Organization-wide efficiency and effectiveness raise Marketing performance, agility and ROI Ask us about our model for Marketing Maturity Strategy: holistic vision, fact-based decision-making Guidance: competency development, governance Process: workflow, lean/six-sigma, supply chain Metrics: profitability, predictive analytics, alignment Technology: enterprise marketing / portfolio mgt Ecosystem: collaboration with key stakeholders Infrastructure: back-end integration of processes, metrics, technology Request your marketing maturity assessment and roadmap ChangeMyMO@MOpartners.com
  10. 10. tel +1 408 243 7881 • Twitter.com/MOpartners Twitter.com/MktgFuture • Slideshare.net/MOpartnersCEO • LinkedIn Groups: Marketing Operations Partners Marketing Operations Future • Youtube.com/c/marketingfutureforum MarketingFutureForum.com Join@MarketingFutureForum.com MarketingFutureForum.com ChangeMyMO@MOpartners.com Center your business on customers as the key to growth: accountability, alignment & agility

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