Introductory presentation of Mobile Monday aim and objectives

1. Mobile Monday Brussels
22/6/2009
Event number 4
Mobile Localisation Technology

2. Program Mobile Monday
• Thanks to MIC (Microsoft Innovation Center) for location
sponsor
• Thanks for co-organiser Digital Innovation
Valley/Technocité
• Welcome
• Intro by Joyce Proot- Responsible Trainings
TechnocITé/IT Convergence Academy and David Hernie
- MIC Microsoft innovation Center
• Cell ID + Mobile Value chain David Hodder – Artilium
• Location over Twitter Eric Charles – Nearyoo
• Mobile location based games Kristof Van den Branden -
LaMosca.be
• M-worker Emmanuel Ottevaere - Bizzdev

3. REMINDER objectives
Why now?
• The uptake of mobile content services in Belgium has
been lagging behind other countries; It is only now that
a second wave of mobile content services based are
emerging (companies like Siruna, Pumbby,…) and that
launch of iconic phones like iphone change the
paradigm.
Objective:
• Right (human) connections for the second wave of
mobile ecostyem are needed: an open mobile internet,
with real broadband that opens up a lot of possibilities.
These connections are linking up academic research-
established industry players - mobile enthusiasts- start-
ups- other

4. Background and spirit
• Mobile Monday started in Finland in September 2000
with a meeting on a Monday with some professionals of
the mobile telephone world; this format has widely
outgrown Helsinki, and at present world-wide city
chapters have sprung up in a loose grassroots way
around the globe. This loose network has been
recognized as a catalyst for mobile innovation. Mobile
Monday defines itself as “the community of professionals
of mobility”.
• The Mobile Monday spirit is one of open innovation and
is seen as a catalyst for mobile innovations. It is done by
enthusiasts where grassroots is the key.

5. Principle
• The principle is a meeting on a Monday of
the month, in a convenient place. These
free meetings, on invitation, bring together
75-150 professionals. They are mostly
organized around 2-3 number of thematic
presentations (local companies, investors,
researchers, ‘visionaries,) and are the
place of informal exchange between
participants.

6. World-wide chapters

7. Mobile Monday Brussels – TEAM
• Support by, AWT (Agence Wallonne de
Télécom), IBBT (Flemish Broadband
institute), Mobileweb, Emakina, Siruna,
Between Brackets, Cleverwood,…
• Structural partner: the Creative stores
• We need you! (coordination meeting 2/7)

8. Mobilemonday Brussels –
objectives 2009
• A Mobile Monday event every two months
• Mobilemonday Brussels format of the event, simultaneous these
three elements present :
– networking lounge
– a line-up of one topic speaker and 2/max 3 companies (one of
Mobilemonday network one local) on relevant topics
• Support of the Belgian mobile community with forum and
calendar of associated mobile events
• Calendar:
– June 22nd (Mons) – Localisation technology – MIC
– September: Mobile Music
– October: Mobile apps: the OS fight
– November- joint event with Mobileweb
– December: topic to be decided

11. About: Digital Innovators
• "Digital Innovators" is the community and awareness program of the
"Digital Innovation Valley", a gathering of innovative companies in
the Mons area (Belgium) around the local installations of Google
and Microsoft Innovation Center.
• Run by TechnocITé (competence center in ICT and Digital Media), it
is an initiative which is both: - a series of conferences covering a
variety subjects on what the digitization of society brings about in
terms of changes, innovations, and opportunities. Topics range from
Politics 2.0, eHealth, Enterprise 2.0, eSecurity, Digital Archiving,
eLearning, etc. - a community of company managers and decision
makers in french-speaking Belgium, interested in mastering those
topics, to benefit from digital innovation.

12. Contact
• info@mobilemonday.be
• Tanguy De Lestré