MEC- cases of augmented reality

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1st public demonstration in Europe of D'Fusion Mobile Markerless tracking" Marc Hootelé - Activation Director MEC & during Mobilemonday.be session on augmented reality

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A talk from the Life Track at AWE USA 2018 - the World's #1 XR Conference & Expo in Santa Clara, California May 30- June 1, 2018. Michael Rucker (OmniVirt ): Monetizing VR/AR: Case Studies and Lessons Learned from the Advertising Industry Big brands and publishers are starting to use 360/VR/AR in their marketing and have been finding great success even though many of them are just starting out and experimenting. This talk will provide developers, content creators, brands, and publishers alike with insights on how to use these mediums and sustain their businesses financially with advertising. http://AugmentedWorldExpo.com

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