Learn how to have a marketplace mindset, using sharing economy examples to tell the story of future marketplaces that share value and ownership with their users, members, employees, and contributors. When supply chains are open and transparent, every step of value creation can be tracked and distributed, incentivizing good behavoir. This is exciting - especially as business has become extractive of time, resources, data, privacy, and the planet. Let's create a new story. Also, check out Blox7.com for more info.

1. The sharing economy
reloaded
HOW TO HAVE A
MARKETPLACE MINDSET
@chelsearustrum | It’s a Shareable Life | Blox 7 | Blockchain for Good

2. My Experiences

5. Marketplace Disruption

9. What do we currently optimize?
Hint: value extraction

11. Value sharing is the next phase
of the economy
A peer-to-peer, crowd based, value sharing economy,
to keep value where value is created

12. Future of Marketplaces

13. Buy/Sell Marketing Website Ecommerce
P2P Marketplace Decentralized Network
Pure P2P Networking as Nodes
Where is your company?

14. Future Marketplaces

15. Using Existing Example

17. The Evolution of Marketplaces
B2B (Organized Markup on Labor & Resources)
Most Controlled, Value Extraction, Model on Markup
C2C (Peer-to-Peer Marketplace)
Controlled, Network Value Extraction, % of Transaction
C2C Network (Decentralized)
Less Controlled, Shared Value, Fee to Connect in Network
Pure C2C/C2B (No Middlemen)
Least Control, Shared Ownership, Self Governed

18. Tenants of Future Marketplaces
1. Collaborate with customers / other providers
2. Utilize the crowd
3. Share value in your organization
4. Give up some control (decentralization)

19. Crowdsourcing —> P2P —> Crowd Investment
—> Crowd Ownership —> DAO/ICO
increasing participation

20. Blockchain + Sharing

21. Shared Ownership > Access
Trust > Fear
Value Distribution > Profit
Replicability > Scalability
Ecosystem > Independence
Crowd > Individualism
Value Sharing + Blockchain

22. What are some examples of
value sharing integrated with
blockchain technology?

24. Lessons:
1. change your mindset
2. include whole ecosystem
3. share value with the supply chain

27. Lessons:
1. distribute value
2. decentralize t technology
3. be transparent and offer customers autonomy

30. Lessons:
1. keep capital and stakeholders in alignment
2. make decisions that reflect the whole
3. incentivize good behavior and share value

32. Lessons:
1. exchange value inside an ecosystem
2. create global system of exchange
3. connect providers

34. How can you implement
value sharing in your
business?
1. Consider how you, incentivize,
compensate, share value, and
generate trust by exploring
alternative ownership structures
& finance
2. Put your value creators at the
center of the equation
3. SHARE!

35. chelsea@rustrum.com
@chelsearustrum
To learn more, head to:
rustrum.com, blox7.com, and
blockchainforgood.us
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