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The Customer Review Affect on Trust, Speed, & Cost

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We take a hard look at how customer reviews affect trust, speed, and cost in 2017.

First, we evaluate O'Conner's and Bandura's studies on social proof.

Then compare social studies against business data from a local dentist that acquired 300 Google reviews over the course of two years to see how reviews increased social proof, revenue while decreasing customer acquisition costs, and buy cycles.

Veröffentlicht in: Marketing
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The Customer Review Affect on Trust, Speed, & Cost

  1. 1. How I stumbled into online marketing A little background about myself
  2. 2. $310,000
  3. 3. South Park Which dentist would you choose?
  4. 4. Local SEO Guide Study
  5. 5. Local SEO Guide Study
  6. 6. #3 Better click through rates Which result would you choose?
  7. 7. #4 Better conversion rates Why should I deal with the headache?
  8. 8. #4 Better conversion rates Why should I deal with the headache?
  9. 9. #4 Better conversion rates Why should I deal with the headache?
  10. 10. Which Reviews are Best? Google vs Yelp vs Facebook vs YP vs niche/DemandForce
  11. 11. Which Reviews are Best? Google vs Yelp vs Facebook vs YP vs niche/DemandForce
  12. 12. Which Reviews are Best? Google vs Yelp vs Facebook vs YP vs niche/DemandForce

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