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Introduction to Social Media for Bucks Boot Camp

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Michele Martin
Michele Martin
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Introduction to Social Media Presented by Michele Martin
Is this how you feel about social media?
Welcome to Boot Camp!
Today’s Agenda ,[object Object],[object Object],[object Object]
Web 1.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Social Media?
REASON 1: That’s where your customers are.
Who’s Online?
 
Employers are using social media to recruit
 
Some Stats ,[object Object],[object Object],[object Object],[object Object],[object Object]
Businesses are using for B2B and B2C ,[object Object],[object Object],[object Object],[object Object]
Small Business Usage
REASON 2: You can do more with less.
RSS & Feed Readers +
 
 
Feed Reader http://www.netvibes.com http://www.google.com/reader/
Social Networks ,[object Object],[object Object],[object Object],[object Object]
 
 
 
 
Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object]
Use a blog to share longer “How to” articles, Replace a newsletter
 
Use a blog to run “Challenges” and online courses
 
 
Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object]
Use Twitter to share links, give tips/advice, Provide info on upcoming events or job leads
 
 
http://www.twitjobsearch.com/
 
Multimedia Sharing ,[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
Wikis ,[object Object],[object Object],[object Object],[object Object]
Use a wiki for online handouts, policies & procedures And to share frequently used documents/forms
A Youth Virtual Career Fair http://sepacareerfair2010.wikispaces.com/
Presentation Pages
By the numbers. . . ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Screencasts ,[object Object],[object Object],[object Object],[object Object]
 
 
Webinar Software ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Bookmarking ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
“ GSETA” Tag
Google Documents ,[object Object],[object Object],[object Object],[object Object]
 
 
 
 
Google Alerts
Google Calendar ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Editor's Notes

  1. From University of MD Small Business Success Index report, based on a December 2009 telephone survey of 500 small business owners. Adoption rate calculations are compared against a baseline report conducted in December 2008.
  2. FAQs on video--http://www.colalife.org/2010/06/30/colalife-faqs-live/