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…Expanding minds.   Empowering individuals.   Enriching our community.


        The Public Library of Charlotte & Mecklenburg County




                Library Reorganization Project 2010 Style


                                        Charles Brown – Library Director
Charlotte, NC to Anaheim, CA: ALA 2008




                                                            Library
                                                            Reorganization
                                                            Project 2010 Style




              …Expanding minds.   Empowering individuals.    Enriching our community.
About Us…



 850,000 residents




                              24 locations, 1.6 million volumes

                     …Expanding minds.   Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.       Enriching our community.




                    Project 2010

                        Overview

              Not Evolutionary – Revolutionary! Library Reorganization
                                  Project 2010-style
2010…To be America’s Best Public Library




                …Expanding minds.   Empowering individuals.   Enriching our community.
2010…A clear purpose and strategic direction



                                                …More customer
                                                 focused

                                                …Greater community
                                                 involvement

                                                …More responsive to
                                                 employees




                …Expanding minds.   Empowering individuals.   Enriching our community.
2010…PLCMC Strategic Outcomes

1                            3
      Build a highly               Be a preferred
       literate and               employer in our
         educated                 community and                         5
       community                 nationally among                              Be a good
                                      libraries                             steward of the
                                                                             community’s
                                                                               trust and
2                          4
     Contribute to the                                                         resources
     economic health,          To be highly accessed
    cultural and social        and cherished by our
       capital of our               community
        community


                          …Expanding minds.   Empowering individuals.   Enriching our community.
2010…Laying the foundation for Transformation


        1. Compelling Reasons

        2. An Empowering Vision

        3. A Supportive Leadership & Culture

        4. Managing the Transformation

        5. Measuring the Process

        6. Communicating the Vision

        7. Celebrating Milestones & Accomplishments


                   …Expanding minds.   Empowering individuals.   Enriching our community.
2010…Communicating the Vision




                         “Conversations
                           with Staff”




              …Expanding minds.   Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.       Enriching our community.




                    Project 2010

                    Organizational
                    Transformation

              Not Evolutionary – Revolutionary! Library Reorganization
                                  Project 2010-style
2010… Timeline & Methodology


 Project 2010
 kickoff –
 Design                    Create Conceptual                     New
 conference                Design                                Organizational
                                                                 Structure
    Jan ‘07                    May - June ‘07                       Dec ‘07

                Feb - Apr ‘07               July - Sep ‘07                         Jan ’08 - 2010
              Assess Current                  PLCMC                                2010
              Processes &                     Detail Design                        Implementation
              Opportunities                   Teams




                                  …Expanding minds.   Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.       Enriching our community.




                    Project 2010

    Design Team Focus Areas


              Not Evolutionary – Revolutionary! Library Reorganization
                                  Project 2010-style
…Expanding minds.   Empowering individuals.       Enriching our community.




     Library Experiences


              Not Evolutionary – Revolutionary! Library Reorganization
                                  Project 2010-style
Library Experiences: This is where we live.

Key findings…

Accountability issues
 Perceived inequities
  Need for access to budget information
   Need for new service delivery model




                 …Expanding minds.   Empowering individuals.   Enriching our community.
Unified Services:
 This is how we will serve our community.

A seamless customer service experience.
Formation of a Unified Services Team.


Unified Services roll-out: 12 to 18 months




                …Expanding minds.   Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.       Enriching our community.




                Community
                Engagement

              Not Evolutionary – Revolutionary! Library Reorganization
                                  Project 2010-style
Community Engagement: The Community’s Trust

Key Findings…
             Partnership
              Process                  Infrastructure

   Friends
    of the                                                          Visibility
   Library



                Budget                 Volunteer
                                       Utilization

                   …Expanding minds.   Empowering individuals.   Enriching our community.
Community Engagement: The Community’s Trust

Recommendations…




               Development & Public Policy
         Events & Exhibits                    Advocacy
                   Organizational Giving
         Volunteers                       Partnerships for Education
                      Community Relations




                      …Expanding minds.    Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.       Enriching our community.




            Organizational
              Resources

              Not Evolutionary – Revolutionary! Library Reorganization
                                  Project 2010-style
Organizational Resources: The Infrastructure

Key Findings…


Human Resources
 Benefits Administration
Maintenance & Security
 Transportation & Delivery
IT Coordination & Planning



                 …Expanding minds.   Empowering individuals.   Enriching our community.
Organizational Resources: The Infrastructure

Recommendations…
                         Human Resources Staff
                                       expand by 200%

                         Security and Maintenance
                                       equitable distribution
                                       throughout system

                         Transportation and Delivery
                                       increase number of
                                       trucks; lidded book bins

                   …Expanding minds.   Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.       Enriching our community.




  Research, Innovation
       & Strategy

              Not Evolutionary – Revolutionary! Library Reorganization
                                  Project 2010-style
Research, Innovation & Strategy: The future

  Key Findings…

                            Need to “Breathe”
                            Current Reality Assessment




                  …Expanding minds.   Empowering individuals.   Enriching our community.
Research, Innovation &

Recommendations…

            SPA for Strategic Planning
           Align Communications and IT




    Benchmarking / Continuous Improvement
    Link all functions of library to strategic plan
                   …Expanding minds.   Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.   Enriching our community.




                Imagine 2010

    A New Organization
2010… New Organizational Model: C.O.R.E




Aligns four core areas to capitalize on the Library’s strengths

                     …Expanding minds.   Empowering individuals.   Enriching our community.
2010… New C.O.R.E Leadership




              …Expanding minds.   Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.       Enriching our community.




                    Project 2010

           Lessons Learned

              Not Evolutionary – Revolutionary! Library Reorganization
                                  Project 2010-style
2010… Lessons Learned



                  The
           process/planning                                     Culture…
            for change takes                                  understand and
             time – perhaps                                     respect the
            even longer than                                  organizational
               you think!                                         culture!



                                                              The ability to
        The power of                                        trust in ourselves,
        collaboration                                       our colleagues and
            drives                                           our individual &
          innovation                                             collective
                                                                 judgment

                        …Expanding minds.   Empowering individuals.   Enriching our community.
2010… Lessons Learned from the Director




                                       “If you want to
                                       make enemies,
                                       try to change
                                       something.”
                                                   -Woodrow Wilson




                 …Expanding minds.   Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.       Enriching our community.




                  Project 2010
                       to
                 Imagine 2010


              Not Evolutionary – Revolutionary! Library Reorganization
                                  Project 2010-style
2010… Implementation




               …Expanding minds.   Empowering individuals.   Enriching our community.
…Expanding minds.   Empowering individuals.   Enriching our community.




                                   Q&A
                       More information @
   http://www.plcmc.org/About_Us/reports.asp
    “Project 2010: A Case for a New Organizational Model”
…Expanding minds.   Empowering individuals.   Enriching our community.




                                                   Cast

                                   Charles Brown, Library Director,
                                         cbrown@plcmc.org
                     Karen Beach, Director of Community Engagement,
                                   kbeach@plcmc.org

                                Julia Lanham, 2010 Project Manager,
                                        jlanham@plcmc.org

                                 Michael Lambert, Library Manager,
                                       mlambert@plcmc.org

                                Claudia Williams, Library Supervisor,
                                        cwilliams@plcmc.org

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2010 Revolutionary Not Evolutionary

  • 1. …Expanding minds. Empowering individuals. Enriching our community. The Public Library of Charlotte & Mecklenburg County Library Reorganization Project 2010 Style Charles Brown – Library Director
  • 2. Charlotte, NC to Anaheim, CA: ALA 2008 Library Reorganization Project 2010 Style …Expanding minds. Empowering individuals. Enriching our community.
  • 3. About Us… 850,000 residents 24 locations, 1.6 million volumes …Expanding minds. Empowering individuals. Enriching our community.
  • 4. …Expanding minds. Empowering individuals. Enriching our community. Project 2010 Overview Not Evolutionary – Revolutionary! Library Reorganization Project 2010-style
  • 5. 2010…To be America’s Best Public Library …Expanding minds. Empowering individuals. Enriching our community.
  • 6. 2010…A clear purpose and strategic direction …More customer focused …Greater community involvement …More responsive to employees …Expanding minds. Empowering individuals. Enriching our community.
  • 7. 2010…PLCMC Strategic Outcomes 1 3 Build a highly Be a preferred literate and employer in our educated community and 5 community nationally among Be a good libraries steward of the community’s trust and 2 4 Contribute to the resources economic health, To be highly accessed cultural and social and cherished by our capital of our community community …Expanding minds. Empowering individuals. Enriching our community.
  • 8. 2010…Laying the foundation for Transformation 1. Compelling Reasons 2. An Empowering Vision 3. A Supportive Leadership & Culture 4. Managing the Transformation 5. Measuring the Process 6. Communicating the Vision 7. Celebrating Milestones & Accomplishments …Expanding minds. Empowering individuals. Enriching our community.
  • 9. 2010…Communicating the Vision “Conversations with Staff” …Expanding minds. Empowering individuals. Enriching our community.
  • 10. …Expanding minds. Empowering individuals. Enriching our community. Project 2010 Organizational Transformation Not Evolutionary – Revolutionary! Library Reorganization Project 2010-style
  • 11. 2010… Timeline & Methodology Project 2010 kickoff – Design Create Conceptual New conference Design Organizational Structure Jan ‘07 May - June ‘07 Dec ‘07 Feb - Apr ‘07 July - Sep ‘07 Jan ’08 - 2010 Assess Current PLCMC 2010 Processes & Detail Design Implementation Opportunities Teams …Expanding minds. Empowering individuals. Enriching our community.
  • 12. …Expanding minds. Empowering individuals. Enriching our community. Project 2010 Design Team Focus Areas Not Evolutionary – Revolutionary! Library Reorganization Project 2010-style
  • 13. …Expanding minds. Empowering individuals. Enriching our community. Library Experiences Not Evolutionary – Revolutionary! Library Reorganization Project 2010-style
  • 14. Library Experiences: This is where we live. Key findings… Accountability issues Perceived inequities Need for access to budget information Need for new service delivery model …Expanding minds. Empowering individuals. Enriching our community.
  • 15. Unified Services: This is how we will serve our community. A seamless customer service experience. Formation of a Unified Services Team. Unified Services roll-out: 12 to 18 months …Expanding minds. Empowering individuals. Enriching our community.
  • 16. …Expanding minds. Empowering individuals. Enriching our community. Community Engagement Not Evolutionary – Revolutionary! Library Reorganization Project 2010-style
  • 17. Community Engagement: The Community’s Trust Key Findings… Partnership Process Infrastructure Friends of the Visibility Library Budget Volunteer Utilization …Expanding minds. Empowering individuals. Enriching our community.
  • 18. Community Engagement: The Community’s Trust Recommendations… Development & Public Policy Events & Exhibits Advocacy Organizational Giving Volunteers Partnerships for Education Community Relations …Expanding minds. Empowering individuals. Enriching our community.
  • 19. …Expanding minds. Empowering individuals. Enriching our community. Organizational Resources Not Evolutionary – Revolutionary! Library Reorganization Project 2010-style
  • 20. Organizational Resources: The Infrastructure Key Findings… Human Resources Benefits Administration Maintenance & Security Transportation & Delivery IT Coordination & Planning …Expanding minds. Empowering individuals. Enriching our community.
  • 21. Organizational Resources: The Infrastructure Recommendations… Human Resources Staff expand by 200% Security and Maintenance equitable distribution throughout system Transportation and Delivery increase number of trucks; lidded book bins …Expanding minds. Empowering individuals. Enriching our community.
  • 22. …Expanding minds. Empowering individuals. Enriching our community. Research, Innovation & Strategy Not Evolutionary – Revolutionary! Library Reorganization Project 2010-style
  • 23. Research, Innovation & Strategy: The future Key Findings… Need to “Breathe” Current Reality Assessment …Expanding minds. Empowering individuals. Enriching our community.
  • 24. Research, Innovation & Recommendations… SPA for Strategic Planning Align Communications and IT Benchmarking / Continuous Improvement Link all functions of library to strategic plan …Expanding minds. Empowering individuals. Enriching our community.
  • 25. …Expanding minds. Empowering individuals. Enriching our community. Imagine 2010 A New Organization
  • 26. 2010… New Organizational Model: C.O.R.E Aligns four core areas to capitalize on the Library’s strengths …Expanding minds. Empowering individuals. Enriching our community.
  • 27. 2010… New C.O.R.E Leadership …Expanding minds. Empowering individuals. Enriching our community.
  • 28. …Expanding minds. Empowering individuals. Enriching our community. Project 2010 Lessons Learned Not Evolutionary – Revolutionary! Library Reorganization Project 2010-style
  • 29. 2010… Lessons Learned The process/planning Culture… for change takes understand and time – perhaps respect the even longer than organizational you think! culture! The ability to The power of trust in ourselves, collaboration our colleagues and drives our individual & innovation collective judgment …Expanding minds. Empowering individuals. Enriching our community.
  • 30. 2010… Lessons Learned from the Director “If you want to make enemies, try to change something.” -Woodrow Wilson …Expanding minds. Empowering individuals. Enriching our community.
  • 31. …Expanding minds. Empowering individuals. Enriching our community. Project 2010 to Imagine 2010 Not Evolutionary – Revolutionary! Library Reorganization Project 2010-style
  • 32. 2010… Implementation …Expanding minds. Empowering individuals. Enriching our community.
  • 33. …Expanding minds. Empowering individuals. Enriching our community. Q&A More information @ http://www.plcmc.org/About_Us/reports.asp “Project 2010: A Case for a New Organizational Model”
  • 34. …Expanding minds. Empowering individuals. Enriching our community. Cast Charles Brown, Library Director, cbrown@plcmc.org Karen Beach, Director of Community Engagement, kbeach@plcmc.org Julia Lanham, 2010 Project Manager, jlanham@plcmc.org Michael Lambert, Library Manager, mlambert@plcmc.org Claudia Williams, Library Supervisor, cwilliams@plcmc.org