1. 10 SMART
MOVES TO AVOID
FAILURE AS A
NEW AGENT
Presented By:
Mumbai- GujaratMaharashtra

2. The beginning of any venture is not
easy and in a challenging business like
real estate about 50% of the new
joinees are out by the end of one year
and 75% by the second year. Imagine
the waste of resources that occurs!
Stopping the attrition seems imminent
and this can be done by following 10
smart moves.
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3. Real estate is all about sales
So, you need to learn how to increase the
sales. This is done by working on the
correct sales techniques that work. You
need to retrain if you are not using the
right ones.
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4. Build your network
This is best done by talking to people and
trying to gauge more about the market. A
sales person cannot afford to shy away
from making contacts and increasing
referrals.
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5. Help yourself
Do not wait around expecting that your
manager or office will give you leads. Even
the internet alone will not be able to help
you much in this. You need to do your
own ground work.
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6. Real estate is a real people
business
You are connecting to real people, the
buyers or sellers. Only technology will not
help you to get through. Human touch is
indispensable.
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7. Referral business should be
the aim
Try to keep your customers and hope for
referrals from them. Real estate is not a
product that you sell and forget.
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8. It is a full time job and more
If you are in real estate for the flexi hours
or part time nature of the job, then it is
best to pack up. You need to put in more
hours than required if you want to
succeed in this line. If you are planning
on continuing the business along with
another commitment, then you will bow
out before long.
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9. Keep training
The day you feel you know everything
about real estate is the day you will begin
to make mistakes. Just like any other job,
you need to undergo continuous training
to keep yourself abreast of the market.
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10. Keep targets high
Maybe by selling just three homes in a
year, you are able to meet the ends. But
do not stop at that. Go on and sell more.
This will help you during lean market
periods. New agents who think that they
are here simply to meet the demands are
mistaken.
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11. Invest first
Don’t wait to invest after you become
successful. Without investment, success
may not be possible. Do not hold back as
you need to compete with big time agents
and capture the market. Consumer
expectations are high and you need to
meet them.
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12. Commitment is the key
Many new agents fail as they see their
time in real estate as a trial period and are
not 100% committed. They do not see it as
a career. If you are here to ‘try it out’ you
will never succeed.
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13. Visual Tracker
Put a visual tracker in your office which
gives you week over week planned and
achieved activities status. For example, if
you have planned to do 5 calls a day and
at the end of the week you end up doing
20 calls instead of 30, you note that with
red ink. So you will see month over month
whether you have been able to meet your
goals.
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