Improving Innovation. With Clever Co-creation. Part II - Dialego

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Presented by Detlef Happel, Director Innovation Consulting, Dialego and Katrin Bock, Project Manager, Dialego at Qualitative360 Asia 2013 19-21 November 2013, Singapore This event is proudly organised by Merlien Institute Check out our upcoming events by visiting http://qual360.com/

Business Technology

November 20-21, 2013 | Singapore
Twitter Hashtag #QUAL360

Platinum Sponsor

Media Sponsors

Association Partners

Improving Innovation.
With Clever Co-Creation.
Part II
Qualitative 360 Asia Pacific, Singapore 21st of Nov. 2013

20.11.2013 | Qualitative 360 Asia Pacific | Live Co-Creation Session |

1

What happened
yesterday…

20.11.2013 | Qualitative 360 Asia Pacific | Live Co-Creation Session |

2

Build groups > select idea


 



 
20.11.2013 | Qualitative 360 Asia Pacific | Live Co-Creation Session | |

3

Stress sucker
The first self-operating vacuum cleaner that
assesses the cleaning requirements of
every room and cleans accordingly.
It has a built-in software that analyses the
dirt level for every part of the room and
selects the appropriate cleaning program.
It monitors the dirt level throughout the
cleaning process and only when the
analysis shows that there is no dirt left, the
job is completed and the vacuum cleaner
moves on.
You do not have to invest any time or effort
any more for a spotless apartment.

Online idea generation and filtering
process over night

Online
Social Media
Analysis

Semantic
analysis
2000
Idea
drops

Live
Co-Creation
Workshop

Winner
Concept

Online
VCM
IdeaFilter
x

6, ... 2, ... 1

Idea
Boards
(excerpt)

N > 1 Mio.

20

ConceptBoards

ConceptBoards

n=80-100

n=150

Ratio


Pure Freedom System



-0,08


Needle sucker



0,09


Stress sucker



0,26


All-in-one Magneto Vacuum cleaning

The ‘My Style’ cleaner



0,36




0,08


Shoulder Backpack Vacuum Cleaner



-0,08


Dirt Radar + Hunter



0.20


Cleantone



-0.43

9

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Improving Innovation. With Clever Co-creation. Part II - Dialego

1. November 20-21, 2013 | Singapore Twitter Hashtag #QUAL360

2. Platinum Sponsor Media Sponsors Association Partners

3. Improving Innovation. With Clever Co-Creation. Part II Qualitative 360 Asia Pacific, Singapore 21st of Nov. 2013 20.11.2013 | Qualitative 360 Asia Pacific | Live Co-Creation Session | 1

4. What happened yesterday… 20.11.2013 | Qualitative 360 Asia Pacific | Live Co-Creation Session | 2

5. Build groups > select idea       20.11.2013 | Qualitative 360 Asia Pacific | Live Co-Creation Session | | 3

6. Stress sucker The first self-operating vacuum cleaner that assesses the cleaning requirements of every room and cleans accordingly. It has a built-in software that analyses the dirt level for every part of the room and selects the appropriate cleaning program. It monitors the dirt level throughout the cleaning process and only when the analysis shows that there is no dirt left, the job is completed and the vacuum cleaner moves on. You do not have to invest any time or effort any more for a spotless apartment.

7. Online idea generation and filtering process over night Online Social Media Analysis Semantic analysis 2000 Idea drops Live Co-Creation Workshop Winner Concept Online VCM IdeaFilter x 6, ... 2, ... 1 Idea Boards (excerpt) N > 1 Mio. 20 ConceptBoards ConceptBoards n=80-100 n=150

8. Visual Concept Mapping Process 6

9. 7

10. 8

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