Pinterest for Real Estate Agents Pinterest is the fastest growing social network with growth as high as 155% over the course of one month. There are 11 million unique weekly visitors checking into Pinterest which is a by invitation only website. Real Estate Agents need to know: • Why is Pinterest important to a real estate agent • How to create a Pinterest account and get followers • How to use Pinterest to attract customers • Examples of an effective Pinterest account • Pinterest Case Studies that can enhance your business

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For the Real Estate Agent

2. marki_lemons/
@Marki_Lemons
MarkiLemons

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Virtual Pin Board (Category) with Pins (Content)
that allow you share visual content (photos and
videos)

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Pinterest can drive a high
volume of traffic to your
website, even more than
Facebook, Twitter, and
Google

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Over 80% of PINS
are RE-PINS

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Allow your profile to get indexed
DO NOT
HIDE your Pinterest profile

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Build a few boards before followers. Make
them the BEST boards and add Keywords.
•Add “Pin It” button to website
•Promote through other social media
websites
•Enter Pinterest contest
•Write Pinterest Blog

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Social sharing via:
•
•
•Embed
•Email

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Instagram to Tumblr to Pinterest

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Visual.ly
Visual.ly
Embed a Visual.ly
infograph into
your website and
then Pin the
infograph to
Pinterest.

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Insight into your buyer

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Create Seasonal Boards
The Best Halloween Decorations in
New York
Christmas Décor in Miami
St. Patrick Day Green Spotting in Chicago

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Create a Video Gallary
First Time Homebuyers Paradise
Home Inspector Finds
Décor for Small Spaces

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Keywords
in your pin
description
and board
titles

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Call to Action
will
increase
engagement
and
include a link

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Link Back to Your Website

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State, County, City, or Area

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Pinvolve
Access through Facebook

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Pinreach

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Thank you