1. SURFING COUCH

2. Cost of downloading
“Best of Neil Diamond”
from iTunes while travelling?

4. Problem
Cost of data & roaming
services is viciously
high.

5. Solution

6. Technology
Public Private

7. How it Works
Select the Surfing Couch Wi-Fi network

8. How it Works
Login Page

9. How it Works
Usage statistics and selection of strongest hotspot

10. Customer Segments
Backpackers/Travellers Users in areas with weak
cellular reception
Internet users looking to cut
down their data cost

11. Initial Customer Acquisition
Pilot by partnering with Internet Service
Providers and target metropolitan cities
to gain critical mass.

12. Current
Advertisements on login page.
Future
Subscription fees for joining the community
Members who haven’t pledged any data to the
community can use hotspots.
Revenue Streams

13. The Team
Sameer Sawhney
10+ years of experience in telecom industry and
developed and deployed numerous Cisco
enterprise products.
Rohan Katyal
Software engineer by profession. Vast intern
experience at several international financial
services firm. President at Find A Way.
Megha Arora
Passionate about design. Big Data and Data
Analytics expert. Vice-President at Find A Way.

14. Surfing Couch makes all the apps at
IDEA work..

15. Contact Us
web: http://surfingcouch.launchrock.com/
For any other queries : megha_arora@innovatedelhi.com
rohan_katyal@innovatedelhi.com
sameer_sawhney@innovatedelhi.com

16. Competitive Advantage
ONLY
SOFTWARE
SOLUTION
ZERO
JOINING
COST
HARDWARE
SOLUTIONS

17. Market
Global Asia India
7.09 B
2.6 B
6.5 B
32%
3.8 B
1.25 B
3.3 B
21%
1.2 B
0.2 B
0.8 B
11%
World
Population
Internet Users
Mobile
Subscriptions
Mobile Data
Users
Source: GSM intelligence