1. Social Media and
Marketing online.
Tailored solutions for
local retailers and niche
brands

2. OK,
I know there is a
place called
Internet… but
why on earth
should I get
there?

3. Advertising your > Increasing your sales in
your on-line shop
company on the
Internet can be > Atracting more people to
your store
useful for:
> Anouncing specific sales
and promotions

4. And what should I
choose if...

5. Depending on
what you really > Marketing online is a good
starting point. You appear on
need you may Google, have some nice
banners and send emails with
choose between infos relevant to your
customers.
Social Media or > Social Media is useful to get
Internet closer to your clients and
explain them who you are and
Marketing. why should they choose you.

6. Give me and example.

7. Google.
You want to be > Be sure that your page
sure people find likes Google (SEO), insert
visual ads in other webs
you when they related to your business
(Google AdSense) or little
search for text lines in Gmail or
something you Google Maps (Google
AdWords).
have or let them
know that you > Plan what you spend,
see results everyday and
have something take according decisions.
to offer.

8. or something
more...
Creative? Like clever and engaging
ads inserted in e-mails that lead
people straight to a specific offer
in your webpage. Or maybe to a
special page you planned for the
occasion. What about to an online
event? A facebook page perhaps?

9. ...or
Bigger?
SEO + SEM + e-mail mkt + Banners and Affiliate
Programs that lead to a Landing Page with a
Member Get Member campaign that will be
commented in several corporate blogs, everything
connected and then...

10. Stop. Ok. Facts:

11. Social Media.
In 2011 in Switzerland, Facebook
unique visitor’s rised from 2’5
million to almost 5 million. And by
2015 social and mobile marketing
will influence at least 80% of
consumers’ spending, experts say.

12. Facebook.
You want your > Creating a page is a
brand to speak, matter of minutes, and
Facebook Ads are a cheap
literally and and effective way to reach
emotionally, to a perfectly segmented
audience.
establish a
bidirectional > Be original, but relevant
too. Effectiveness is a
enriching combination of sense and
sensibility
dialogue with
your customers.

13. I need to think about it.

14. That is the point.
Advertising is But how do you
like Christmas. know who’s
Everything’s gonna like
shiny and what?
emotive...
We can help you
with the list

15. Zürich, 2012
PAUTODO.COM >CREATIVE STRATEGY
SARAHHAHNLE.COM >ART DIRECTION