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Web 3 0 Krista Thomas

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Marketing Content: Bringing Structure to Articles, Blog Posts and More Krista Thomas VP Marketing & Communications, OpenCalais
The Marketing-Communications Dilemma ,[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Content: bringing structure to unstructured text can help you to: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Seconds Years Seconds Years Time-to-Market Shelf Life Status Updates Blog Posts Novels Scientific Publications News, Press Releases, Corporate Info. Problem: Structuring Content is Costly & Time Consuming ,[object Object],[object Object]
Extraction Engines That Can Help ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Metadata Generation: How it Works ,[object Object],[object Object],[object Object],[object Object]
Live Demo: http://viewer.opencalais.com ,[object Object],[object Object],[object Object],[object Object],[object Object]
Get Access to Open Data in the Linked Data Cloud
Basic ways semantic metatagging can help ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More advanced ways metadata can help ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you [email_address] @KristaThomas

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