Organizational Plan
Goals and objectives
Introduction of the Restaurant
Location of the Restaurant
Corporate Structure
No of employees
Food Menu
8
Goals and Objectives
Ensure customer satisfaction.
Keeping food costs at less than 35% of revenue.
Promoting and expanding the restaurant concept
as unique restaurant.
To create a Healthy and safe Environment.
9
Introduction of the Restaurant
Seating Capacity: 100
No. of Employees : 15
Timing : 13:00 to 1:00
Take Away service: Yes
Children Play Area: yes
Address : 13/5 J block Canal view housing society on
canal road. (Ph.:(042) 3571-4339)
10
Location Of the Restaurant
Our restaurant will be located in the Lahore.
“The Heart City of Pakistan”
13/5 J block Canal view housing society on canal road.
11
The Employees Duty
The Employees should come one hour earlier to
prepare themselves and daily briefing.
The Employees should Leave one hour late for final
checking and for next day briefing.
22
Sale Strategy
To Speed up the customers service
At least two employees will be servicing the clients
One employee will be preparing the customer’s Order
The other will be taking care the sales transaction
23
MARKETING OBJECTIVES
To create goodwill of the restaurant through
Consistent quality
Efficient dealing
Customer satisfaction
Interaction with customers
Improvement against feedback
29
Promotion Strategy
Flyers
Local newspapers
Advertisement
Discount to the regular customers
Inviting celebrities
Arranging parties
Gifts on the birthday of regular customers
30
Bio Data Of Top Level
Managers
Designation Experience Age Department
Owner (chief chef) 35 years 50 years Kitchen
Restaurant Manager 2 years 23 years Premises Area
Asst. Restaurant
Manager
1 year 21 years Premises Area
Other Staff Are Haired As Fresh Candidate
32
Staff Salary
Staff No of Staff Per Staff cost Amount(RS)
Pakistani chef 1 18,000 18,000
Bar BQ chef 1 18,000 18,000
Fast food chef 1 18,000 18,000
Bread maker 2 15,000 30,000
Restaurant
manager
1 30,000 30,000
Assistant manager 1 22,000 22,000
Waiter 2 15,000 30,000
Helpers 4 15,000 60,000
Cleaners 2 14,000 28,000
Total 15 165,000 264,000
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Kitchen Staff
The Chef with considerable experience in different
restaurants
Helpers that work directly Chef
People cleaning the restaurant
Dishwasher
Waiter
34
Personnel Plan
I believe that the
personnel plan is
good per portion
to the side of the
restaurant and
projected revenue
Their will be the
differentiation in
the salaries of the
full time
employees and
the part time
employees
Their will be
award like “best
employee of the
week “ to boost
the employee
performance
Proper allowance
will be provided
to increase the
job satisfaction
level
35
SWOT Analysis
Strengths
Clean & Tidy
Reasonable Prices
Service Style
Unique Product
Weaknesses
Our Restaurant is new
Limited Funds
38
SWOT Analysis
Opportunity
All the members of
management team are
properly qualified for
this sector.
We have adequate
knowledge about
renowned restaurant
services
Threats
We have limited owners
capital funds
Space for low profit
margin
High competition
39
Balance Sheet
The Canal Bank Restaurant
Balance Sheet
Assets Rs
Currents Assets
Cash In Hand 80,000
Cash At Bank 80,00,000
Security 700,000
Prepaid Expenses 30,00,000
Total Curent Assets 1,17,80,000
Fixed Assets
Land & Building 12,00,000
Furniture & Fixture 400,000
Equipments 18,00,000
Other Assets 200,000
Total Fixed Assets 36,00,000
Total Asstes 1,53,80,000
Liabilities
Resevers 80,00,000
Payable Accounts 300,000
Others 7,080,000
Tolat Liabilities 1,53,80,000
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Income Statement
The Canal Bank Restaurant
Income Statement
Details RS Rs
Sales: 15,00,000
Less
686,000
Cost Of Goods Sold
Gross Profit 814,000
Less Operating Expenses
PayRoll 264,000
Marketing 50,000
Utilities 100,000
Total 414,000
Net Profit 400,000
41
Per Head Cost Range
Our per head cost with profit will be in the range of
399 to 899
42