Micromedia. The next big, small thing

•

22 likes•7,505 views

Presentation on micromedia to the Cleveland Web Association at its State of the Web 2008 event. (This is the shortened version meant to last 15-20 minutes.)

Technology Business

Micromedia
The next big, small thing

Matt Dickman
Director of Digital Marketing, Fleishman-Hillard

is twittering: tiny phone keyboard = typos.

Short
(140 chars, 30 second video,
photos, 10 second audio)

US mobile content
consumption (1000s)

Source: M:Metrics 2006

Camera phone impact
% Penetration

Source: M:Metrics 2006

Thank you.

Presentation will be available for download at
http://technomarketer.typepad.com

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