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30 shades of content | 30 tips for content marketing

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I created 30 tips that can help any small and medium company with content marketing and content creation on social media.

Veröffentlicht in: Marketing
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30 shades of content | 30 tips for content marketing

  1. 1. 30 shades of content PhDr. Máša Dudziaková masa@lovebrand.cz | @mascha_dudu www.lovebrand.cz | @lovebrandcz
  2. 2. #1 Attract people to something you plan. But be mysterious about that.
  3. 3. #2 Write a blogpost and refer to it. That`s nothing new, but works still great.
  4. 4. #3 If you don`t have anything clever to say, quote someone who has.
  5. 5. #4 Ask clients for reference to your work. And don`t keep it to yourself.
  6. 6. #5 Jokes about your business are great, because they show you don`t take yourself so serious.
  7. 7. #6 Do you encounter some myth over and over again and again? Show that it is not like people think.
  8. 8. #7 Don`t keep everything to yourself. Share some tip, app or advice that helped you personally.
  9. 9. #8 Sometimes it is just enough to write simply how you are feeling today.
  10. 10. #9 Create or dig for interesting charts. People love charts.
  11. 11. #10 Show yourself. People want to see who gives them these great posts.
  12. 12. #11 Play school. Explain some professional term you use at work.
  13. 13. #12 Recycling is so in. Re-post some of your successful posts.
  14. 14. #13 The year is full of different (and often weird and funny) holidays and anniversaries.
  15. 15. #14 The year is full of different international days of something weird and funny. Look at www.daysoftheyear.com.
  16. 16. #15 Someone does his job well? Show it and tell why you like it.
  17. 17. #16 Do you wonder what people want to hear, see and read? Ask them.
  18. 18. #17 Do you use several social media like? Cross-promote them from time to time.
  19. 19. #18 Do not be shy to boast about what you've created. Show your product.
  20. 20. #19 Even if you're not scientist do your own research. Ask customers what they like about your product and where you could do better.
  21. 21. #20 Let people see something from the working process. Let them peek behind the scenes.
  22. 22. #21 DIY projects are so in. Look for something business related on Pinterest.
  23. 23. #22 Surely you know a little work related trick or hack. Show it, so everyone can learn.
  24. 24. #23 Go back to the past. Show some "historical" stuff.
  25. 25. #24 Show what you are doing outside of work.
  26. 26. #25 If you make a mistake show that you have learned from it. But you need to do it ASAP.
  27. 27. #26 Cats, kids and sex. It works the most. Try it but please don`t mix all three together.
  28. 28. #27 Try Fill in the blanks in the comments.
  29. 29. #28 Write a blogpost. But not for your own blog. Yeah, that`s guestblogging what we are talking about.
  30. 30. #29 Recommend a handy online tool or app. Bonus points if it`s free.
  31. 31. #30 Infographics is almost always a safe bet. Create yours with Piktochart.com.
  32. 32. That`s it! Now try it yourself. PhDr. Máša Dudziaková masa@lovebrand.cz | @mascha_dudu www.lovebrand.cz | @lovebrandcz