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Book Review Social Media Marketing Author: Liana “Li” Evans
Liana “Li” Evans ,[object Object],[object Object],[object Object]
Reasons for the Book ,[object Object],[object Object]
Main Ideas ,[object Object],[object Object],[object Object],[object Object],[object Object]
Research ,[object Object],[object Object],[object Object]
Strategy ,[object Object],[object Object]
Involvement ,[object Object],[object Object]
Measurement  ,[object Object],[object Object]
What I discovered… ,[object Object],[object Object],[object Object]
Post-reading Interests… ,[object Object],[object Object],[object Object]
Who Should Read  Social Media Marketing?  ,[object Object]

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Book Review: Social Media Marketing

  • 1. Book Review Social Media Marketing Author: Liana “Li” Evans
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