If you run a therapy business then you need to attract visitors to your business and that means you need traffic. Traffic is visitors to your website or blog who convert into customers. This presentation shows you 9 of the most popular sources of traffic that you can use in your hypnosis marketing to send people to your content.

1. 9 Sources of Traffic For Your
Hypnosis Marketing
www.hypnotherapymarketingexpert.com

2. Warm and Cold Traffic
Warm – Visitors that have previously visited your business, signed up to
your newsletter or have expressed an interest in your services.
Cold – People arriving at your content who have never heard of you.
Cold traffic is a harder sell. You need to warm that audience before
they will buy from you.

3. Google Adwords
Pay per click advertising system.
Used by 6 Billion People Every Day
When Set up Correctly Reaches Highly Targeted & Motivated Clients
Set it up Incorrectly and Watch your Money Disappear Fast

4. Bing
A PPC System Almost Identical to Adwords
Bing is Used by Considerably Less People Than Adwords
BUT
Bing is Increasing Market Share Year on Year & Offers Cheaper Pay Per
Clicks

5. Facebook Ads
A Sophisticated Paid Ads System to Target Potential Customers.
Target based on likes, demographics, age, location, likes and more…
Unless you have interacted with these people before the traffic is likely
to be cold.
The trick to converting Facebook Ads is turning cold traffic into warm.

6. Pinterest
Has evolved from pages of interiors and recipes into a sophisticated
marketing tool.
Image and strapline is everything to get people to click or read more.
Images can also be re-pinned allowing backlinks to be created.
Pinterest also enables you to pay to promote your pins.

7. Email Marketing
The money is in the list.
You should be collecting emails from everyone. People who come
across your site as well as former visitors.
Once you have the names you can retarget your goods and services.
SEO and other marketing methods can rapidly change but you have
control over your email.

8. SEO
All hypnotherapists currently practicing need a website.
When a website is structured correctly it attracts conversions providing
the basics of SEO are carried out.
Your website needs to be on the front page of Google & in reality spots
1-3 in the organic listings.
Be aware that paid advertising is taking over the first page of Google.

9. Turn your Therapy Website Into a Client Magnet
http://www.hypnotherapymarketingexpert.com/product/turn-therapy-website-client-magnet/

10. YouTube
One of the largest and most popular websites in the world.
Upload videos of parts of your sessions, testimonials or anything that
your potential clients may be interested in.
Niche to local if the competition is too great.
Build backlinks to your site and social media traffic.

11. Directories
Niche directories such as the hypnotherapy directory.
Local directories can also bring in traffic.
Also advertise for free in the nationwide directories such as Yell.
Do not pay unless you are certain they will bring in business.

12. Instagram
It is all about the picture.
Instagram is full of glossy photoshopped images.
Think about how you can incorporate images for your business into the
timeline.
Do not spam your company and be aware that Instagram has a younger
demographic than other forms of social media.

13. Diversity is Key

14. www.hypnotherapymarketingexpert.com