The Best SEO Strategy You Didn't Know Was an SEO Strategy
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Learn why building the authority and reputation of your brand is now actually a primary SEO strategy for digital marketing.
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The Best SEO Strategy You Didn't Know Was an SEO Strategy
- 1. The Best SEO Strategy You Didn’t Know Was an SEO
- 2. Mark Traphagen Sr. Director of Marketing www.stonetemple.com @marktraphagen @marktraphagen #RocksDigital
- 3. @marktraphagen Welcome to the SEO Hall of Fame
- 5. Excellent, relevant content @marktraphagen #RocksDigital
- 10. Toughest Keyword for your competitors to beat. @marktraphagen #RocksDigital
- 11. Toughest Keyword for your competitors to beat. Ever. @marktraphagen #RocksDigital
- 12. Toughest Keyword for your competitors to beat. Ever. Benefit goes beyond branded searches! @marktraphagen #RocksDigital
- 16. Which should I link to? @marktraphagen #RocksDigital
- 23. Superior products Customer service @marktraphagen #RocksDigital
- 24. Superior products Customer service Unexpected delight @marktraphagen #RocksDigital
- 25. What about online? @marktraphagen #RocksDigital
- 29. Let’s speculate a bit @marktraphagen #RocksDigital
- 30. What to see in Rome? Best hotels in NYC Must-see sites in Mexico B&B reviews Bar Harbor @marktraphagen #RocksDigital
- 31. What to see in Rome? Best hotels in NYC Must-see sites in Mexico B&B reviews Bar Harbor @marktraphagen #RocksDigital
- 33. Toughest Keyword for your competitors to beat. Ever. @marktraphagen #RocksDigital
- 34. Mark Traphagen Sr. Director of Marketing www.stonetemple.com @marktraphagen THANKS! @marktraphagen #RocksDigital
Editor's Notes
- These days those just get you in the game.
- What gives you the edge?
- What gives you the edge?
- Eyes being drawn to your brand in search because you’re known and trusted.
- Eyes being drawn to your brand in search because you’re known and trusted.
- Eyes being drawn to your brand in search because you’re known and trusted.
- Eyes being drawn to your brand in search because you’re known and trusted.
- Eyes being drawn to your brand in search because you’re known and trusted.
- How to become trusted brand (traditional methods)
- How to become trusted brand (traditional methods)
- How to become trusted brand (traditional methods)
- How to become trusted brand (traditional methods)
- Online content is another way. We publish ground breaking research studies. Has become our reputation
- Major publications now trust us, cite us, and link to us.
- WSJ reporter started calling us for authoritative stories.
- May be that Google sees people who make a particular kind of search….
- May be that Google sees people who make a particular kind of search….
- …frequently go to a particular band site. Maybe they then boost rankings for that site.
- Speculation aside, Google wants to emulate IRL satisfied searches.