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LECTURE 7: INTRODUCTION
TO AUGMENTED REALITY
COMP 4010 – Virtual Reality
Semester 5 – 2017
Bruce Thomas, Mark Billinghurst
University of South Australia
September 7th 2017
Augmented Reality
1977 – Star Wars
Augmented Reality Definition
•Defining Characteristics [Azuma 97]
• Combines Real andVirtual Images
• Both can be seen at the same time
• Interactive in real-time
• The virtual content can be interacted with
• Registered in 3D
• Virtual objects appear fixed in space
Azuma, R. T. (1997). A survey of augmented reality. Presence, 6(4), 355-385.
CNN 2008 Election Demo
https://www.youtube.com/watch?v=v7fQ_EsMJMs
• Put AR pictures here
Augmented Reality Examples
HISTORY OF AR
Pepper’s Ghost (1862)
• Dates back to Giambattista della Porta (1584)
The Master Key (1901) – AR Glass
• "It consists of this pair of spectacles.
While you wear them every one you
meet will be marked upon the
forehead with a letter indicating his or
her character. The good will bear the
letter 'G,' the evil the letter 'E.' …
Thus you may determine by a single
look the true natures of all those you
encounter.”
L. Frank Baum
Early HUD (1958)
F16 – Head Up Display
First HMD
• Philco Headsight (1961) – Remote Camera Viewing
Sutherland HMD
• 1968: Sutherland / Sproull’s
first HMD system
• see-through
Sutherland Display
https://www.youtube.com/watch?v=eeVKAlYqKtg
USAirforce HMDs
1960 - 70’s: US Air Force HMDs (T. Furness III)
SuperCockpit Program
1970 - 80’s: US Air Force Super Cockpit (T. Furness III)
Modern Airforce HMDs
• Honeywell Integrated Helmet and Display Sighting System
(IHADSS) on AH-64 Apache attack helicopter in 1985
F35- HMD Demo (2014)
• https://www.youtube.com/watch?v=Ay6g66FbkmQ
First Industrial Use
• Early 1990’s: Boeing coined the term “AR.” Wire harness
assembly application begun (T. Caudell, D. Mizell).
Academic Research Beginning
• 1994: Motion stabilized display [Azuma]
• 1995: Fiducial tracking in video [Bajura / Neumann]
• 1996: UNC hybrid magnetic-vision tracker
Development of the Field
• 1996: MIT Wearable Computing efforts
• 1998: Dedicated conferences begin (ISMAR)
• Late 90’s: Collaboration, outdoor, interaction
• Late 90’s:Augmented sports broadcasts
Development of Tools
•1996 CyberCode (Rekimoto)
• First matrix code tracking
•1999 ARToolKit (Kato & Billinghurst)
• Open source tracking library
Tracking Demos
https://www.youtube.com/watch?v=TqGAqAFlGg0
ARToolKit
Cybercode
https://www.youtube.com/watch?v=cNFwEMkLK4A
Mobile/Wearable Systems
• 1995 Navicam (Rekimoto)
• Handheld AR
• 1997 Touring Machine (Feiner)
• Backpack AR
• GPS, see-through display
History Summary
•1960’s – 80’s: Early Experimentation
•1980’s – 90’s: Basic Research
• Tracking, displays
•1995 – 2005:Tools/Applications
• Interaction, usability, theory
•2005 - : Commercial Applications
• Games, Medical, Industry
2007 -AR Reaches Mainstream
• MIT Technology Review
• March 2007
• list of the 10 most exciting
technologies
• Economist
• Dec 6th 2007
• Reality, only better
2009 -AR in Magazines
• Esquire Magazine
• Dec 2009 issue
• 12 pages AR content
• Many Others
• Wired
• Colors
• Red Bull
• Etc
Esquire Demo
https://www.youtube.com/watch?v=LGwHQwgBzSI&t=1s
Google Searches forAR
2008 - Browser BasedAR
• Flash + camera + 3D graphics
• ARToolKit ported to Flash
• High impact
• High marketing value
• Large potential install base
• 1.6 Billion web users
• Ease of development
• Lots of developers, mature tools
• Low cost of entry
• Browser, web camera
Demo: GE Smart Grid
• https://www.youtube.com/watch?v=vJO_AZkCL9U
2005 - Mobile PhoneAR
•Mobile Phones
• camera
• processor
• display
•AR on Mobile Phones
• Simple graphics
• Optimized computer vision
• Collaborative Interaction
ARAdvertising (HIT Lab NZ 2007)
• Txt message to download AR application (200K)
• See virtual content popping out of real paper advert
• Tested May 2007 by Saatchi and Saatchi
Wellington Zoo Demo
https://www.youtube.com/watch?v=edTjuXcce_c
2008:LocationAware Phones
Nokia NavigatorMotorola Droid
2009 - Outdoor Information Overlay
• Mobile phone based
• Tag real world locations
• GPS + Compass input
• Overlay graphics on live video
• Applications
• Travel guide,Advertising, etc
• Wikitude, Layar, etc..
• iOS/Android, Public API released
Layar Demo (2007)
• https://www.youtube.com/watch?v=b64_16K2e08
Google Glass (2011 - )
Google Glass Demo
https://www.youtube.com/watch?v=fNATuCkRWFE
Epson Moverio BT-200
▪ Stereo see-through display ($700)
▪ 960 x 540 pixels, 23 degree FOV, 60Hz, 88g
▪ Android Powered, separate controller
▪ VGA camera, GPS, gyro, accelerometer
Hololens (2016)
• Integrated system – Windows
• Stereo see-through display
• Depth sensing tracking
• Voice and gesture interaction
View Through Hololens
https://www.youtube.com/watch?v=2c9eiVyO6gM
Smart Glasses Available
Mobile Camera AR Apps (2015 - )
• SnapChat - Lenses, World Lenses
• Cinco de Mayo lens > 225 million views
• Facebook - Camera Effects
• Google – Word Lens/Translate
ARKit/ARcore (2017)
• Visual Inertial Odometry (VIO) systems
• Mobile phone pose tracked by
• Camera (Visual), Accelerometer & Gyroscope (Intertial)
• Features
• Plane detection, lighting detection, hardware optimisation
• Links
• https://developer.apple.com/arkit/ https://developers.google.com/ar/
ARKit Demos
https://www.youtube.com/watch?v=6xDyVBsBtX8
• Weak AR
• Imprecise tracking
• No knowledge of environment
• Limited interactivity
• Handheld AR
• Strong AR
• Very accurate tracking
• Seamless integration into real world
• Natural interaction
• Head mounted AR
Strong vs. Weak AR
Augmented RealityToday
•KeyTechnologies Available
•Robust tracking (ComputerVision, GPS/sensors)
•Display (Handheld, HMDs)
•Input Devices (Kinect, etc)
•Developer tools (Vuforia,ARToolKit)
•Commercial Business Growing
•Gaming, GPS/Mobile, Online Advertisement
• >$600 Million USD in 2016
AR BusinessToday
• Marketing
• Web-based, mobile
• Mobile AR
• Geo-located information and service
• Driving demand for high end phones
• Gaming
• Mobile, Physical input (Kinect, PS Move)
• Upcoming areas
• Manufacturing, Medical, Military
AR Business Today
• Around $600 Million USD in 2014 (>$2B 2016)
• 70-80+% Games and Marketing
AR Commercial Landscape
Crossing the Chasm - 5-10 years
Market Projections
cf. 2014 computer game market = $84 Billion USD
Forecast Number of Users
Pokemon GO
Killer Combo: brand + social + mobile + geo-location + AR
Pokemon GO Effect
• Fastest App to reach $500 million in Revenue
• Only 63 days after launch, > $1 Billion in 6 months
• Over 500 million downloads, > 25 million DAU
• Nintendo stock price up by 50% (gain of $9 Billion USD)
Summary
• Augmented Reality has a long history going
back to the 1960’s
• Interest in AR has exploded over the last few
years and is being commercialized quickly
• AR is growing in a number of areas
• Mobile AR
• Web based AR
• Marketing experiences
SAMPLE AR APPLICATIONS
• Web based AR
• Flash, HTML 5 based AR
• Marketing, education
• Outdoor Mobile AR
• GPS, compass tracking
• Viewing Points of Interest in real world
• Eg: Junaio, Layar, Wikitude
• Handheld AR
• Vision based tracking
• Marketing, gaming
• Location Based Experiences
• HMD, fixed screens
• Museums, point of sale, advertising
Typical AR Experiences
AR Books – MarkerlessTracking
Example: Haunted Book/AR Book
• Camera hidden in lamp object
• AR content seamlessly integrated into real book
• Natural page turning/manipulation interaction
Scherrer, C., Pilet, J., Fua, P., & Lepetit, V. (2008, September). The haunted book. In Proceedings of the 7th
IEEE/ACM international Symposium on Mixed and Augmented Reality (pp. 163-164). IEEE Computer Society.
AR Book Demo
https://www.youtube.com/watch?v=XbsfamN78Tc
Gaming:Rock-em Sock-em
• Shared AR Demo
• Markerless tracking
Rockem Sockem Demo
https://www.youtube.com/watch?v=hXtq1qBMLIw
Sales and Marketing
• Connect with brands and branded objects
• Location Based Experiences
• Lynx Angels
• Web based
• Rayban glasses
• Mobile
• Ford Ka campaign
• Print based
• Red Bull Magazine
Pepsi AR Experience (2014)
• Video see-through AR in bus shelter
• Bus shelter appears under attack
Pepsi Demo
https://www.youtube.com/watch?v=Go9rf9GmYpM&t=7s
Assembly and Maintenance
© 1993 S. Feiner, B. MacIntyre, &
D. Seligmann, Columbia University
© 1996 S. Feiner, B. MacIntyre, &
A. Webster, Columbia University
Maintenance Systems
• Ngrain
• http://www.ngrain.com/
• Training authoring tool
• Model based AR tracking
• ScopeAR
• http://www.scopear.com/
• Remote assistance
• Image based tracking
Ngrain Example
https://www.youtube.com/watch?v=xthEaobGzs4
MedicalARTrials
ú Sauer et al. 2000 at
Siemens Corporate
Research, NJ
ú Stereo video see through
F. Sauer, Ali Khamene, S. Vogt: An Augmented Reality Navigation System with a
Single-Camera Tracker: System Design and Needle Biopsy Phantom Trial,
MICCAI 2002
Medical Demo
https://www.youtube.com/watch?v=kFQulgeYh7w
Interactive Museum Experiences
§ BlackMagic
§ Virtual America’s Cup
§ 410,000 people in six months
§ MagicPlanet
§ TeManawa science museum
§ Virtual Astronomy
§ Collaborative AR experience
§ ARVolcano
§ Interactive AR kiosk
§ Scienceworks museum, Melbourne
Digital Binocular Station
http://www.DigitalBinocularStation.com/
CityViewARApplication
• https://www.youtube.com/watch?v=fdgrXxJx4SE
Collaboration Example: Holoportation
• Augmented Reality + 3D capture + high bandwidth
• http://research.microsoft.com/en-us/projects/holoportation/
HoloPortation Video
https://www.youtube.com/watch?v=7d59O6cfaM0
Summary
•AR technology can be used to develop a
wide range of applications
•Promising application areas include
• Games
• Education
• Engineering
• Medicine
• Museums
• Etc..
www.empathiccomputing.org
@marknb00
mark.billinghurst@unisa.edu.au

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COMP 4010 - Lecture 7: Introduction to Augmented Reality