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Busting Some Myths About
Building a Company
Don’t believe the hype!
High touch salesLow touch sales
Pure SaaS
Tech enabled service
Ops quits
day job
No one
quits day
job
Sales and
ops quit
d...
$-
$5,000.00
$10,000.00
$15,000.00
$20,000.00
$25,000.00
$30,000.00
Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-1...
$-
$5,000.00
$10,000.00
$15,000.00
$20,000.00
$25,000.00
$30,000.00
MRR
This is Bad This is Still Bad Burn
$-
$5,000.00
$10,000.00
$15,000.00
$20,000.00
$25,000.00
$30,000.00
Oct-13
Nov-13
Dec-13
Jan-14
Feb-14
Mar-14
Apr-14
May-1...
$-
$5,000.00
$10,000.00
$15,000.00
$20,000.00
$25,000.00
$30,000.00
$35,000.00
$40,000.00
MRR
This is Bad This is Still Ba...
$-
$5,000.00
$10,000.00
$15,000.00
$20,000.00
$25,000.00
$30,000.00
$35,000.00
$40,000.00
Oct-17 Nov-17 Dec-17 Jan-18 Feb-...
Price
Sensitivity
Price
Sensitivity
This is where I
spent most of my
time during the
first company
I felt like a slacker
when I drifted into
this zone wheneve...
Family
Friends
Exercise
Sleep
Work
*I lump hobbies and religious activity into the friends bucket
Thompson Aderinkomi (Founder/CEO, Nice Healthcare) - Busting Some Myths About Building a Company
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Thompson Aderinkomi (Founder/CEO, Nice Healthcare) - Busting Some Myths About Building a Company

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Busting Some Myths about Building a Company.
We need to work like crazy! On the way to success most founders sacrificed time with their family. You need to do whatever it is takes to get your first reference customers in enterprise software! Don’t quit your day job too early! Work with value add VCs that provide capital and strategic advice.

The narrative is antiquated and false, if success does not include how you treated your loved ones on the way to your destination you did not succeed, you failed. And not every founder lives this narrative. Don’t believe the hype! Thompson will share why he has come to understand that so many of the things people know to be true about growing a successful business are simply not true. His experiences as a serial entrepreneur have taught him to question the orthodoxy and why deciding on the right course is down to you. He will leave you with an understanding of how you can ask the right questions.

Veröffentlicht in: Software
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Thompson Aderinkomi (Founder/CEO, Nice Healthcare) - Busting Some Myths About Building a Company

  1. 1. Busting Some Myths About Building a Company Don’t believe the hype!
  2. 2. High touch salesLow touch sales Pure SaaS Tech enabled service Ops quits day job No one quits day job Sales and ops quit day jobs Sales quits day job
  3. 3. $- $5,000.00 $10,000.00 $15,000.00 $20,000.00 $25,000.00 $30,000.00 Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 Jun-14 Jul-14 MRR This is Bad Burn
  4. 4. $- $5,000.00 $10,000.00 $15,000.00 $20,000.00 $25,000.00 $30,000.00 MRR This is Bad This is Still Bad Burn
  5. 5. $- $5,000.00 $10,000.00 $15,000.00 $20,000.00 $25,000.00 $30,000.00 Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 Jun-14 Jul-14 Aug-14 Sep-14 Oct-14 Nov-14 Dec-14 Jan-15 Feb-15 Mar-15 Apr-15 May-15 Jun-15 Jul-15 Aug-15 Sep-15 Oct-15 Nov-15 Dec-15 MRR This is Bad This is Still Bad This Still Feels Bad Burn $1 MM seed round for first company
  6. 6. $- $5,000.00 $10,000.00 $15,000.00 $20,000.00 $25,000.00 $30,000.00 $35,000.00 $40,000.00 MRR This is Bad This is Still Bad This Still Feels Bad Starting to Look Good Burn $7 MM Series A round for first company
  7. 7. $- $5,000.00 $10,000.00 $15,000.00 $20,000.00 $25,000.00 $30,000.00 $35,000.00 $40,000.00 Oct-17 Nov-17 Dec-17 Jan-18 Feb-18 Mar-18 Apr-18 May-18 MRR It Hurts Feels Better Burn $350k seed round for second company with Indie.vc
  8. 8. Price Sensitivity Price Sensitivity
  9. 9. This is where I spent most of my time during the first company I felt like a slacker when I drifted into this zone whenever I scrolled through Twitter or talked to other founders This is where I happily hang out now
  10. 10. Family Friends Exercise Sleep Work *I lump hobbies and religious activity into the friends bucket

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