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2016 TELECOMMUNICATIONS
RISK FACTOR SURVEY
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 2
En el último año, la incertidumbre de las empresas del sector de telecomunicaciones para adaptarse a un mercado
cada vez más cambiante ha supuesto uno de los mayores riesgos a los que hacen frente, como señala el informe
anual “Telecomunications Risk Factor Survey” de BDO.
La necesidad de adaptación a estos modelos
cambiantes viene dada por la constante
innovación tecnológica, el cambio de
comportamiento de los consumidores y la
aparición de nuevos competidores, entre
otras incertidumbres. Todos estos factores
tendrán una influencia sobre el rendimiento
financiero de las principales empresas de
telecomunicaciones.
Estos condicionantes, que ya fueron
detectados en su mayoría por las compañías
de telecomunicaciones tal y como recogía el
informe de 2015, han continuado creciendo
como desafíos para las “telecos” de manera
significativa en el 2016.
Para la elaboración del informe
“Telecommunications Risk Factor Survey
2016” BDO ha recogido las opiniones
de 60 de las principales empresas de
telecomunicaciones de 16 países diferentes
de América, EMEA y Asia Pacífico. Las áreas
donde la incertidumbre es mayor son las
siguientes:
Financiero: Con unas mayores presiones
competitivas, cada vez es más importante
que las empresas de telecomunicaciones
cuenten con un mayor cash-flow para la
gestión del negocio. El acceso al crédito
ha disminuido lo que ha provocado que
algunas “telecos” se hayan visto obligadas
a deshacerse de líneas de negocio no
estratégicas.
Clientes: En los últimos años estamos
asistiendo a un cambio significativo en
el tipo de cliente y la manera en la que
consume información. Este impacto en
la industria de las telecomunicaciones es
significativo, ya que estos nuevos clientes
demandan un acceso triple-play (voz, banda
ancha y televisión) a un precio competitivo
para satisfacer sus demandas.
Ciberseguridad y datos: Cada vez más
las empresas de telecomunicaciones se
enfrentan a los riesgos reputacionales que
supondría la violación de datos. Para evitar
esta posible pérdida de confianza por parte
del cliente, con el coste que supone cumplir
con el cumplimiento normativo en materia
de datos y el aumento de la seguridad, las
empresas de telecomunicaciones necesitan
contar con una inversión que garantice
cumplir con estas expectativas y tener las
herramientas necesarias para amenazas
futuras.
Regulación: Europa es una de las regiones
donde mayores cambios regulatorios se
han producido en el último año. Se trata de
un riesgo significativo para el negocio de
las “telecos”, ya que la regulación cada vez
es más centralizada en la Unión Europea y
los reguladores de otras regiones son más
proclives hacia sus mercados éstas necesitan
adaptar sus estrategias para que esto no
suponga una pérdida de ingresos.
Competidores y nuevas tecnologías: Existe
una gran expectación sobre la capacidad de
las empresas de telecomunicaciones para
adaptar las nuevas tecnologías en sus ofertas
de servicios y la incidencia en el volumen de
ingresos. El aumento de la competencia sin
embargo repercutirá en los márgenes del
volumen de negocio de las compañías de
telecomunicaciones y sus ingresos futuros.
ADAPTARSE A UN ENTORNO CADA VEZ
MÁS CAMBIANTE, FACTOR CLAVE PARA EL
FUTURO DE LAS “TELECOS”
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY3
This year BDO’s annual review of the major risks facing leading global telecoms companies reveals the sector is under
even greater pressure to adapt to a changing market. Over the last 12 months this pace of change has accelerated,
not slowed. Disruptive forces, such as technological innovation, changing consumer behaviour and new competitors,
are intensifying. Collectively these disruptive factors have the potential to impact future financial performance of
telecoms companies.
BDO’s research shows these industry
disruptors, and their potential consequences,
are more present on the risk radar of leading
telecoms companies today than they were a
year ago. With margins and future revenue
streams significantly challenged, these risks
cannot be ignored.
To understand what really concerns
telecoms leaders, BDO has investigated the
risks self-reported by 60 of the largest fixed
line and mobile telecoms providers, across
16 different global markets in the Americas,
EMEA and Asia-Pacific. This research is
supplemented with commentary from
BDO experts, as well as the perspectives of
the CFO of a leading American telecoms
provider who describes the most critical risks
and opportunities facing his company today
and in the future.
Talking about the strategic dilemmas
facing his company the CFO highlights
a shift in consumer demand away from
fixed voice telephony to wireless and other
communication channels. As a result his
company’s operating model needs to be
rapidly overhauled: “Even though there
are areas of the market, typically those
related to broadband, which are growing,”
he says, “there are many segments that
are continuing to decline. We have to make
further capital investments in order to
sustain our market position, yet at the same
time we are under renewed cost and margin
pressure from our competitors.”
This situation is not uncommon. BDO’s
research finds many telecoms companies
facing similarly tough choices about their
future. In a tough operating environment,
many have reported lukewarm financial
performance in the last 12 months. Just
under half the companies investigated for
this survey (28 out of 60) cite a downward
trend in underlying profitability (EBITDA)
in their most recent financial results. With
conditions unlikely to ease in the short- to
medium-term, only those companies that
pay full attention to the risks ahead will be
best-placed to enjoy continued success.
SURVIVAL OF THE FITTEST:
TELECOMS RISK FACTOR SURVEY 2016
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 4
Telecoms companies identify many varied risks for their sector. Among the 60 companies investigated, finance risks
such as volatility in currency markets and interest rates remain top of the table of concerns as they did in 2015. A full
breakdown is given in Figure 1.
This is closely followed by three risks which
have all risen in prominence this year:
increased competition, the fast arrival of
new technologies, and cyber security and
data hacking. The proportion of companies
citing each of these risks has risen on 2015,
and has now overtaken macroeconomic
uncertainty as a leading concern, which itself
has decreased to 42% in 2016 from 52% in
2015.
In 2016 telecoms companies report a wider
variety of risks than ever before. New issues
such as terrorism, geopolitical instability and
labour union unrest have entered the list of
top 30 risks for the first time. Companies
are particularly concerned about events that
could bring about unexpected volatility,
and therefore might negatively impact their
ability to serve customers or disrupt the
normal functioning of their market.
TECHNOLOGY, CYBER AND COMPETITION
RISKS RISE UP THE AGENDA
2016
RANK
RISK 2016 % 2015 %
CHANGE IN
LAST YEAR
=1 FX/currency fluctuations 82 82 EQUAL
=1 Interest rate fluctuations 82 81 UP
=1 Liquidity and cash flow risks 82 74 UP
4 Access to finance 75 76 DOWN
5 Increased competition 60 58 UP
6 Fast arrival of new technologies 55 48 UP
=7 Cyber security / data hacking 42 37 UP
=7 Macroeconomic uncertainty 42 52 DOWN
=7 Regulatory change and uncertainty 42 45 DOWN
10 Maintaining data privacy 33 48 DOWN
11 Unfavourable changes to regulation 32 55 DOWN
12 Service and network interruption 30 52 DOWN
=13 Recruiting and retaining talent 27 27 EQUAL
=13 Over-dependence on suppliers 27 47 DOWN
=15 Geopolitical / social risk in regions of operation 23 n/a NEW
=15 Reputational risk 23 37 DOWN
17 Changing customer demand 22 42 DOWN
18 Unfavourable litigation 20 35 DOWN
19 Infrastructure / poor capital investment 17 31 DOWN
=20 Failure to meet obligations 15 26 DOWN
=20 Supplier error 15 42 DOWN
=22 Customer dissatisfaction 13 24 DOWN
=22 Adverse impacts of acquisition or sale 13 24 DOWN
=22 Terrorism 13 n/a NEW
=25 Union and employee unrest 12 n/a NEW
=25 IP infringement 12 26 DOWN
27 Bribery and corruption 10 n/a NEW
28 Access to sufficient spectrum capacity 8 27 DOWN
=30 Loss of market share 5 n/a NEW
=30 Aborted M&A plans 5 n/a NEW
FIGURE 1. THE TOP 30 RISKS REPORTED BY 60 OF THE LEADING GLOBAL TELECOMS
COMPANIES.
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY5
Another trend emerging from BDO’s
research is for telecoms companies to cite
a greater number of risks specific to the
regions or markets in which they operate.
Nearly a quarter (23%) cite risks in specific
overseas jurisdictions. For example, Bezeq,
one of the largest telecoms groups in the
Middle East, draws attention to “the growth
of the Israeli national debt, rising house
prices, and uncertainty in political and
defence arenas” as risks that cast a shadow
over the company’s economic resilience
and its future revenue streams.1
Important
differences between regions are highlighted
in the box below.
AMERICAS
MOST RISK CONSCIOUS
ABOUT DATA SECURITY
EMEA
TALENT AND REGULATORY
CONCERNS
ASIA-PACIFIC
GREATER FOCUS ON
CASHFLOW AND
COMPETITION
Telecoms companies in the Americas
are most concerned about interest rate
fluctuations and their continued ability
to access growth capital. The region pays
the greatest attention to cyber security
and data hacking risks: 73% of American
telecoms companies cite this as a major risk,
compared to 42% worldwide.
Telecoms companies in EMEA are more likely
than their global peers to cite their ability
to attract and retain talent as a risk to the
future growth of their business. Companies
in the region are also particularly concerned
about regulatory change: just under half
(44%) point to regulatory changes such as
the EU’s Digital Single Market as negatively
impacting their future revenue streams.
Although companies in Asia-Pacific generally
cite fewer risks than their global peers, they
are notable for highlighting concerns about
liquidity and cashflow, with 85% concerned
about these risks for their business. Increased
competition also weighs heavily on the
minds of telecoms companies in the region
as the second most significant source of risk
after financial risk.
BDO PRESENCE
TECHNOLOGY, CYBER AND COMPETITION
RISKS RISE UP THE AGENDA
1. Bezeq, Periodic Report for the Year 2015: http://ir.bezeq.co.il/phoenix.zhtml?c=159870&p=irol-financialreports
FX / CURRENCY
FLUCTUATIONS
86%
69%
69%82%
83%
73%
85%
73%
81%
100%
75%
91%
62%
58% 54%
FIGURE 2. THE TOP FIVE RISKS PER REGION AND THE PROPORTION OF COMPANIES IN THAT REGION WHO MENTION IT
LIQUIDITY AND
CASH FLOW
INTEREST RATE
FLUCTUATIONS
ACCESS TO
FINANCE
INCREASED
COMPETITION
CYBER SECURITY /
DATA HACKING
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 6
Drawing on the research among 60 leading
global telecoms companies, BDO has
identified five areas of risk that all telecoms
companies – regardless of size or geography
– should prioritise as part of their business
planning. These are outlined in Figure 3. The
following pages detail how each of these
five risk categories may impact the strategy
and day-to-day management of telecoms
companies. This paper concludes with a
series of short questions that executives can
use to hone their current thinking on these
issues.
FINANCE RISKS RISKS OF
CHANGING
CUSTOMER NEED
RISKS FROM NEW
TECHNOLOGY
AND
COMPETITORS
CYBER AND DATA
SECURITY RISKS
REGULATORY
RISKS
1 2 3 4 5
FIGURE 3. TOP FIVE RISK CATEGORIES THAT ALL TELECOMS COMPANIES NEED TO
INCLUDE IN THEIR BUSINESS PLANNING.
BDO’SVIEW
Although telecoms companies view the macroeconomic environment as more favourable
than 12 months ago, we note that the major risks rising up their agenda have become more
sector-specific. Issues such as regulation and competition increase uncertainty and are
being paid more attention by executives. Telecoms leaders need to scan the horizon with
the widest lens possible because it is likely that tomorrow’s source of industry disruption is
not on their risk radar today.
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY7
FINANCE RISKS
INTEREST RATES AND CURRENCY FLUCTUATIONS IMPACT CASHFLOW
Although our research shows telecoms
companies agree that their macroeconomic
environment improved between 2015 and
2016, finance risks still dominate the list
of issues they believe have the greatest
potential to derail future strategy. For
example, exchange rate fluctuations
remain a major concern and are cited by
82% as a risk for their company. With
many companies outlining plans to expand
operations and serve customers in new
global markets, this leaves them exposed to
greater FX volatility.
Interest rate rises also pose a major concern.
This is particularly true in markets such
as the Americas and Europe where rates
have remained at historic lows, but may
start to rise in the medium-term. Reliance
Communications, an Indian telecoms
company, notes that a combination of
these two factors may negatively impact its
business: “A key risk is the normalisation of
monetary policy by the US Federal Reserve
which may spark off capital flows back into
the US treasuries and may spur appreciation
of the US dollar”.2
Many companies cite
scenario-planning and derivative instruments
as key mechanisms for managing these risks.
These finance risks have a practical impact
on the way telecoms companies manage
their cashflow. As a result, controlling
cost remains high on the agenda for many
companies in the sector. One approach
that companies are adopting is to introduce
a wider scorecard of financial and non-
financial metrics to track progress controlling
costs and increasing productivity.
BDO’SVIEW
With competitive pressures intensifying,
it has become more important than
ever that telecoms companies have
adequate cash to run their business. In
some markets options for funding have
decreased, and as a result we have seen
traditional telecoms companies divest
some of their non-core businesses in order
to manage cashflow. Tough decisions are
required to find the right balance between
investing for growth, and cutting costs to
generate short-term cash.
A CFO’S RESPONSE TO DEALING
WITH FINANCIAL RISKS
The American CFO we interviewed
outlines his approach to managing finance
risk: “I have a belief that there ought not
to be any sacred cows. In most telecoms
companies half the cost structure is
people-related, so we have to find ways
to boost productivity. I have been tracking
metrics such as how quickly we manage
trouble tickets and installations, and how
many jobs are completed per day per
technician. We are focusing on ways to
automate many of these processes.”
FINANCE RISKS RISKS OF CHANGING CUSTOMER
NEED
RISKS FROM NEW TECHNOLOGY
AND COMPETITORS
CYBER AND DATA SECURITY RISKS REGULATORY RISKS
2. Reliance Communications, Annual Report 2014-2015: http://www.rcom.co.in/Rcom/aboutus/ir/pdf/RCOM-Full-Annual-Report-2014-15.pdf
1
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 8
RISKS OF CHANGING CUSTOMER NEED
KEEPING PACE WITH DEMAND
To thrive in their markets telecoms
companies need to keep pace with
changing customer needs. When reporting
on consumer risk, companies cite two
main concerns: continued price sensitivity
among telecoms customers, and customer
expectations about services, particularly
bundled offerings, continuing to rise. Some
companies in our research draw attention to
being too heavily reliant on single income
streams and acknowledge the need in a
price-sensitive market to diversify their
revenue streams.
As consumers’ habits change, and more
people stream large amount of content
online, many telecoms companies find
themselves needing to provide customers
with reliable, high-speed online access in
order to meet service demands. For example,
as increasing numbers of people are choosing
to download video content online rather
than watch television of an evening that
poses a bandwidth challenge. Customers
expect uninterrupted access to their network
at a competitive price.
Referencing this challenge, US telecoms
company Time Warner Cable, in its last
report before its recent merger with Charter
Communications, highlights that a future
weakening of economic conditions could
have a further negative impact on customer
demand. This could lead to, “reductions in
customer demand, especially services for
which additional charges are imposed, and
to a continued increase in the number of
homes that replace their video service with
Internet delivered and/or over-air content,
which would negatively impact our ability
to attract customers, increase rates and
maintain or increase revenue”.3
Some companies plan to target new
customer segments in order to compete
effectively. The CFO we interviewed about
his experience comments: “Our customer
base has definitely shifted towards business
customers to offset the decline in personal
consumers. However, I anticipate that as we
develop better services and new services,
there will always be a constituency of
consumer who require telephony services.”
The impact of a reduction in demand is likely
to be long-term margin compression.
How are telecoms companies responding
to this customer demand challenge? One
strategy is to find ways to leverage existing
customer relationships and assets in new
ways. The CFO continues: “As a telecoms
company we have fat pipes, we have lots
of real estate in terms of buildings, space,
telephone and aerial plans. We also have
lots of vehicles. We are exploring what we
can do with all of this as our voice telephony
business declines. Beyond broadband we can
add on services such as hosting applications
in our data centre, we can provide software
as a service or infrastructure as a service. We
recently converted one large central office
into a technology hub in collaboration with a
local university and the local government to
create a hub for start-ups.”
Elsewhere telecoms companies are pursuing
acquisitive strategies in order to build
capabilities in areas that will help them
address changing consumer demand. For
example, AT&T, a traditional telecoms player
recently acquired the satellite company
Direct TV to bundle new services to its
combined customer base. US company
Charter Communication’s recent $55 billion
acquisition of Time Warner Cable and $10.4
billion acquisition of Bright House Networks
has been driven by its need to improve
broadband customers experience to allow for
faster download speeds and higher-quality
video.
BDO’S VIEW
We are witnessing a generation shift
in how people consume media that
shows no signs of abating. The impact
on the telecoms industry of this shift is
significant: as customers come to expect
access to triple-play or bundled services
at a competitive price point as the norm,
operators need to look at new ways of
addressing this demand.
FINANCE RISKS RISKS OF CHANGING CUSTOMER
NEED
RISKS FROM NEW TECHNOLOGY
AND COMPETITORS
CYBER AND DATA SECURITY RISKS REGULATORY RISKS
3. Time Warner Cable, Annual Report 2014: http://s1.q4cdn.com/730563363/files/doc_financials/Annual%20Reports/2014/TWC-2014-Annual-Report.pdf
2
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY9
RISKS FROM NEW TECHNOLOGY
AND COMPETITORS
CHANGING THE PLAYING FIELD
Many of the changing habits in evidence
among consumers today are driven by
significant technological innovation within
the telecoms sector. This technological
change has widened the competitor set
for many traditional telecoms companies;
many telecoms providers, for example, now
consider services such as YouTube, Netflix
or Hulu, voice streaming services or content
sharing platforms, as potential competitors
for market share and for valuable consumer
discretionary spending.
60% of companies in our research cite the
rise of new competitors in their markets as
a risk for their own business. In response
they are exploring ways to adapt to their
own services because new competitors have
changed consumers’ expectations about the
service levels, price and quality they receive
from their providers.
New market entrants can often be more
agile than traditional telecoms providers.
They can be quicker to embrace new
technologies, and often do not have legacy
infrastructure costs to service. Netherlands-
based telecoms provider Altice notes in its
annual report that the telecoms sector is
no longer a level playing field in this regard:
“In some instances, we compete against
companies which may have easier access
to funding, more comprehensive products
ranges, and greater financial, technical,
marketing, or personnel resources. Some
of our competitors may use different
technologies to provide their services, may
not own their own fixed-line network, or
are not subject to obligations applicable to
operators with significant market power”.4
As telecoms companies find themselves
competing on so many different fronts, the
need to have a focused and well-defined
customer offering has become greater than
ever. Australian telecoms provider SingTel
Optus notes that increased competition
is one factor that may limit its own future
growth prospects: “We continually look for
investment opportunities that can contribute
to our regional expansion strategy and
develop new revenue streams. Our efforts
are challenged by the limited availability of
opportunities, and by competition in those
markets”.5
“There are always new entrants trying
to break into our market,” says the CFO
we interviewed. “Although telecoms is
highly competitive, for a newcomer it is
a tantalisingly large opportunity: a global
multi-trillion dollar industry. Entrepreneurs
have always been able to come up with
business plans for new telecoms businesses
and find funding on Wall Street. The latest
opportunity is around fibre. As an incumbent
we have got to withstand these assaults time
and time again, while adapting ourselves as
the market moves.”
One example of how both new technologies
and competitors are changing the shape
of telecoms is the provision of data centre
services. What was until recently perceived
to be a high growth market for many
telecoms providers, has been disrupted in
a short space of time by specialist start-
ups who have been able not only to make
the service faster and more flexible for
consumers, but have been able to compete
on price. With their company valuations
often priced at a discounted rate due to the
rapidly-changing pace of their market, it is
possible these new players may be acquired
by established software firms before long.
BDO’S VIEW
A lot of expectations about future revenue
growth focus on how well telecoms
companies can integrate new technologies
with their existing offerings. However,
increasing pricing pressures and the threat
of cable operators entering the market
create uncertainty about the predictability
of future revenue streams, and look set
to bring further margin pressure. One
consequence has been for some telecoms
companies choosing to exit the data centres
market in recent months to focus on their
core areas of competency. What was just
a short time ago considered an area of
growth for many telecoms companies is
now considered a strategic risk.
FINANCE RISKS RISKS OF CHANGING CUSTOMER
NEED
RISKS FROM NEW TECHNOLOGY
AND COMPETITORS
CYBER AND DATA SECURITY RISKS REGULATORY RISKS
4. Altice, Annual Accounts 2013: http://altice.net/wp-content/uploads/2015/04/altice-fy-13-annual-accounts.pdf
5. SingTel Optus, Annual Report 2014: https://media.optus.com.au/wp-content/uploads/2015/07/Singtel-Annual-Report-2015.pdf
3
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 10
CYBER AND DATA SECURITY RISKS
REPUTATION MATTERS
Just under half, 42%, of the companies in our
research, cite cyber threats and hacking as a
major risk for their business. However, this is
an issue which should concern all companies.
As leading British telecoms provider BT
notes, the intensity and frequency of
cyber attacks facing their business has
increased exponentially in recent years: “In
the past year we have had to deal with an
unprecedented increase in the volume and
intensity of cyber attacks”.6
They are not
alone in experiencing a marked upturn in the
cyber threat.
Increasingly data security is an issue of
executive level concern; boards and risk
committees need to give sufficient time and
attention to data risks. “We house a lot of
personal records in our billing databases,”
says the CFO when we asked him about
his exposure to cyber risk, “so we do worry
about cyber security.” What steps is his
company taking to mitigate the risk? “Our
audit committee and our board are fixated
by cyber security. It has definitely become
more expensive to ensure compliance
with data security requirements, and we
spend a lot on hiring people to identify our
vulnerabilities and test our defences.”
Aside from the risk of monetary penalties
for failure to adequately protect sensitive
customer data, security failures will
undermine customer confidence, damage
brand reputation and therefore shareholder
value. Rostelecom, Russia’s leading
telephony provider outlines the risks posed
by data breeches. “If leaks of confidential
information, including information relating
to our subscribers, occur it may negatively
impact our reputation and our brand
image and lead to a loss of market share,
which could materially adversely affect
our business, financial condition, results of
operations or prospects or the value of the
Shares.”7
BDO’S VIEW
The reputational risk for telecoms
companies involved in data breaches
is huge; loss of customer trust is a
commodity that is not easily replaced.
With the cost of compliance and data
security increasing, companies need to
ensure they set aside sufficient investment
and have the necessary skills to deal with
any possible future threats.
FINANCE RISKS RISKS OF CHANGING CUSTOMER
NEED
RISKS FROM NEW TECHNOLOGY
AND COMPETITORS
CYBER AND DATA SECURITY RISKS REGULATORY RISKS
6. BT, Annual Report 2015: http://www.btplc.com/Sharesandperformance/Annualreportandreview/pdf/2015_BT_Annual_Report.pdf
7. Rostelecom, Annual Report 2014: http://report2014en.rostelecom.ru/reports/rostelecom/annual/2014/gb/English/1060/risk-management.html
4
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY11
REGULATORY RISKS
THE COST OF COMPLIANCE
Although the proportion of companies
citing regulation as a significant concern
has dipped slightly compared with 2015
(42% vs. 45%), this remains a hot issue
for many telecoms companies, particularly
those in North America and Europe.
Issues on top of the regulatory agenda for
telecoms companies include the European
Commission’s Digital Single Market initiative,
and recent EU consultation about the
treatment of fixed and mobile termination
rates. Net neutrality regulations worldwide
impose new obligations with regard to
coverage that require telecoms companies
to set aside further investment for capital
expenditure.
Our research reveals that the EU’s Digital
Single Market regulations and notably its
implications on:
• spectrum policy and management
• roaming
• net neutrality
are of significant concern to companies
located in the region, and is expected to
have a demonstrable impact on profitability.
For example, Germany’s Deutsche Telekom
in their most recent reporting round state
that, “The EU’s creation of a single digital
market, with the abolishment of roaming
charges and promulgation of net neutrality,
will affect the company’s bottom line”.8
Although the full extent of the impact
of these changes is as yet unknown, the
regulation of roaming revenues is anticipated
to have a major impact on operators. New
changes coming into place in 2017, will have
a measurable impact over the medium to
long-term.
The implications of net neutrality regulations
also poses a concern for telecoms providers.
When asked about his regulatory burden, the
CFO we interviewed explains, “Regulations
around net neutrality are having an undue
impact. All the capital investment is being
put together by telecoms companies, with
content providers not sharing in this burden.
It is like we are a toll road provider and we
can’t charge a different toll for a massive
truck compared with a small car.” Does he
see a way forward? “We are seeing a gradual
move within the industry towards more
metered services, with customers being
charged more if they exceed their monthly
limits,” he says.
BDO’S VIEW
We see a lot of change happening around
the telecoms regulatory framework,
particularly in Europe. All the major
players consider this to be a significant risk
for their business. As regulation becomes
more centralised in the EU, and regulators
elsewhere take a more active approach in
their respective markets, operators need to
change certain aspects of their strategies
or risk significant loss of revenues over the
medium-term.
FINANCE RISKS RISKS OF CHANGING CUSTOMER
NEED
RISKS FROM NEW TECHNOLOGY
AND COMPETITORS
CYBER AND DATA SECURITY RISKS REGULATORY RISKS
8. Deutsche Telekom, ‘Risks and Opportunities’: http://www.annualreport.telekom.com/site0216/management-report/risk-and-opportunity-management/risks-and-opportunities.html
5
2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 12
KEY QUESTIONS
FOR YOUR COMPANY TO CONSIDER
Telecoms executives need to be aware of the various risks shaping their industry and should act on them accordingly.
How confident are you that you can adapt to the disruptive market conditions ahead to ensure your company thrives? To help assess how
prepared your company is, consider the following questions about the five most significant risks facing telecoms companies:
• How significant is the
impact of fluctuations
in interest rates and in
currency markets for
your company?
• Where are the
opportunities to cut
costs in your business
to free up cash for
short-term cashflow
and long-term
investments?
• How easy will it be
to gain access to the
capital you need to
fund your growth
strategies?
• How can you bundle
existing services or
complement your
services to sell more
complete solutions to
clients?
• Is your level of
customer service up
to the standard that
customers expect?
• What skills and
competencies will
be critical for your
business as it adapts to
the changing needs of
customers in the short
and long term?
• How well positioned
is your company to
take advantage of
merger and acquisition
opportunities?
• How much of a risk
does the rise of new
entrants pose to your
business?
• Is your level of
investment in
technology and R&D
sufficient enough to
allow you to compete
with new entrants?
• How secure is your
IT infrastructure
against potential data
breaches or cyber
threats?
• Where is further
investment required
to ensure continued
security of your data?
• To what extent do you
have access to real
time information to
allow you to monitor
risks to your IP and
data?
• What will be the
impact of the Digital
Single Market on your
business?
• How easy is it to
manage varying
regulatory regimes
in the different
jurisdictions in which
you operate?
• How well-resourced
is your company to
monitor changes
in regulation and
engage in constructive
dialogue with
regulators?
FINANCE RISKS RISKS OF CHANGING
CUSTOMER NEED
RISKS FROM NEW
TECHNOLOGY AND
COMPETITORS
CYBER AND DATA
SECURITY RISKS
REGULATORY RISKS
1 2 3 4 5
HB008543
BDO International Limited is a UK company limited by guarantee. It is the governing entity of the international BDO network of independent member firms
(‘the BDO network’). Service provision within the BDO network is coordinated by Brussels Worldwide Services BVBA, a limited liability company incorporated in
Belgium with its statutory seat in Brussels.
Each of BDO International Limited, Brussels Worldwide Services BVBA and the member firms of the BDO network is a separate legal entity and has no liability for
another such entity’s acts or omissions. Nothing in the arrangements or rules of the BDO network shall constitute or imply an agency relationship or a partnership
between BDO International Limited, Brussels Worldwide Services BVBA and/or the member firms of the BDO network.
BDO is the brand name for the BDO network and for each of the BDO member firms.
This publication has been carefully prepared, but it has been written in general terms and should be seen as broad guidance only. The publication cannot be relied
upon to cover specific situations and you should not act, or refrain from acting, upon the information contained therein without obtaining specific professional
advice. Please contact BDO LLP to discuss these matters in the context of your particular circumstances. BDO LLP, its partners, employees and agents do not
accept or assume any liability or duty of care for any loss arising from any action taken or not taken by anyone in reliance on the information in this publication or
for any decision based on it.
© 2016 BDO LLP. All rights reserved..
www.bdointernational.com
FOR MORE INFORMATION CONTACT:
AUSTRALIA
SEBASTIAN STEVENS
Partner,
Corporate Finance
+61 2 9240 9725
sebastian.stevens@bdo.com.au
BAHRAIN
ARSHAD GADIT
Partner,
Assurance Partner
+973 337 77786
arshad.gadit@bdo.bh
BELGIUM
BERT KEGELS
Partner,
Audit and Assurance
+32 2 775 30 18
bert.kegels@bdo.be
SPAIN
CARLOS GARCÍA
Partner,
Audit and Assurance
+34 914 364 190
carlos.garcia@bdo.es
BRAZIL
VITOR ALMEIDA
Partner,
International Liaison Partner
+55 11 3848 5880
ilp.vitor.almeida@bdobrazil.com.br
CANADA
SCOTT RODIE
Partner,
Audit and Assurance
+1 514 931 5796
srodie@bdo.ca
EGYPT
MOHANED KHALED
Partner,
Tax
+20 2 3303 0701
m.khaled@bdo.com.eg
FINLAND
JAN KOVERO
Director,
Business Consulting
+358 50 370 35 36
jan.kovero@bdo.fi
FRANCE
FREDERIC LEGER
Partner,
Audit and Assurance
+33 30 57 73 74
frederic.leger@bdo.fr
GERMANY
CHRISTIAN GOETZ
Leader of global Telco team,
Corporate Finance
+49 699 594 1514
christian.goetz@bdo.de
INDIA
AASHISH GUPTA
Partner,
Risk Advisory Services
+91 989 1914 272
aashishgupta@bdo.in
ISRAEL
YANIV COHEN
Partner,
Assurance
+972 3 638 0140
yanivc@bdo.co.il
JORDAN
MAZEN JABER
Partner,
Audit
+962 6 5816 033
mjaber@bdo.com.jo
KUWAIT
ABDALLAH K. FARHAT
Partner,
Audit and Assurance
+965 229 57567
abdallah.farhat@bdo.com.kw
NETHERLANDS
HANS DE ROOIJ
Partner,
Audit and Assurance
+33 30 57 73 74
hans.de.rooj@bdo.nl
RUSSIA
IRINA SMIRNOVA
Partner,
Audit and Assurance
+7 495 797 5665
i.smirnova@bdo.ru
UK
DAVID MITCHELL
Partner,
Valuations
+44 20 7893 3470
david.mitchell@bdo.co.uk
USA
TOM MANNION
Director,
Valuations and Business Analytics
+1 404 979 7130
tmannion@bdo.com
SPAIN
ENRIC DOMÉNECH
Partner,
Risk Advisory Services
+34 914 364 190
enric.domenech@bdo.es

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2016 telecommunications risk factor survey

  • 2. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 2 En el último año, la incertidumbre de las empresas del sector de telecomunicaciones para adaptarse a un mercado cada vez más cambiante ha supuesto uno de los mayores riesgos a los que hacen frente, como señala el informe anual “Telecomunications Risk Factor Survey” de BDO. La necesidad de adaptación a estos modelos cambiantes viene dada por la constante innovación tecnológica, el cambio de comportamiento de los consumidores y la aparición de nuevos competidores, entre otras incertidumbres. Todos estos factores tendrán una influencia sobre el rendimiento financiero de las principales empresas de telecomunicaciones. Estos condicionantes, que ya fueron detectados en su mayoría por las compañías de telecomunicaciones tal y como recogía el informe de 2015, han continuado creciendo como desafíos para las “telecos” de manera significativa en el 2016. Para la elaboración del informe “Telecommunications Risk Factor Survey 2016” BDO ha recogido las opiniones de 60 de las principales empresas de telecomunicaciones de 16 países diferentes de América, EMEA y Asia Pacífico. Las áreas donde la incertidumbre es mayor son las siguientes: Financiero: Con unas mayores presiones competitivas, cada vez es más importante que las empresas de telecomunicaciones cuenten con un mayor cash-flow para la gestión del negocio. El acceso al crédito ha disminuido lo que ha provocado que algunas “telecos” se hayan visto obligadas a deshacerse de líneas de negocio no estratégicas. Clientes: En los últimos años estamos asistiendo a un cambio significativo en el tipo de cliente y la manera en la que consume información. Este impacto en la industria de las telecomunicaciones es significativo, ya que estos nuevos clientes demandan un acceso triple-play (voz, banda ancha y televisión) a un precio competitivo para satisfacer sus demandas. Ciberseguridad y datos: Cada vez más las empresas de telecomunicaciones se enfrentan a los riesgos reputacionales que supondría la violación de datos. Para evitar esta posible pérdida de confianza por parte del cliente, con el coste que supone cumplir con el cumplimiento normativo en materia de datos y el aumento de la seguridad, las empresas de telecomunicaciones necesitan contar con una inversión que garantice cumplir con estas expectativas y tener las herramientas necesarias para amenazas futuras. Regulación: Europa es una de las regiones donde mayores cambios regulatorios se han producido en el último año. Se trata de un riesgo significativo para el negocio de las “telecos”, ya que la regulación cada vez es más centralizada en la Unión Europea y los reguladores de otras regiones son más proclives hacia sus mercados éstas necesitan adaptar sus estrategias para que esto no suponga una pérdida de ingresos. Competidores y nuevas tecnologías: Existe una gran expectación sobre la capacidad de las empresas de telecomunicaciones para adaptar las nuevas tecnologías en sus ofertas de servicios y la incidencia en el volumen de ingresos. El aumento de la competencia sin embargo repercutirá en los márgenes del volumen de negocio de las compañías de telecomunicaciones y sus ingresos futuros. ADAPTARSE A UN ENTORNO CADA VEZ MÁS CAMBIANTE, FACTOR CLAVE PARA EL FUTURO DE LAS “TELECOS”
  • 3. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY3 This year BDO’s annual review of the major risks facing leading global telecoms companies reveals the sector is under even greater pressure to adapt to a changing market. Over the last 12 months this pace of change has accelerated, not slowed. Disruptive forces, such as technological innovation, changing consumer behaviour and new competitors, are intensifying. Collectively these disruptive factors have the potential to impact future financial performance of telecoms companies. BDO’s research shows these industry disruptors, and their potential consequences, are more present on the risk radar of leading telecoms companies today than they were a year ago. With margins and future revenue streams significantly challenged, these risks cannot be ignored. To understand what really concerns telecoms leaders, BDO has investigated the risks self-reported by 60 of the largest fixed line and mobile telecoms providers, across 16 different global markets in the Americas, EMEA and Asia-Pacific. This research is supplemented with commentary from BDO experts, as well as the perspectives of the CFO of a leading American telecoms provider who describes the most critical risks and opportunities facing his company today and in the future. Talking about the strategic dilemmas facing his company the CFO highlights a shift in consumer demand away from fixed voice telephony to wireless and other communication channels. As a result his company’s operating model needs to be rapidly overhauled: “Even though there are areas of the market, typically those related to broadband, which are growing,” he says, “there are many segments that are continuing to decline. We have to make further capital investments in order to sustain our market position, yet at the same time we are under renewed cost and margin pressure from our competitors.” This situation is not uncommon. BDO’s research finds many telecoms companies facing similarly tough choices about their future. In a tough operating environment, many have reported lukewarm financial performance in the last 12 months. Just under half the companies investigated for this survey (28 out of 60) cite a downward trend in underlying profitability (EBITDA) in their most recent financial results. With conditions unlikely to ease in the short- to medium-term, only those companies that pay full attention to the risks ahead will be best-placed to enjoy continued success. SURVIVAL OF THE FITTEST: TELECOMS RISK FACTOR SURVEY 2016
  • 4. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 4 Telecoms companies identify many varied risks for their sector. Among the 60 companies investigated, finance risks such as volatility in currency markets and interest rates remain top of the table of concerns as they did in 2015. A full breakdown is given in Figure 1. This is closely followed by three risks which have all risen in prominence this year: increased competition, the fast arrival of new technologies, and cyber security and data hacking. The proportion of companies citing each of these risks has risen on 2015, and has now overtaken macroeconomic uncertainty as a leading concern, which itself has decreased to 42% in 2016 from 52% in 2015. In 2016 telecoms companies report a wider variety of risks than ever before. New issues such as terrorism, geopolitical instability and labour union unrest have entered the list of top 30 risks for the first time. Companies are particularly concerned about events that could bring about unexpected volatility, and therefore might negatively impact their ability to serve customers or disrupt the normal functioning of their market. TECHNOLOGY, CYBER AND COMPETITION RISKS RISE UP THE AGENDA 2016 RANK RISK 2016 % 2015 % CHANGE IN LAST YEAR =1 FX/currency fluctuations 82 82 EQUAL =1 Interest rate fluctuations 82 81 UP =1 Liquidity and cash flow risks 82 74 UP 4 Access to finance 75 76 DOWN 5 Increased competition 60 58 UP 6 Fast arrival of new technologies 55 48 UP =7 Cyber security / data hacking 42 37 UP =7 Macroeconomic uncertainty 42 52 DOWN =7 Regulatory change and uncertainty 42 45 DOWN 10 Maintaining data privacy 33 48 DOWN 11 Unfavourable changes to regulation 32 55 DOWN 12 Service and network interruption 30 52 DOWN =13 Recruiting and retaining talent 27 27 EQUAL =13 Over-dependence on suppliers 27 47 DOWN =15 Geopolitical / social risk in regions of operation 23 n/a NEW =15 Reputational risk 23 37 DOWN 17 Changing customer demand 22 42 DOWN 18 Unfavourable litigation 20 35 DOWN 19 Infrastructure / poor capital investment 17 31 DOWN =20 Failure to meet obligations 15 26 DOWN =20 Supplier error 15 42 DOWN =22 Customer dissatisfaction 13 24 DOWN =22 Adverse impacts of acquisition or sale 13 24 DOWN =22 Terrorism 13 n/a NEW =25 Union and employee unrest 12 n/a NEW =25 IP infringement 12 26 DOWN 27 Bribery and corruption 10 n/a NEW 28 Access to sufficient spectrum capacity 8 27 DOWN =30 Loss of market share 5 n/a NEW =30 Aborted M&A plans 5 n/a NEW FIGURE 1. THE TOP 30 RISKS REPORTED BY 60 OF THE LEADING GLOBAL TELECOMS COMPANIES.
  • 5. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY5 Another trend emerging from BDO’s research is for telecoms companies to cite a greater number of risks specific to the regions or markets in which they operate. Nearly a quarter (23%) cite risks in specific overseas jurisdictions. For example, Bezeq, one of the largest telecoms groups in the Middle East, draws attention to “the growth of the Israeli national debt, rising house prices, and uncertainty in political and defence arenas” as risks that cast a shadow over the company’s economic resilience and its future revenue streams.1 Important differences between regions are highlighted in the box below. AMERICAS MOST RISK CONSCIOUS ABOUT DATA SECURITY EMEA TALENT AND REGULATORY CONCERNS ASIA-PACIFIC GREATER FOCUS ON CASHFLOW AND COMPETITION Telecoms companies in the Americas are most concerned about interest rate fluctuations and their continued ability to access growth capital. The region pays the greatest attention to cyber security and data hacking risks: 73% of American telecoms companies cite this as a major risk, compared to 42% worldwide. Telecoms companies in EMEA are more likely than their global peers to cite their ability to attract and retain talent as a risk to the future growth of their business. Companies in the region are also particularly concerned about regulatory change: just under half (44%) point to regulatory changes such as the EU’s Digital Single Market as negatively impacting their future revenue streams. Although companies in Asia-Pacific generally cite fewer risks than their global peers, they are notable for highlighting concerns about liquidity and cashflow, with 85% concerned about these risks for their business. Increased competition also weighs heavily on the minds of telecoms companies in the region as the second most significant source of risk after financial risk. BDO PRESENCE TECHNOLOGY, CYBER AND COMPETITION RISKS RISE UP THE AGENDA 1. Bezeq, Periodic Report for the Year 2015: http://ir.bezeq.co.il/phoenix.zhtml?c=159870&p=irol-financialreports FX / CURRENCY FLUCTUATIONS 86% 69% 69%82% 83% 73% 85% 73% 81% 100% 75% 91% 62% 58% 54% FIGURE 2. THE TOP FIVE RISKS PER REGION AND THE PROPORTION OF COMPANIES IN THAT REGION WHO MENTION IT LIQUIDITY AND CASH FLOW INTEREST RATE FLUCTUATIONS ACCESS TO FINANCE INCREASED COMPETITION CYBER SECURITY / DATA HACKING
  • 6. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 6 Drawing on the research among 60 leading global telecoms companies, BDO has identified five areas of risk that all telecoms companies – regardless of size or geography – should prioritise as part of their business planning. These are outlined in Figure 3. The following pages detail how each of these five risk categories may impact the strategy and day-to-day management of telecoms companies. This paper concludes with a series of short questions that executives can use to hone their current thinking on these issues. FINANCE RISKS RISKS OF CHANGING CUSTOMER NEED RISKS FROM NEW TECHNOLOGY AND COMPETITORS CYBER AND DATA SECURITY RISKS REGULATORY RISKS 1 2 3 4 5 FIGURE 3. TOP FIVE RISK CATEGORIES THAT ALL TELECOMS COMPANIES NEED TO INCLUDE IN THEIR BUSINESS PLANNING. BDO’SVIEW Although telecoms companies view the macroeconomic environment as more favourable than 12 months ago, we note that the major risks rising up their agenda have become more sector-specific. Issues such as regulation and competition increase uncertainty and are being paid more attention by executives. Telecoms leaders need to scan the horizon with the widest lens possible because it is likely that tomorrow’s source of industry disruption is not on their risk radar today.
  • 7. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY7 FINANCE RISKS INTEREST RATES AND CURRENCY FLUCTUATIONS IMPACT CASHFLOW Although our research shows telecoms companies agree that their macroeconomic environment improved between 2015 and 2016, finance risks still dominate the list of issues they believe have the greatest potential to derail future strategy. For example, exchange rate fluctuations remain a major concern and are cited by 82% as a risk for their company. With many companies outlining plans to expand operations and serve customers in new global markets, this leaves them exposed to greater FX volatility. Interest rate rises also pose a major concern. This is particularly true in markets such as the Americas and Europe where rates have remained at historic lows, but may start to rise in the medium-term. Reliance Communications, an Indian telecoms company, notes that a combination of these two factors may negatively impact its business: “A key risk is the normalisation of monetary policy by the US Federal Reserve which may spark off capital flows back into the US treasuries and may spur appreciation of the US dollar”.2 Many companies cite scenario-planning and derivative instruments as key mechanisms for managing these risks. These finance risks have a practical impact on the way telecoms companies manage their cashflow. As a result, controlling cost remains high on the agenda for many companies in the sector. One approach that companies are adopting is to introduce a wider scorecard of financial and non- financial metrics to track progress controlling costs and increasing productivity. BDO’SVIEW With competitive pressures intensifying, it has become more important than ever that telecoms companies have adequate cash to run their business. In some markets options for funding have decreased, and as a result we have seen traditional telecoms companies divest some of their non-core businesses in order to manage cashflow. Tough decisions are required to find the right balance between investing for growth, and cutting costs to generate short-term cash. A CFO’S RESPONSE TO DEALING WITH FINANCIAL RISKS The American CFO we interviewed outlines his approach to managing finance risk: “I have a belief that there ought not to be any sacred cows. In most telecoms companies half the cost structure is people-related, so we have to find ways to boost productivity. I have been tracking metrics such as how quickly we manage trouble tickets and installations, and how many jobs are completed per day per technician. We are focusing on ways to automate many of these processes.” FINANCE RISKS RISKS OF CHANGING CUSTOMER NEED RISKS FROM NEW TECHNOLOGY AND COMPETITORS CYBER AND DATA SECURITY RISKS REGULATORY RISKS 2. Reliance Communications, Annual Report 2014-2015: http://www.rcom.co.in/Rcom/aboutus/ir/pdf/RCOM-Full-Annual-Report-2014-15.pdf 1
  • 8. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 8 RISKS OF CHANGING CUSTOMER NEED KEEPING PACE WITH DEMAND To thrive in their markets telecoms companies need to keep pace with changing customer needs. When reporting on consumer risk, companies cite two main concerns: continued price sensitivity among telecoms customers, and customer expectations about services, particularly bundled offerings, continuing to rise. Some companies in our research draw attention to being too heavily reliant on single income streams and acknowledge the need in a price-sensitive market to diversify their revenue streams. As consumers’ habits change, and more people stream large amount of content online, many telecoms companies find themselves needing to provide customers with reliable, high-speed online access in order to meet service demands. For example, as increasing numbers of people are choosing to download video content online rather than watch television of an evening that poses a bandwidth challenge. Customers expect uninterrupted access to their network at a competitive price. Referencing this challenge, US telecoms company Time Warner Cable, in its last report before its recent merger with Charter Communications, highlights that a future weakening of economic conditions could have a further negative impact on customer demand. This could lead to, “reductions in customer demand, especially services for which additional charges are imposed, and to a continued increase in the number of homes that replace their video service with Internet delivered and/or over-air content, which would negatively impact our ability to attract customers, increase rates and maintain or increase revenue”.3 Some companies plan to target new customer segments in order to compete effectively. The CFO we interviewed about his experience comments: “Our customer base has definitely shifted towards business customers to offset the decline in personal consumers. However, I anticipate that as we develop better services and new services, there will always be a constituency of consumer who require telephony services.” The impact of a reduction in demand is likely to be long-term margin compression. How are telecoms companies responding to this customer demand challenge? One strategy is to find ways to leverage existing customer relationships and assets in new ways. The CFO continues: “As a telecoms company we have fat pipes, we have lots of real estate in terms of buildings, space, telephone and aerial plans. We also have lots of vehicles. We are exploring what we can do with all of this as our voice telephony business declines. Beyond broadband we can add on services such as hosting applications in our data centre, we can provide software as a service or infrastructure as a service. We recently converted one large central office into a technology hub in collaboration with a local university and the local government to create a hub for start-ups.” Elsewhere telecoms companies are pursuing acquisitive strategies in order to build capabilities in areas that will help them address changing consumer demand. For example, AT&T, a traditional telecoms player recently acquired the satellite company Direct TV to bundle new services to its combined customer base. US company Charter Communication’s recent $55 billion acquisition of Time Warner Cable and $10.4 billion acquisition of Bright House Networks has been driven by its need to improve broadband customers experience to allow for faster download speeds and higher-quality video. BDO’S VIEW We are witnessing a generation shift in how people consume media that shows no signs of abating. The impact on the telecoms industry of this shift is significant: as customers come to expect access to triple-play or bundled services at a competitive price point as the norm, operators need to look at new ways of addressing this demand. FINANCE RISKS RISKS OF CHANGING CUSTOMER NEED RISKS FROM NEW TECHNOLOGY AND COMPETITORS CYBER AND DATA SECURITY RISKS REGULATORY RISKS 3. Time Warner Cable, Annual Report 2014: http://s1.q4cdn.com/730563363/files/doc_financials/Annual%20Reports/2014/TWC-2014-Annual-Report.pdf 2
  • 9. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY9 RISKS FROM NEW TECHNOLOGY AND COMPETITORS CHANGING THE PLAYING FIELD Many of the changing habits in evidence among consumers today are driven by significant technological innovation within the telecoms sector. This technological change has widened the competitor set for many traditional telecoms companies; many telecoms providers, for example, now consider services such as YouTube, Netflix or Hulu, voice streaming services or content sharing platforms, as potential competitors for market share and for valuable consumer discretionary spending. 60% of companies in our research cite the rise of new competitors in their markets as a risk for their own business. In response they are exploring ways to adapt to their own services because new competitors have changed consumers’ expectations about the service levels, price and quality they receive from their providers. New market entrants can often be more agile than traditional telecoms providers. They can be quicker to embrace new technologies, and often do not have legacy infrastructure costs to service. Netherlands- based telecoms provider Altice notes in its annual report that the telecoms sector is no longer a level playing field in this regard: “In some instances, we compete against companies which may have easier access to funding, more comprehensive products ranges, and greater financial, technical, marketing, or personnel resources. Some of our competitors may use different technologies to provide their services, may not own their own fixed-line network, or are not subject to obligations applicable to operators with significant market power”.4 As telecoms companies find themselves competing on so many different fronts, the need to have a focused and well-defined customer offering has become greater than ever. Australian telecoms provider SingTel Optus notes that increased competition is one factor that may limit its own future growth prospects: “We continually look for investment opportunities that can contribute to our regional expansion strategy and develop new revenue streams. Our efforts are challenged by the limited availability of opportunities, and by competition in those markets”.5 “There are always new entrants trying to break into our market,” says the CFO we interviewed. “Although telecoms is highly competitive, for a newcomer it is a tantalisingly large opportunity: a global multi-trillion dollar industry. Entrepreneurs have always been able to come up with business plans for new telecoms businesses and find funding on Wall Street. The latest opportunity is around fibre. As an incumbent we have got to withstand these assaults time and time again, while adapting ourselves as the market moves.” One example of how both new technologies and competitors are changing the shape of telecoms is the provision of data centre services. What was until recently perceived to be a high growth market for many telecoms providers, has been disrupted in a short space of time by specialist start- ups who have been able not only to make the service faster and more flexible for consumers, but have been able to compete on price. With their company valuations often priced at a discounted rate due to the rapidly-changing pace of their market, it is possible these new players may be acquired by established software firms before long. BDO’S VIEW A lot of expectations about future revenue growth focus on how well telecoms companies can integrate new technologies with their existing offerings. However, increasing pricing pressures and the threat of cable operators entering the market create uncertainty about the predictability of future revenue streams, and look set to bring further margin pressure. One consequence has been for some telecoms companies choosing to exit the data centres market in recent months to focus on their core areas of competency. What was just a short time ago considered an area of growth for many telecoms companies is now considered a strategic risk. FINANCE RISKS RISKS OF CHANGING CUSTOMER NEED RISKS FROM NEW TECHNOLOGY AND COMPETITORS CYBER AND DATA SECURITY RISKS REGULATORY RISKS 4. Altice, Annual Accounts 2013: http://altice.net/wp-content/uploads/2015/04/altice-fy-13-annual-accounts.pdf 5. SingTel Optus, Annual Report 2014: https://media.optus.com.au/wp-content/uploads/2015/07/Singtel-Annual-Report-2015.pdf 3
  • 10. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 10 CYBER AND DATA SECURITY RISKS REPUTATION MATTERS Just under half, 42%, of the companies in our research, cite cyber threats and hacking as a major risk for their business. However, this is an issue which should concern all companies. As leading British telecoms provider BT notes, the intensity and frequency of cyber attacks facing their business has increased exponentially in recent years: “In the past year we have had to deal with an unprecedented increase in the volume and intensity of cyber attacks”.6 They are not alone in experiencing a marked upturn in the cyber threat. Increasingly data security is an issue of executive level concern; boards and risk committees need to give sufficient time and attention to data risks. “We house a lot of personal records in our billing databases,” says the CFO when we asked him about his exposure to cyber risk, “so we do worry about cyber security.” What steps is his company taking to mitigate the risk? “Our audit committee and our board are fixated by cyber security. It has definitely become more expensive to ensure compliance with data security requirements, and we spend a lot on hiring people to identify our vulnerabilities and test our defences.” Aside from the risk of monetary penalties for failure to adequately protect sensitive customer data, security failures will undermine customer confidence, damage brand reputation and therefore shareholder value. Rostelecom, Russia’s leading telephony provider outlines the risks posed by data breeches. “If leaks of confidential information, including information relating to our subscribers, occur it may negatively impact our reputation and our brand image and lead to a loss of market share, which could materially adversely affect our business, financial condition, results of operations or prospects or the value of the Shares.”7 BDO’S VIEW The reputational risk for telecoms companies involved in data breaches is huge; loss of customer trust is a commodity that is not easily replaced. With the cost of compliance and data security increasing, companies need to ensure they set aside sufficient investment and have the necessary skills to deal with any possible future threats. FINANCE RISKS RISKS OF CHANGING CUSTOMER NEED RISKS FROM NEW TECHNOLOGY AND COMPETITORS CYBER AND DATA SECURITY RISKS REGULATORY RISKS 6. BT, Annual Report 2015: http://www.btplc.com/Sharesandperformance/Annualreportandreview/pdf/2015_BT_Annual_Report.pdf 7. Rostelecom, Annual Report 2014: http://report2014en.rostelecom.ru/reports/rostelecom/annual/2014/gb/English/1060/risk-management.html 4
  • 11. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY11 REGULATORY RISKS THE COST OF COMPLIANCE Although the proportion of companies citing regulation as a significant concern has dipped slightly compared with 2015 (42% vs. 45%), this remains a hot issue for many telecoms companies, particularly those in North America and Europe. Issues on top of the regulatory agenda for telecoms companies include the European Commission’s Digital Single Market initiative, and recent EU consultation about the treatment of fixed and mobile termination rates. Net neutrality regulations worldwide impose new obligations with regard to coverage that require telecoms companies to set aside further investment for capital expenditure. Our research reveals that the EU’s Digital Single Market regulations and notably its implications on: • spectrum policy and management • roaming • net neutrality are of significant concern to companies located in the region, and is expected to have a demonstrable impact on profitability. For example, Germany’s Deutsche Telekom in their most recent reporting round state that, “The EU’s creation of a single digital market, with the abolishment of roaming charges and promulgation of net neutrality, will affect the company’s bottom line”.8 Although the full extent of the impact of these changes is as yet unknown, the regulation of roaming revenues is anticipated to have a major impact on operators. New changes coming into place in 2017, will have a measurable impact over the medium to long-term. The implications of net neutrality regulations also poses a concern for telecoms providers. When asked about his regulatory burden, the CFO we interviewed explains, “Regulations around net neutrality are having an undue impact. All the capital investment is being put together by telecoms companies, with content providers not sharing in this burden. It is like we are a toll road provider and we can’t charge a different toll for a massive truck compared with a small car.” Does he see a way forward? “We are seeing a gradual move within the industry towards more metered services, with customers being charged more if they exceed their monthly limits,” he says. BDO’S VIEW We see a lot of change happening around the telecoms regulatory framework, particularly in Europe. All the major players consider this to be a significant risk for their business. As regulation becomes more centralised in the EU, and regulators elsewhere take a more active approach in their respective markets, operators need to change certain aspects of their strategies or risk significant loss of revenues over the medium-term. FINANCE RISKS RISKS OF CHANGING CUSTOMER NEED RISKS FROM NEW TECHNOLOGY AND COMPETITORS CYBER AND DATA SECURITY RISKS REGULATORY RISKS 8. Deutsche Telekom, ‘Risks and Opportunities’: http://www.annualreport.telekom.com/site0216/management-report/risk-and-opportunity-management/risks-and-opportunities.html 5
  • 12. 2016 TELECOMMUNICATIONS RISK FACTOR SURVEY 12 KEY QUESTIONS FOR YOUR COMPANY TO CONSIDER Telecoms executives need to be aware of the various risks shaping their industry and should act on them accordingly. How confident are you that you can adapt to the disruptive market conditions ahead to ensure your company thrives? To help assess how prepared your company is, consider the following questions about the five most significant risks facing telecoms companies: • How significant is the impact of fluctuations in interest rates and in currency markets for your company? • Where are the opportunities to cut costs in your business to free up cash for short-term cashflow and long-term investments? • How easy will it be to gain access to the capital you need to fund your growth strategies? • How can you bundle existing services or complement your services to sell more complete solutions to clients? • Is your level of customer service up to the standard that customers expect? • What skills and competencies will be critical for your business as it adapts to the changing needs of customers in the short and long term? • How well positioned is your company to take advantage of merger and acquisition opportunities? • How much of a risk does the rise of new entrants pose to your business? • Is your level of investment in technology and R&D sufficient enough to allow you to compete with new entrants? • How secure is your IT infrastructure against potential data breaches or cyber threats? • Where is further investment required to ensure continued security of your data? • To what extent do you have access to real time information to allow you to monitor risks to your IP and data? • What will be the impact of the Digital Single Market on your business? • How easy is it to manage varying regulatory regimes in the different jurisdictions in which you operate? • How well-resourced is your company to monitor changes in regulation and engage in constructive dialogue with regulators? FINANCE RISKS RISKS OF CHANGING CUSTOMER NEED RISKS FROM NEW TECHNOLOGY AND COMPETITORS CYBER AND DATA SECURITY RISKS REGULATORY RISKS 1 2 3 4 5
  • 13. HB008543 BDO International Limited is a UK company limited by guarantee. It is the governing entity of the international BDO network of independent member firms (‘the BDO network’). Service provision within the BDO network is coordinated by Brussels Worldwide Services BVBA, a limited liability company incorporated in Belgium with its statutory seat in Brussels. Each of BDO International Limited, Brussels Worldwide Services BVBA and the member firms of the BDO network is a separate legal entity and has no liability for another such entity’s acts or omissions. Nothing in the arrangements or rules of the BDO network shall constitute or imply an agency relationship or a partnership between BDO International Limited, Brussels Worldwide Services BVBA and/or the member firms of the BDO network. BDO is the brand name for the BDO network and for each of the BDO member firms. This publication has been carefully prepared, but it has been written in general terms and should be seen as broad guidance only. The publication cannot be relied upon to cover specific situations and you should not act, or refrain from acting, upon the information contained therein without obtaining specific professional advice. Please contact BDO LLP to discuss these matters in the context of your particular circumstances. BDO LLP, its partners, employees and agents do not accept or assume any liability or duty of care for any loss arising from any action taken or not taken by anyone in reliance on the information in this publication or for any decision based on it. © 2016 BDO LLP. All rights reserved.. www.bdointernational.com FOR MORE INFORMATION CONTACT: AUSTRALIA SEBASTIAN STEVENS Partner, Corporate Finance +61 2 9240 9725 sebastian.stevens@bdo.com.au BAHRAIN ARSHAD GADIT Partner, Assurance Partner +973 337 77786 arshad.gadit@bdo.bh BELGIUM BERT KEGELS Partner, Audit and Assurance +32 2 775 30 18 bert.kegels@bdo.be SPAIN CARLOS GARCÍA Partner, Audit and Assurance +34 914 364 190 carlos.garcia@bdo.es BRAZIL VITOR ALMEIDA Partner, International Liaison Partner +55 11 3848 5880 ilp.vitor.almeida@bdobrazil.com.br CANADA SCOTT RODIE Partner, Audit and Assurance +1 514 931 5796 srodie@bdo.ca EGYPT MOHANED KHALED Partner, Tax +20 2 3303 0701 m.khaled@bdo.com.eg FINLAND JAN KOVERO Director, Business Consulting +358 50 370 35 36 jan.kovero@bdo.fi FRANCE FREDERIC LEGER Partner, Audit and Assurance +33 30 57 73 74 frederic.leger@bdo.fr GERMANY CHRISTIAN GOETZ Leader of global Telco team, Corporate Finance +49 699 594 1514 christian.goetz@bdo.de INDIA AASHISH GUPTA Partner, Risk Advisory Services +91 989 1914 272 aashishgupta@bdo.in ISRAEL YANIV COHEN Partner, Assurance +972 3 638 0140 yanivc@bdo.co.il JORDAN MAZEN JABER Partner, Audit +962 6 5816 033 mjaber@bdo.com.jo KUWAIT ABDALLAH K. FARHAT Partner, Audit and Assurance +965 229 57567 abdallah.farhat@bdo.com.kw NETHERLANDS HANS DE ROOIJ Partner, Audit and Assurance +33 30 57 73 74 hans.de.rooj@bdo.nl RUSSIA IRINA SMIRNOVA Partner, Audit and Assurance +7 495 797 5665 i.smirnova@bdo.ru UK DAVID MITCHELL Partner, Valuations +44 20 7893 3470 david.mitchell@bdo.co.uk USA TOM MANNION Director, Valuations and Business Analytics +1 404 979 7130 tmannion@bdo.com SPAIN ENRIC DOMÉNECH Partner, Risk Advisory Services +34 914 364 190 enric.domenech@bdo.es