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Music Downloads

ASI 42989 • SAGE 64928
What is a Music Download Promotion?

Choice of 4 Million+
Songs

•All labels (including Sony) & 1000’s of independent
artists
•All MP3 library
•Sync to your iTunes playlist
•Mac and PC compatible

Universal Appeal

•Download directly to Android mobile devices and Mac /
PC computers.
•Easily transfer to an iPhone, iPod, MP3 Player, or CD
•Enjoy while working, exercising, traveling or relaxing at
home

High-Value, LowCost Promotion

•$1.29 / Song retail value, promotionally priced
• Add or subtract songs to fit any budget

Turnkey Promotion

•Price includes: custom card printing & prepaid music
codes
•Custom survey and reporting – optional

2
Why Music Download Promotions?

Web Based
Promotion

Easy to execute

High-Value
Premium

• Link the promotion off the brand’s web page.
• Capture recipient’s information with an
inexpensive survey.

• Directions and code are printed on a custom gift
card or included in an email.
• Light-weight - easy to handout, mail, or include
in packaging.
• Made in the USA – quick turnaround

• Promotionally priced to fit any budget.
Why Utilize a Web Based Promotion?

 Because Today’s Consumers:





Have a choice on how, when, and where they will engage
with a brand and increasingly choose to do so online
are used to being entertained at the click of a mouse by
everything from music and video to games and social
networks
respect innovative marketing programs that value them as
partners and participants, and that reward them for their
interest and engagement

* Taken from LaunchFire White Paper: 6 Ways to Motivate Consumers
Benefits of Music Download Promotions

Drive Web Traffic

• Link the music download store off of the brand’s webpage.

Capture Data for
Future Marketing
Initiatives

•Simply provide the questions
•Let us handle setup, data capture, and reporting
•Participants must complete to redeem their music or
ringtones

Motivate Customers
to Join Social Media
Sites

Measure ROI

•Facebook, Twitter, or LinkedIn.

•Quantifiable, measurable, results!

5
Delivering the Customers Reward

Custom Printed Gift Card

4-Color Process
Front.

Size and
Thickness of a
Credit Card

Unique Code
and Brand’s
Web Address is
Printed on the
Back

Email

Green
Production
Options
Available
Delivering the Customers Reward (cont’d)

Email Delivery

Instant
Gratification.

Environmentally
Friendly

Unique Code &
Web Address
Printed in Email

Economical … No
Printing, No
Postage

Please follow these directions to redeem your music downloads.
Number of Songs: 10
Pin Code – 3771651067
Pin Code Expires:12-31-11
Redeeming your songs is easy; simply follow these instructions:
1.
2.
3.
4.

Log on to www.incentivetracks.com/music.
Enter Your Pin code
Select Your Tracks
Download

Need Help? Visit our “Help” section for more details
Music Download Redemption Process

Custom Goes On-Line

•Drive Web Traffic by
Linking Off Brands
Web Page.

(Optional) Customers
Must Complete
Survey.
•Custom Survey
Questions.
•Data Belongs to
Promotion Sponsor
Exclusively.
•Data is Provided Via
Electronic File.

Customer is
Redirected to the
Music Store.
•(Optional)
Customized Music
Download Store to
Reflect Customer’s
Logo and Brand
Image.
Collect Customer Data / Information for Future
Marketing Purposes

Data Belongs to
Promotion Sponsor
Exclusively.

Data is Provided Via
Electronic File.

Customize the
Registration Fields
and Questions.
Custom Landing Pages

Promotion sponsor
owns the content of
the page
Our Music Store Advantage

Web Based

Consumer Friendly

•NO software to download

•Music is transferable to your mobile device, iPod®,
MP3, or CD
•NO credit card required for promotional downloads

Good in U.S. and
Canada
Flexible

•Custom website – Optional
•Custom survey – Optional
•Music content filter - Optional
Promotional Markets
Banks, Colleges, Consumer Goods, Auto

Healthcare, Fitness, Insurance

Non-Profits, Real Estate, Events

Tradeshows, Employee Recruiting, Retail

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Music downloads 2013

  • 1. Music Downloads ASI 42989 • SAGE 64928
  • 2. What is a Music Download Promotion? Choice of 4 Million+ Songs •All labels (including Sony) & 1000’s of independent artists •All MP3 library •Sync to your iTunes playlist •Mac and PC compatible Universal Appeal •Download directly to Android mobile devices and Mac / PC computers. •Easily transfer to an iPhone, iPod, MP3 Player, or CD •Enjoy while working, exercising, traveling or relaxing at home High-Value, LowCost Promotion •$1.29 / Song retail value, promotionally priced • Add or subtract songs to fit any budget Turnkey Promotion •Price includes: custom card printing & prepaid music codes •Custom survey and reporting – optional 2
  • 3. Why Music Download Promotions? Web Based Promotion Easy to execute High-Value Premium • Link the promotion off the brand’s web page. • Capture recipient’s information with an inexpensive survey. • Directions and code are printed on a custom gift card or included in an email. • Light-weight - easy to handout, mail, or include in packaging. • Made in the USA – quick turnaround • Promotionally priced to fit any budget.
  • 4. Why Utilize a Web Based Promotion?  Because Today’s Consumers:    Have a choice on how, when, and where they will engage with a brand and increasingly choose to do so online are used to being entertained at the click of a mouse by everything from music and video to games and social networks respect innovative marketing programs that value them as partners and participants, and that reward them for their interest and engagement * Taken from LaunchFire White Paper: 6 Ways to Motivate Consumers
  • 5. Benefits of Music Download Promotions Drive Web Traffic • Link the music download store off of the brand’s webpage. Capture Data for Future Marketing Initiatives •Simply provide the questions •Let us handle setup, data capture, and reporting •Participants must complete to redeem their music or ringtones Motivate Customers to Join Social Media Sites Measure ROI •Facebook, Twitter, or LinkedIn. •Quantifiable, measurable, results! 5
  • 6. Delivering the Customers Reward Custom Printed Gift Card 4-Color Process Front. Size and Thickness of a Credit Card Unique Code and Brand’s Web Address is Printed on the Back Email Green Production Options Available
  • 7. Delivering the Customers Reward (cont’d) Email Delivery Instant Gratification. Environmentally Friendly Unique Code & Web Address Printed in Email Economical … No Printing, No Postage Please follow these directions to redeem your music downloads. Number of Songs: 10 Pin Code – 3771651067 Pin Code Expires:12-31-11 Redeeming your songs is easy; simply follow these instructions: 1. 2. 3. 4. Log on to www.incentivetracks.com/music. Enter Your Pin code Select Your Tracks Download Need Help? Visit our “Help” section for more details
  • 8. Music Download Redemption Process Custom Goes On-Line •Drive Web Traffic by Linking Off Brands Web Page. (Optional) Customers Must Complete Survey. •Custom Survey Questions. •Data Belongs to Promotion Sponsor Exclusively. •Data is Provided Via Electronic File. Customer is Redirected to the Music Store. •(Optional) Customized Music Download Store to Reflect Customer’s Logo and Brand Image.
  • 9. Collect Customer Data / Information for Future Marketing Purposes Data Belongs to Promotion Sponsor Exclusively. Data is Provided Via Electronic File. Customize the Registration Fields and Questions.
  • 10. Custom Landing Pages Promotion sponsor owns the content of the page
  • 11. Our Music Store Advantage Web Based Consumer Friendly •NO software to download •Music is transferable to your mobile device, iPod®, MP3, or CD •NO credit card required for promotional downloads Good in U.S. and Canada Flexible •Custom website – Optional •Custom survey – Optional •Music content filter - Optional
  • 12. Promotional Markets Banks, Colleges, Consumer Goods, Auto Healthcare, Fitness, Insurance Non-Profits, Real Estate, Events Tradeshows, Employee Recruiting, Retail