Mark Barrera

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Experienced agency executive with over a decade of experience digital marketing experience across many different industries and business types. Specialties: Paid Online Media, Search Engine Optimization, Social Media, Web Usability, Web Analytics, Conversion Optimization (A/B, Multivariate), Email Marketing, Information Architecture, Content Strategy, Persona Development, User Experience, Affiliate Marketing, Shopping Feed Management, Branding, and Go-To-Market Activations among other digital activities. Focused on planning, executing, measuring and optimizing digital marketing initiatives. Experience working with global and national organizations

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Mark Barrera

What? How? Why? Building Query Personas to Power Your Content Strategy

Major Keys to Wordpress Speed

Advanced SEO Ranking Relationships

Growth Hacking

Content as a Marketing Asset

PAII Presentation on Google, Content Marketing, Social Media ROI, and Groupon