This document outlines an assignment for students to conduct an organizational communication audit. Students are instructed to administer a communication survey within an organization to assess communication across five areas. Students will then analyze the survey results to identify a key communication challenge. Based on research, students will recommend solutions to address the identified challenge and present their findings. The assignment aims to demonstrate competencies in organizational communication analysis and consultation.
CONNECTIONSCore competenciesAnalytic InquiryUse of .docx
1. CONNECTIONS
Core competencies:
Analytic Inquiry
Use of Information Resources
This assignment allows you to demonstrate mastery of the
course outcomes :
Apply communication theories to organizational communication
challenges
Analyze and assess the communication dynamics of an
organization to conduct a communication audit
SHRM Competency:
Consultation - The ability to provide guidance to organizational
stakeholders.
PROBLEM
All organizations have communication challenges. How do you
identify and address these issues as a HR professional or
consultant? How can your organization overcome this challenge
and improve the communication flow?
In this project, you will use a diagnostic tool called a
communication audit
in order to assess organizational communication within an
organization of your choice.
2. STEPS
Administer the
communication audit survey
in your organization. In order to obtain valid results, you want
to survey between 15-20 people. You may print out the survey
and distribute it in person for completion, or you may
administer it online, for example, using
Survey Monkey
or
Google Forms
. The survey includes questions that tap into five different areas
of organizational communication: (1) Receiving information
from others, (2) Sending information to others, (3) Sources of
information, (4) Timeliness of information, and (5) Channels of
communication. Within these five areas of organizational
communication, identify one major area of concern to address
based on the responses from the survey.
You will then
analyze and synthesize the results of the data
obtained from your audit effort and create your Audit Report
using the format below.
Based on the communication audit identify one critical
communication challenge that needs to be addressed within your
organization. Research the scholarly literature for
recommendations about how the organization can address this
issue.
Participate in the discussions by reflecting on your work and
sharing feedback with others in the class.
Create and deliver a presentation that provides the results of
3. your audit with suggestions for improvement based on the data
obtained from the audit and the literature on organizational
communication.
FORMAT
Audit Report:
Present an introduction that describes your research
methodology and provides details of the survey administration,
response rate, and characteristics of the survey population.
Develop a professionally-written narrative in which you
describe the data using appropriate tables, charts, and graphs.
Include a detailed analysis followed by a summary of your
findings, using the example in the "Collecting and Analyzing
Data" file below. Identify the top communication challenge
from your survey, and present your recommendations to
strengthen this communication challenge, based on the scholarly
literature. In the appendix, present the survey questions and the
responses for each question.
Presentation:
Your presentation should be professional and creative. Adding
audio and/or visual elements on the slides is highly
recommended. Text should be the proper size for viewing
during a presentation. Your presentation will need title and
citation slides. You must have a minimum of 3 reliable sources
in your citations. Use APA format for the in-text citations you
use to support your arguments. Don't forget to check your
spelling! As a friendly reminder, all words must be yours and
your own typing. You may not copy text directly from a source
You may use presentation software of your choice. Examples
4. include (but are not limited to): MS Powerpoint, Prezio,
Animoto, GoAnimate
PLEASE NOTE:
Your presentation software should not incur any costs. You are
responsible for understanding how to use the software. You will
need to submit your work in a format that can be easily opened
by your colleagues and the instructor.
** Be sure to review the rubric for grading criteria before you
begin working on and submitting this assignment**
Due Date
Jun 30, 2020 11:59 PM
Hide Rubrics
Rubric Name: Communication Audit
This table lists criteria and criteria group name in the first
column. The first row lists level names and includes scores if
the rubric uses a numeric scoring method.Criteria
Does not meet expectations (F)
0 points
Unsatisfactory (D)
1.5 points
Satisfactory (C)
1.75 points
Good (B)
2.25 points
Advanced (A)
3 pointsIntroduction - Description of a Communication Audit
No description provided or inaccurate description and purpose.
Incomplete or inaccurate.
5. Description or purpose of communication audit is missing
important elements.
Clearly describes the purpose of a communication audit
Clearly describes and presents the purpose of the
communication audit and the intent of the survey used to
identify organizational communication patterns (e.g. to increase
organizational effectiveness or as a result of a performance
gap).
/ 3Introduction - Description of Organization
No description is provided.
Incomplete or inaccurate.
Description is present but may create some questions OR
incomplete/missing information.
Most elements addressed in the description.
Presented a detailed description of the department or the
organization surveyed, including the purpose, number of
employees, internal and external customers.
/ 3Research Methodology - Description of Administration
No description is provided.
Incomplete or inaccurate.
Description is missing important elements.
Most required elements addressed in the description.
6. Presented a detailed description of how and when the survey
was administered (i.e. time and date, length of time for all
surveys to be completed, facilitated or not facilitated,
directions, survey format) as well as survey respondents.
/ 3Data Analysis -Survey Administration - sample size
Presented a sample size of less than 3 respondents OR
Data is not original or specifically collected for this
assignment.
Incomplete or inaccurate.
Presented a sample size of 4-5
Data is clearly original and has been collected for the purpose
of this assignment.
Presented a sample size of 6-8 respondents. Data is clearly
original and has been collected for the purpose of this
assignment.
Presented a sample size of more than 8 respondents. Data is
clearly original and has been collected for the purpose of this
assignment.
/ 3Data Analysis -Charts, Graphs and Tables
No tables, charts, graphs were presented.
Incomplete or inaccurate.
Tables, Charts, Graphs are missing important elements to
clearly and accurately represent the data.
7. The results (raw data) of the survey are shown in a table or
chart. The data analysis is shown through the use of tables,
charts or graphs.
The results (raw data) of the survey are clearly shown in a table
or chart. The data analysis is clearly shown through the use of
tables, charts or graphs. The data clearly shows how the main
issue was identified.
/ 3Identification of Communication Challenges
No communication challenges are presented OR communication
challenges are not supported by the quantitative analysis
Incomplete or inaccurate.
Missing important elements to clearly and accurately
represent how the communication issue was identified.
The critical communication issue in the organization is clearly
identified and supported by the data
The critical communication issue in the organization is clearly
identified and supported by the data as well as resources from
the class readings.
/ 3
Solution
s/Recommendations
No description provided OR solutions are not supported or
8. inaccurate.
Incomplete or inaccurate.
Presents specific and appropriate solutions that are partially
supported with class resources.
Presents specific and appropriate solutions that are supported
with class resources.
Presents specific and appropriate solutions that are supported
with class resources. The feasibility and priority of solutions
is discussed.
/ 3Summary - Use credible reasoning and evidence in
communication.
Concepts and themes are not fully developed, presented in a
cohesive manner or appropriately supported.
Credible reasoning is not evident. Many questions are left
unanswered.
Summary idea presentation is not cohesive. At times the
writing forces the reader to determine the author’s train of
9. thought.
Concepts and ideas are developed and supported with credible
sources.
Concepts and ideas are fully developed and supported with
credible sources. Reader can easily follow the author's logic and
reasoning.
/ 3Summary - APA Guidelines for in-text citations and
References
Inconsistent or missing in-text citations; fails to attribute an
author’s word correctly through APA citations.
Many mistakes or failure to adhere to standards.
References are cited but incorrectly under APA style. The
student has either used another format or incorrectly applied the
APA style guidelines or there is a mismatch between citations
and references.
The majority of in-text citations and the reference are properly
cited; formatting is inconsistent/inaccurate in a few cases.
10. The paper correctly cites in-text and lists at least three
resources from course materials on the References page. If
additional sources are used, they are included correctly. All
references are cited and all citations are referenced.
/ 3Summary - Writing Mechanics
Does not adhere to standard usage rules of mechanics:
Conventions of written English, including capitalization and
punctuation and spelling. Over ten errors found.
Writing errors makes it difficult to understand content.
Minimally adheres to standard usage rules of mechanics:
Conventions of written English, including capitalization and
punctuation and spelling. Over three errors found.
Adheres to standard usage rules of mechanics: Conventions of
written English, including capitalization and punctuation and
spelling. One to three errors found.
Strictly adheres to standard usage rules of mechanics:
Conventions of written English, including, but not limited to
capitalization and punctuation and spelling. No errors found. No
jargon used.