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Life Sciences European Strategy Forum 2016

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Join us for Simon-Kucher & Partners' Life Sciences European Strategy Forum in Zurich, where experts from Simon-Kucher & Partners along with an external industry speaker and payer panelists will present insights and practical solutions for monetizing pharmaceutical innovations in a new era.

The challenges of bringing pharmaceutical products — even innovative ones — to market have never been greater. From selecting the right assets in early stage clinical development to protecting their net prices under new payer mechanisms to implementing effective commercialization models and market access planning, the path to successful monetization is changing.

Innovation itself is no guarantee of pricing and market access success. Competitive and payer pressures continue to erode the opportunities for manufacturers to fully monetize their innovations. How do other industries bring innovations to market? Which frequent pitfalls can be identified? How can pharmaceutical manufacturers take the right steps throughout the product development process to ensure success?

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Life Sciences European Strategy Forum 2016

  1. 1. Bonn Office Willy-Brandt-Allee 13 53113 Bonn, Germany E-mail bonn@simon-kucher.com Simon-Kucher & Partners Simon-Kucher & Partners is a global consulting firm with 930 professionals in 33 offices worldwide focusing on TopLine Power®. Founded in 1985, the company has more than 30 years of experience providing strategy and marketing consulting and is regarded as the world’s leading pricing advisor. To find out more, go to www.simon-kucher.com Monetizing Pharmaceutical Innovations in a New Era Join us for Simon-Kucher & Partners’ Life Sciences European Strategy Forum in Zurich, where experts from Simon-Kucher & Partners along with an external industry speaker and payer panelists will present insights and practical solutions for monetizing pharmaceutical innovations in a new era. The challenges of bringing pharmaceutical products — even innovative ones — to market have never been greater. From selecting the right assets in early stage clinical development to protecting their net prices under new payer mechanisms to implementing effective commercialization models and market access planning, the path to successful monetization is changing. Innovation itself is no guarantee of pricing and market access success. Competitive and payer pressures continue to erode the opportunities for manufacturers to fully monetize their innovations. How do other industries bring innovations to market? Which frequent pitfalls can be identified? How can pharmaceutical manufacturers take the right steps throughout the product develop- ment process to ensure success? Speakers Simon-Kucher & Partners Why attend? External speakers Graham Tatham Director Christian Schuler Partner Robert Dumitrescu Partner Giacomo Di Nepi Former EU CEO of Intermune, Non-Executive Director, GeNeuro SA Pierluigi Navarra, MD AIFA advisory board member Professor and chair of Pharmacology - Catholic University of Medicine, Rome Fabrice Bonnet, MD Ex-Transparency Committee member Endocrinologist Joerg Kruetten Executive VP Diane Cosset Director Marc Matar, MD Partner Dirk Kars Partner Michael Dilger Partner Gabor Kiss Director Radisson Blu Hotel Zurich Airport, November 16, 2016 Life Sciences European Strategy Forum 2016 ǖǖ Understand key hurdles to effective monetization, both strategic and operational ǖǖ Discuss how to overcome these hurdles to ensure product success ǖǖ Observe how one company built a commercialization strategy and the organization with which to roll it out ǖǖ Hear directly from payers and observe as they assess hypothetical product concepts ǖǖ Network and share ideas with pricing and market access experts from inside and outside the industry
  2. 2. Program Registration Please register by October 24, 2016 To register online, please go to www.simon-kucher.com/ls-forum-zurich or e-mail the enclosed form to ls-forum-zurich-2016@simon-kucher.com or fax it to +33 1 5669 2399. Participation is free of charge, but spaces are limited and issued on a first come, first served basis. If you have any questions, please call Charlotte Litrowski at Tel. +33 1 7098 3034. If you require hotel accommodation, please contact our Event Coordinator Sonakshi Gaba at sonakshi.gaba@ simon-kucher.com or Tel. +49 228 9843 370 to take advantage of our special rates. Venue Radisson Blu Hotel Zurich Airport, Flughafenstrasse, 8058 Zurich, Switzerland Tel.: +41 44 800 4040, www.radissonblu.com/en/hotel-zurichairport 10:30 – 11:00 am Registration and welcome coffee 11:00 – 11:15 am Welcome and opening remarks Joerg Kruetten, Executive Vice President 11:15 – 11:45 am Monetizing pharmaceutical innovations in a new era Dirk Kars, Partner 11:45 – 12:30 pm Building a successful EU commercial organization to launch an innovations Giacomo Di Nepi, Former EU CEO of Intermune, Non-Executive Director, GeNeuro SA 12:30 – 1:30 pm Lunch 1:30 – 2:15 pm Break-out session 1 Launch, Partner or Out-License: The Optimal Global Commercialization Strategy Marc Matar, Partner List vs. Net Price Management: What is a List Price Worth in 2016? Christian Schuler, Partner 2:30 – 3:15 pm Break-out session 2 Pricing Oncology Combinations: New Payer Philosophies Diane Cosset, Director Plan for P&MA Success Early: Market Access Roadmap Gabor Kiss, Director 3:15 – 3:45 pm Coffee break 3:45 – 4:15 pm BREXIT: implications for the Innovation-Driven Pharmaceutical Industry Graham Tatham, Director 4:15 – 5:15 pm Market Access “SHARK TANK”: Innovative Product Concepts Assessed Live by Payers Moderator: Robert Dumitrescu, Partner Participants: Fabrice Bonnet (France payer); Pierluigi Navarra (Italy payer); Michael Dilger (Partner and Germany expert) 5:15 – 5:30 pm Wrap-up and outlook Joerg Kruetten, Executive Vice President Networking and cocktail reception Monetizing Pharmaceutical Innovations in a New Era Radisson Blu Hotel Zurich Airport, November 16, 2016 Life Sciences European Strategy Forum 2016
  3. 3. Registration form I would like to attend the forum at the Radisson Blu Hotel Zurich Airport on November 16. Unfortunately I am unable to attend, but please contact me again about future events. I am unable to attend. Contact details Title, first name, surname Position Company Address Country Tel.no./fax.no. E-mail Registration Please register by October 24, 2016 To register online, please go to www.simon-kucher.com/ls-forum-zurich or e-mail the enclosed form to ls-forum-zurich-2016@simon-kucher.com or fax it to +33 1 5669 2399. Participation is free of charge, but spaces are limited and issued on a first come, first served basis. If you have any questions, please call Charlotte Litrowski at Tel. +33 1 7098 3034. If you require hotel accommodation, please contact our Event Coordinator Sonakshi Gaba at sonakshi.gaba@ simon-kucher.com or Tel. +49 228 9843 370 to take advantage of our special rates. Venue Radisson Blu Hotel Zurich Airport, Flughafenstrasse, 8058 Zurich, Switzerland Tel.: +41 44 800 4040, www.radissonblu.com/en/hotel-zurichairport Which breakout sessions would you like to attend? Break-out session 1 – Please choose one session: Launch, Partner or Out-License: The Optimal Global Commercialization Strategy List vs. Net Price Management: What is a List Price Worth in 2016? Break-out session 2 – Please choose one session: Pricing Oncology Combinations: New Payer Philosophies Plan for P&MA Success Early: Market Access Roadmap Monetizing Pharmaceutical Innovations in a New Era Radisson Blu Hotel Zurich Airport, November 16, 2016 Life Sciences European Strategy Forum 2016

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