The Virtual Hashtag Platform
Social landscape 2014
Facts & figures
Facts & figures
Only 40% active!
Instagram and Pinterest as risingVISUAL social media.	

More embedded visuals means higher amount of involvement/
activity...
Platform Mood Balance
Facebook Playground Image/interaction
Google+ Information+ Image/ad valvas
Instagram Mood Image/Like...
Analysis
Twitter breakdown
http://blog.bufferapp.com/the-power-of-twitters-new-expanded-images-and-how-to-make-the-most-of-it
Twitter breakdown
Twitter breakdown
And the better the match between image and caption, the higher the
engagement (that's just a hypothesis, but hope to prove...
Twitter announces possibility 

to add 4 images.	

+	

Tagging included.
Twitter april 2014
VIHA
„VIHA is your twitterfeed, enriched with visual information,
linked to your mood, location, time and content.”
Blah b...
VIHA
Choose from personal library	

Choose from suggested images
Choose from location based images (Instagram,…)	

Choose ...
VIHA
Suggested images:
Partnership with iStockphoto.com/GettyImages/Shutterstock	

Choose from Breaking News
Autolinking w...
A mockup
VIHA
UX
Image 85%-text 15%

Mobile: parallax feed	

Database
Twitter API in cooperation with 3th parties	

Linked images
T...
A vision on how Twitter could be
Nächste SlideShare
Wird geladen in …5
×

A vision on how Twitter could be

532 Aufrufe

Veröffentlicht am

Will Twitter be the next Facebook? Or will it blend with Google+ Personally I think Twitter will evolve to a platform based om semantic images with a ple. Eventually, pictures will be overtaking tekst. Here's how Twitter can be profitable.

Veröffentlicht in: Soziale Medien, Technologie, Business
  • Als Erste(r) kommentieren

A vision on how Twitter could be

  1. 1. The Virtual Hashtag Platform
  2. 2. Social landscape 2014
  3. 3. Facts & figures
  4. 4. Facts & figures Only 40% active!
  5. 5. Instagram and Pinterest as risingVISUAL social media. More embedded visuals means higher amount of involvement/ activity. Trend: communication becomes visual. 
 Images overrules text. Different use of channels
  6. 6. Platform Mood Balance Facebook Playground Image/interaction Google+ Information+ Image/ad valvas Instagram Mood Image/Like Pinterest Information Image/share Tumblr Information Text/Image/… Twitter Information Interaction/Image- Different usage
  7. 7. Analysis
  8. 8. Twitter breakdown http://blog.bufferapp.com/the-power-of-twitters-new-expanded-images-and-how-to-make-the-most-of-it
  9. 9. Twitter breakdown
  10. 10. Twitter breakdown
  11. 11. And the better the match between image and caption, the higher the engagement (that's just a hypothesis, but hope to prove that one too!)
 Anonymous User feedback Twitter breakdown
  12. 12. Twitter announces possibility 
 to add 4 images. + Tagging included. Twitter april 2014
  13. 13. VIHA „VIHA is your twitterfeed, enriched with visual information, linked to your mood, location, time and content.” Blah blah #Blah blah. Blah blah blah! Blah blah blah in #Blah? :-( # :-( @ Codename VIHA: visual hashtaging
  14. 14. VIHA Choose from personal library Choose from suggested images Choose from location based images (Instagram,…) Choose from breaking news Choose from sponsored images … ! Advantages
  15. 15. VIHA Suggested images: Partnership with iStockphoto.com/GettyImages/Shutterstock Choose from Breaking News Autolinking with trending images/Reuters/GettyImages Choose from Sponsored Images/Video Advertisers can suggest images, returning perks. Yet, even a business model
  16. 16. A mockup
  17. 17. VIHA UX Image 85%-text 15%
 Mobile: parallax feed Database Twitter API in cooperation with 3th parties Linked images Tagging and background links Mandatory

×